Send us a text In this episode, we explore the challenges and strategies around running successful Facebook ads. Learn how to craft powerful hooks, use text overlays effectively, and optimise your ad performance to stay ahead. If you're managing Facebook ads and looking to improve your results, this episode offers actionable tips to elevate your paid social strategy. Thanks for listening! To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialads Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can no ..read more

Send us a text In this episode, we dive deep into the world of audience targeting for Meta ads. From the confusion around whether to go broad, use interest groups, or trust Meta’s Advantage Plus, this episode explores real-world examples of what works and what doesn’t. You'll hear insights from two ad campaigns—one that thrived with old-school stacked interest groups and another that found success with unexpected audience choices. Whether you're new to advertising or a seasoned pro, this episode offers valuable takeaways to optimise your ad targeting strategies. Tune in for actionable tips and ..read more

Send us a text In today's episode, Nick is joined by friend and business partner James to discuss some new updates that have hit Facebook Ads Manager. These new options are worth testing out on your ad campaigns across Meta, especially if you sell high-ticket items. They also ad placements, mobile vs desktop and the launch of 'Dr Nick'. Thanks for listening! To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialads Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube ..read more

Send us a text In this episode, I tackle the issues with Facebook's in-platform lead forms, particularly the problem of fake or outdated prefilled information. I share recent client struggles, low conversion rates, and how bots are impacting lead quality. We discuss solutions like manual data entry and using conditional questions to improve results. If lead generation is key to your business, tune in for practical insights! Are you struggling managing your comments? Rupert is here to help hide negative comments and uses AI to help create responses. Try Rupert FREE for 14 days by visiting Rupe ..read more

Send us a text Are you struggling managing your comments? Rupert is here to help hide negative comments and uses AI to help create responses. Try Rupert FREE for 14 days by visiting Rupert.digital and use code 'nickb'. Picture this: you've just created a perfect video and got a great headline ready for your new campaign. But, after just a few days, the CPAs go up and you're left scratching your head. Why is my creative fatiguing? And how much creative do I actually need for my campaigns?  In today's episode, Nick breaks down the state of creative fatigue in the ad world at the moment an ..read more

Send us a text Facebook as a platform is changing constantly, even more so recently. Every week there seems to be new changes which can make it hard to know what to do and what not to do. One of the recent changes is the move away from Dynamic Creative towards Flexible Ads. This might be a bit confusing for some so Nick is here today to talk about it. He discusses what Dynamic Creative is, what's changed and what to do now if you want to use this style of ad in your campaigns. Thanks for listening! To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/le ..read more

Send us a text Today on the podcast, Nick is joined by Greg Landon (Head of Marketing at Leadoo) and this episode they are discussing conversions. Leadoo specialise in improving website conversions not traffic and how more personalised, streamlined experiences on sites can boost your conversions massively. They talk about what Leadoo do, how it works and some of the tactics Leadoo use that you can use on your site and in your ads to improve the way your campaigns perform.  Thanks for listening! To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/l ..read more

Send us a text In today's episode, Nick and James sit down to discuss how best to scale your Meta Ads. While this may sound straight forward, many people can run into issues such as creative fatigue and diminishing results. This can be quite frustrating, confusing and lead to people abandoning their campaigns unnecessarily. For this one, we discuss how to avoid this, strategies to deploy and best practice when building and running your ad campaigns across Meta.  Thanks for listening! To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocia ..read more

Send us a text You might have the perfect content and copy going out to the right audience but, for some reason, your ad will still fail to convert customers. Why does this happen? And what can we do about it? In today's episode, Nick is joined by business partner James to discuss a recent problem a client was having with their funnel and what us as marketers can learn from it. They talk about why this issue can arise, Click Funnels and the ways to combat this in your own campaigns.  Also don't forget to check out The Fake Marketer and Let's Run Email Marketing podcasts for more marketi ..read more

Send us a text A few months ago, Nick was recommending to enable 'multi-advertiser ads' in order to get your products or services seen by those with similar interests and shopping habits. However, after a few major alarm bells from clients, Nick is back to update his advice.  In today's episode, Nick walks us through what multi-advertiser ads are, the problems that seem to be arising for some when using them and why he believes you should be cautious when enabling them on your campaigns in the future.  Thanks for listening! To join our Lets Run Facebook Ads Facebook group click her ..read more