Children's Book Author's Dilemma: To Vend or Attend - Deciding with Intention
The Children's Book Marketing Podcast
by Micaela S. Benn, Marketing Coach | Content Creator | Author
3M ago
In this episode, learn how to define with intention your preference to vend at events or attend events as a participant. Plus, stick around till the end for a super helpful segment called the "Tip of the Week" where you’ll receive one simple piece of advice that you can use immediately for making the most of your event plans. Support the show For Show Notes, Visit the website: http://www.childrensbookmarketing.co/blog ..read more
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Ep 23: Tax & Bookkeeping Tips To Keep Your Children’s Book Business Out of Trouble
The Children's Book Marketing Podcast
by Micaela S. Benn, Marketing Coach | Content Creator | Author
5M ago
Welcome to the Children's Book Marketing Podcast! In this episode, I sit down for a Conversation with The Savvy Accountant, Atiya Brown. She is a licensed CPA, author of the book "Savvy Tax Strategies for Small Business Owners," and what she has to share is essential are insights into tax strategies that every children’s book author should know about. Some of the resources that mentioned in the episode are below: Follow Atiya Brown, CPA on Instagram   Buy Atiya Brown’s book, “Savvy Tax Strategies For Small Business Owners” Schedule a Strategy Session to learn more about Children’s Bo ..read more
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Ep 22: Navigating the Grant World: How to Secure Funding for Your Children's Book Business
The Children's Book Marketing Podcast
by Micaela S. Benn, Marketing Coach | Content Creator | Author
6M ago
Welcome back to the Children's Book Marketing Podcast, where we delve into the world of children's book writing, publishing, and marketing. In today's episode, we have a very special guest, Linda Peavey, who is an expert in grant writing and securing funding for small businesses, including children's book authors. Linda will be sharing valuable insights on how to find the right grant funding to support your children's book business and extend your impact in the market. Not sure how much to request in grants for your marketing budget? Grab the free marketing budget workbook here. Here's how t ..read more
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Ep 020: The Most Important Relationship That Will Get Your Children’s Books Into Local Libraries
The Children's Book Marketing Podcast
by Micaela S. Benn, Marketing Coach | Content Creator | Author
6M ago
Ever wonder how to get your children’s books into your local library? Well, find out how by learning the process from a community librarian that shares what you need to know about building relationships and using reviews to get your children’s books listed.  Support the show For Show Notes, Visit the website: http://www.childrensbookmarketing.co/blog ..read more
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3 Reasons You Should Begin Building Your Email List, Like Yesterday
The Children's Book Marketing Podcast
by Micaela S. Benn, Marketing Coach | Content Creator | Author
6M ago
You have probably heard that you need to start building an email subscribers list, but why it’s necessary may not be obvious. Listen to this episode to find out what you’re able to do more of when you can connect to your children’s book community using email marketing.  Support the show For Show Notes, Visit the website: http://www.childrensbookmarketing.co/blog ..read more
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Ep 17: How Not To Waste Money When You Use Ads To Promote Your Children’s Book
The Children's Book Marketing Podcast
by Micaela S. Benn, Marketing Coach | Content Creator | Author
6M ago
Join me for a conversation with Facebook & Instagram Ads Strategist, Stacy Zeal. Her runs an agency that helps product-based small businesses avoid wasting money running ads to reach your children’s book readers.Support the show For Show Notes, Visit the website: http://www.childrensbookmarketing.co/blog ..read more
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Ep 16: Your Blog Is Just The Beginning, A Conversation With Content Creator, Charnaie Gordon
The Children's Book Marketing Podcast
by Micaela S. Benn, Marketing Coach | Content Creator | Author
6M ago
Join me for a conversation with author and content creator, Charnaie Gordon! We talk about the importance of having a blog and the long-term impact of consistently creating content. Plus, we discuss how children’s book authors can extend their love for literacy into non-profit organizations that impact the community while also leaving a legacy. Additional resources you may want to check out that were mentioned this episode:  Check out the Here Wee Read Blog  Listen to the Here Wee Read Podcast Support the show For Show Notes, Visit the website: http://www.childrensbookmarketing.co ..read more
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Ep 15: The 3 Must-haves That Serve As The Basis Of Your Children’s Book Messaging Strategy
The Children's Book Marketing Podcast
by Micaela S. Benn, Marketing Coach | Content Creator | Author
6M ago
In this episode of The Children's Book Marketing Podcast, you'll learn where your message strategy begins, and what appeals to the reader, but not just any reader...Your Ideal Readers. Plus, you'll find out about a dynamic resource that will make it possible for you to choose who's your Ideal Reader.   Additional resources you may want to check out that were mentioned this episode:  The Blog Article I referred to that explains one of the characters in my children's book in detail. It's titled, "How The Title For My Children’s Book Came Into Existence 25 Years Before It Was Published ..read more
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Ep 14: Content Creation Without The Chaos, Shortcuts You Can Start Using Today
The Children's Book Marketing Podcast
by Micaela S. Benn, Marketing Coach | Content Creator | Author
6M ago
Welcome to Season 2, Episode 14 where you will discover how you can save time with content creation using shortcuts that I use every day. To make it easy, I'm sharing the system and tools that will help you manage content creation and sharing. Also, learn why you must resist the urge to be everywhere at once on social media, and when's the best time to release your content so that you get the greatest visibility from your readers. Additional resources you may want to check out that were mentioned this episode:  Looking for my short-cut to engaging social media content? Get Cont ..read more
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Ep 13: 5 Ways To Deliver Digital Content About Your Children’s Books
The Children's Book Marketing Podcast
by Micaela S. Benn, Marketing Coach | Content Creator | Author
6M ago
This episode provides an overview of the 5 different ways to deliver digital content to people who will read your children’s books, and guidance to select the right digital platform for you to connect with them. Listen to my explanation on why content and messaging are essential to reaching readers that will not only buy but will also recommend your children’s books. Plus, receive a breakdown of the 5 ways to deliver impactful content to your readers that helps you build relationships that ultimately can result in book sales and collaborations. Additional resources you may want to check o ..read more
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