Book sponsorships allow companies or people to pay or to provide some value to get their product media, messages, or other types of content they want to share into books or into book marketing messages. For authors, book sponsorships are a great way to earn money before publishing and get additional good content for their books. It is also a great way to create awareness and buzz about your book. For sponsors, they get publicity, credibility, and qualified and interested sales leads with little effort and low cost.   Book sponsorships are important because marketing is getting more diffic ..read more

Episode 100 – Book Marketing for Authors Introduction, co-host Lawrence Harte describes how Book Marketing for Authors Podcast can help you to discover new ways to promote your book, how to do it, and resources to help you create media, setup and do marketing activities.   Questions Answered in This Episode What is Book Marketing for Authors Podcast? Who Listens to Book Marketing for Authors Podcast? What Book Marketing Topics are Covered? What Types of Guests are On the Show? What Additional Resources does it Have? What Experience does the Hosts Lawrence Harte and Drew Becker Have? How ..read more