As children, we're taught to believe in the magic of connection. Whether it's the Tooth Fairy, Santa Claus, or the Easter Bunny, we're taught that when we believe in something strongly enough, it feels real. The same is true when it comes to marketing. If you can tap into the magic of connection with your reader avatar, you can create a powerful marketing force that will work wonders for your book sales ..read more

Come behind the scenes of Narelle's Mastermind and her August sales activator challenge. Coming into the biggest book buying months of the year (September - December), Narelle challenged her Mastermind to start flexing their marketing and sales muscles so they have their marketing groove on when the last quarter of the year arrives.   In this podcast, Narelle shares the exact process for Authors and their marketing that she is taking her Mastermind authors through - with amazing results! You can do this too in your marketing so you are ready not just for increased sales now, but for a bum ..read more

When it comes to increasing book sales, you will need to step outside your comfort zone and try new marketing activities, ones that potentially scare you or you don't want to do but you know you need to. While this can be uncomfortable, it's important to remember that these new habits will help you reach new readers and increase sales. In this podcast,  Narelle shares an exercise she does with her Mastermind group to help them expand their belief in themselves and compound their business growth in 30 days. By challenging yourself and expanding your comfort zone, you'll be able to achieve ..read more

We have had some interesting and even curly questions asked over the years. As S.E. Smith is a wide author and not in Kindle Unlimited (KU), by far the most popular curly question from readers is, "How do I read your books for free?".   In this podcast, Narelle discusses the approach her and Susan use to respond to readers seeking free books. Rather than ignore, send to spam, or shame, Narelle and Susan's approach is to entice the reader to read the free books S.E. Smith makes available on her website with a view to converting the reader into a paying reader.    Click on the lin ..read more

Selecting a coach to work with is a personal choice because there are obviously many different coaches and many different coaching styles. How do you know who to go with as what is right for one person may not be right for you?   In this podcast, Narelle Todd shares her approach to coaching that helps authors achieve (and exceed) their goals. An experienced coach, Narelle tailors her approach to each person, by adapting her approach for the stage of writing and business the author is at. Oh, and she reads her authors's books because she believes they are a window to an author's soul ..read more

If you're an author, it's time to face the truth: the reason you might not be getting what you desire in your business is you.   In this podcast, I talk about the number one thing stopping authors from reaching their goals and sabotaging their business - their mindset. Authors often are not aware of their own self-sabotage or what to do next to correct the situation they have created. But with some simple steps and a guiding hand, they can start to make changes that stop the limiting beliefs and will help them achieve their goals. First, they need to listen here ..read more

Short, punchy, and attention getting – these are the three things readers want when they’re scrolling through their social media feeds. And if you can give them a piece of your story that achieves all of those goals in just a few sentences, you’ve done your job. Bring on Snippets!   Snippets are 1-2 powerful sentences from your story that not only give your readers a taste of your story but also elicits an emotion, whether it be anticipation from a cliff hanger, tears from an emotional moment, or a feel good fist pump.   In this podcast, Narelle share four simple ways to create snipp ..read more

Short, punchy, and attention getting – these are the three things readers want when they’re scrolling through their social media feeds. And if you can give them a piece of your story that achieves all of those goals in just a few sentences, you’ve done your job. Bring on Snippets!   Snippets are 1-2 powerful sentences from your story that not only give your readers a taste of your story but also elicits an emotion, whether it be anticipation from a cliff hanger, tears from an emotional moment, or a feel good fist pump.   In this podcast, Narelle share four simple ways to create snipp ..read more

Have you ever wanted to reach out to someone who is further along in their author journey and ask for their help or advice? Chances are fear has held you back from reaching out or thinking that you are the only one who has a question or doesn't know what to do next.   This podcast is all about how to empower yourself and ask for help so you can grow your author business quicker and, in turn, help others coming behind you ..read more

In this podcast, you'll learn our 3 best productivity apps for Mac and Windows systems so you can write anywhere, be more productive, streamline your workflow, and edit and format faster. We can’t imagine not using these now after discovering them!   These apps for productivity range from writing your book, editing your book to working anywhere. These productivity tools are paid but are OTPs (one time payments) and will help you self-publish and respond to your readers in real time quicker and efficiently ..read more