49 - Tony Guarnaccia
Buzz on Book Biz
by Richelle Wiseman
1y ago
Over his 20 year career, Tony has grown over 10,000 small businesses and a dozen Fortune 500 companies, including Ford, General Motors, AutoNation and ADP. He has managed over $400 million in advertising spend and in 2009 earned the prestigious title of Google Partner of the Year. As an entrepreneur, business owner, and enterprise marketer, Tony worked with, literally, the best businesses in every industry, including Google, Microsoft, Ford, BMW, and Foster Grant to name a few. After working with these companies, he learned how they grow consistently and predictably, using adversity to pivot t ..read more
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47 - Kim Rozdeba
Buzz on Book Biz
by Richelle Wiseman
2y ago
Kim Derrick Rozdeba is the Vice President of Communications, Public Affairs, Science & Sustainability at Bayer Inc. in Canada. Kim is a senior communications and marketing expert with over thirty years of diverse experience in petroleum, airline, telecommunications, automotive, and life science industries. He has served on several boards and committees such as the International Association of Business Communicators (IABC), Youth Ag-Summit (architect), Canadian 4-H Council, Outstanding Young Farmers of Canada, Alberta Ballet, Calgary Philharmonic Orchestra, Calgary’s Science Centre, and the ..read more
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43 - Sam George
Buzz on Book Biz
by Richelle Wiseman
2y ago
Some people have the ability to see trends forming before others can see them. Sam George is one of those people. Whether it was Socio-political and cultural trends or communications phenomenon, Sam has written books about what he has been able to see in advance of most other cultural observers. He was a co-author to a book written in 2005 titled “The Great Divide: Retro vs Metro America." It identified the very beginnings of what has become a  culture war in the United States. His latest book is “I’ll Get Back to You: The Dyscommunication Crisis: Why Unreturned Messages Drive Us Crazy an ..read more
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37 - Judy Weintraub
Buzz on Book Biz
by Richelle Wiseman
2y ago
My guest Judy Weintraub is a remarkably talented and very busy person. She is a lawyer, and she also runs SkillBites, a company she started to help business owners write, publish and market their books.  She describes why she started SkillBites, and how she helps entrepreneurs grow their businesses with a book. Judy is also the author of books for her own legal business, The Essentials of Negotiating Effectively, and How to Build Successful Business Partnerships. Have a listen to this inspiring conversation!   Judy’s website:  https://skillbites.net/ — Richelle Wiseman: website ..read more
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36 - Dancho Dimkov
Buzz on Book Biz
by Richelle Wiseman
2y ago
Dancho Dimkov started his first business at age 21, and he is a native of Macedonia. He has grown and built several companies and is focused on helping business-t0-business (B2B) leaders grow their businesses with his lead generating strategy. He is the founder of BizzBee Solutions and along with being an expert in using LinkedIN and emails to generate high value leads, he has written a book “Sweet Leads” which describes his company’s successful strategy. He has helped over 450 consultants, agencies, start-ups and entrepreneurs, and his strategy also works for authors of business books to mark ..read more
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35 - Julie Broad
Buzz on Book Biz
by Richelle Wiseman
2y ago
Julie Broad is the founder of a self-publishing services company called Book Launchers. She is an Amazon Overall #1 Best Selling Author and she knows how to get her clients to the bestseller list too. Through Book Launchers, and her popular YouTube channel “Book Launchers TV”, she helps subject matter experts write, publish and promote nonfiction books that will boost their businesses. Her latest book is “Self-Publish and Succeed” captures her leading tactics for non-fiction books, and her real expertise is in helping subject matter experts write a book with the marketing of the book in mind t ..read more
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34 - Scott Lorenz
Buzz on Book Biz
by Richelle Wiseman
2y ago
Every author who publishes books would love to get publicity. My guest today is Scott Lorenz who is the President of Westwind Book Marketing. It is a public relations and marketing firm which helps authors get the publicity they deserve. HE works with best-selling and self-published authors to help them promote all types of books. He is also the author of an award-winning book titled, BOOK TITLE GENERATOR.  Our conversation ranges over how he gets publicity for his clients, how the book industry and book marketing has changed, and how is book is a valuable tool for picking a bestseller bo ..read more
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33 - Developing the Mindset of a Writer with Richelle Wiseman
Buzz on Book Biz
by Richelle Wiseman
2y ago
In this episode, Richelle talks about “Developing the Mindset of a Writer.” From her own experience as a writer, and the experience of other writers, she describes aspects to developing a writer’s mindset,  including inspiration from Steven Pressfield’s book, “The War of Art.”  Listen in and learn about how to deal with common mindset blocks writers face, and about a writer’s “will set”, not just mindset.  Have a listen! — Richelle Wiseman: website | linkedin | facebook ..read more
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32 - Becky Norwood
Buzz on Book Biz
by Richelle Wiseman
2y ago
There are so many different kinds of publishers in the self-publishing, hybrid and traditional spaces.  In this episode, I have the privilege of interviewing Becky Norwood, a #1 International Bestselling author, speaker, & book publishing expert. She is also the CEO of Spotlight Publishing™ and she has brought over 300 authors to #1 bestseller category.  Becky is truly a heart-centered publisher who cares about her authors and their books’ success. She is widely recognized for the empowering intuitive way she guides authors to weave storytelling into their books and their ma ..read more
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31 - Melanie Herschorn
Buzz on Book Biz
by Richelle Wiseman
2y ago
Melanie Herschorn wants to make your book and brand sparkle online. As a content marketing strategist for women coaches and speakers worldwide, she’s on a mission to support and empower her clients to create clear messaging and content that shines a light on their individual experience, skillset, and books. With her unique combination of entrepreneurship, award-winning journalism and PR experience, Melanie guides her clients to attract and nurture leads and position themselves as industry experts. She also loves to provide content marketing tips on her podcast VIP Access and in her Facebook gr ..read more
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