On this episode of the Korean Beauty Show podcast, Lauren runs through some of the key trends that have shaped the Korean Beauty Market in 2023 and how they are connected to one another. She also discusses what we're going to be seeing more of and how these 3 changes might change in 2024-25. This is Part 2 in a series delving into the key trends, ingredients, brands and products that have shaped Korean skincare and the beauty industry domestically in Korea in 2023. Tune in if you're ready for a deep dive!   Access Full Show Notes: https://stylestory.com.au/blogs/podcast/key-trends-in-the ..read more

On this episode of the Korean Beauty Show podcast, Lauren runs through some of the key trends that have shaped the Korean Beauty Market in 2023 and how they are connected to one another. She also discusses what we're going to be seeing more of and how these 3 changes might change in 2024-25. This is Part 1 in a series delving into the key trends, ingredients, brands and products that have shaped Korean skincare and the beauty industry domestically in Korea in 2023. Tune in if you're ready for a deep dive! Access Full Show Notes: https://stylestory.com.au/blogs/podcast/key-trends-in-the-korean ..read more

Lauren answers a listener's question about how to get rid of stubborn milia. In this week's news headlines, we discuss what’s behind the recent growth being experienced by many of Korea's publicly listed cosmetic companies in Q3 2023. Lauren shares which K-Beauty products to stock up with at this year's Black Friday sales and her recommendations for changes to make to your skincare wardrobe as the seasons change.    Access Full Show Notes: https://stylestory.com.au/blogs/podcast/how-to-get-rid-of-stubborn-milia CONNECT WITH ME My Instagram: www.instagram.com/lauren.kbeauty Shop Kbe ..read more

Lauren shares her experience exhibiting Jelly Ko at BeautyWorld Expo. Tune into hear the preparation that goes into setting up a booth at a trade show, what to expect if you're visiting and some tips for picking the perfect expo to attend whether as a visitor, brand, business owner or beauty industry professional.    CONNECT WITH ME My Instagram: www.instagram.com/lauren.kbeauty Shop Kbeauty: www.stylestory.com.au Style Story’s IG: www.instagram.com/stylestory_kbeauty TikTok: https://www.tiktok.com/@stylestory_kbeauty Jelly Ko’s IG: www.instagram.com/jellyko_official Facebook: www.fa ..read more

On episode 223, Lauren delves into the latest report on Korean women's favourite beauty products and brands. Plus, which Jelly Ko product just won Prevention Magazine's "Best of Beauty Awards"? We've got a question about the Medicube devices, new products from One Thing and The History of Whoo, customer reviews plus two anti-recommendations.     Access Full Show Notes: https://stylestory.com.au/blogs/podcast/koreans-reveal-their-key-skin-concerns CONNECT WITH ME My Instagram: www.instagram.com/lauren.kbeauty Shop Kbeauty: www.stylestory.com.au Style Story’s IG: www.instagram.co ..read more

There's one trend on everyone's lips for the beauty industry in 2024. It's multifunctional beauty products! While this trend isn’t exactly a new one, there’s no denying it’s not going anywhere soon. On episode 222 of the Korean Beauty Show podcast we explore.    Access Full Show Notes: https://stylestory.com.au/blogs/podcast/multifunctional-skincare-from-korea   Episode Summary: Korea has been focused on multifunctional beauty products for several years, thanks in part to the impact of the pandemic and also in part due to the continued push towards sustainability. Multifunctiona ..read more

Korean researchers have identified a promising new brightening ingredient, plus 3 of the nation’s leading manufacturers are in a race to capture the global sun care market. We have new releases from Goodal and Beauty of Joseon and customers review their favourite products from Heimish, Subi, Jelly Ko and APLB.    Access Full Show Notes: https://stylestory.com.au/blogs/podcast/korean-researchers-identify-a-new-brightening-ingredient CONNECT WITH ME My Instagram: www.instagram.com/lauren.kbeauty Shop Kbeauty: www.stylestory.com.au Style Story’s IG: www.instagram.com/stylestory_kbeaut ..read more

Everyone knows about snail mucin, hyaluronic acid and niacinamide. But what are the K-Beauty ingredients you don’t know much about that you should know? On episode 220, we’re focusing on the ingredients you might not know that can be game-changers for your skin, plus the K-Beauty products you’ll find them in.  Access Full Show Notes for this Episode: https://stylestory.com.au/blogs/podcast/need-to-know-k-beauty-ingredients   CONNECT WITH ME My Instagram: www.instagram.com/lauren.kbeauty Shop Kbeauty: www.stylestory.com.au Style Story’s IG: www.instagram.com/stylestory_ ..read more

Lauren shares 4 K-Beauty brand swaps for popular western beauty brands. If you're looking to try products from Korean brands that have a similar philosophy and approach in formulation to La Roche Posay, Paula's Choice, Cerave or The Ordinary then tune in! CONNECT WITH ME My Instagram: www.instagram.com/lauren.kbeauty Shop Kbeauty: www.stylestory.com.au Style Story’s IG: www.instagram.com/stylestory_kbeauty TikTok: https://www.tiktok.com/@stylestory_kbeauty Jelly Ko’s IG: www.instagram.com/jellyko_official Facebook: www.facebook.com/stylestory.au Website: www.thekoreanbeautyshow.com Stay up to ..read more

On episode 217 of the Korean Beauty Show podcast, Lauren runs through some tips and challenges for breaking into the Korean beauty market. Plus, what should you do if all the usual barrier repair products are not working to repair skin damage? In addition, we look at the top 5 best-selling products for August 2023 and real customers review products from  Mary & May, Tosowoong, Skin79 and Subi.   Access Full Show Notes: https://stylestory.com.au/blogs/podcast/how-to-break-into-the-korean-beauty-market CONNECT WITH ME My Instagram: www.instagram.com/lauren.kbeauty S ..read more