Spa Business Mastery
643 FOLLOWERS
Welcome to Spa Business Mastery, a podcast that teaches team and solo spa owners how to scale their business growth and impact by implementing thriving systems and strong leadership. My name is Kirsten Foss, and over the past 25 years, I've been an esthetician, spa owners, and business-and-marketing strategist. Join me today to start cultivating a bountiful spa business.
Spa Business Mastery
2d ago
So, picture this: you're sitting there, scratching your head, wondering how to make your spa's TikTok content pop. You've tried everything, from random videos to crossing your fingers and hoping for the best. But let's face it, it feels like you're shouting into the void, right? Well, buckle up, because Cassie's about to drop some knowledge bombs that'll turn that frustration into pure excitement.
In this episode, we're diving deep into:
The secret sauce of TikTok marketing to skyrocket your spa's social media game.
Riding the TikTok trends wave to keep your audience hooked and coming bac ..read more
Spa Business Mastery
6d ago
It's an exciting time when you're ready to expand, but are you truly prepared for the financial side of things? Let's explore the crucial spa business metric you need to keep an eye on before taking the leap.
It's easy to get swept up in the excitement of growth plans, but have you checked your financial reports to see if your business can handle the upcoming costs and expenses? Sometimes, our optimism can cloud our judgment. And the usual Profit/Loss statement from your bookkeeper or the sales from your Point of Sale are not enough to make a wise decision that’s based on calculated risk.&nbs ..read more
Spa Business Mastery
2w ago
Happy April 1st! This ain't no joke - April's Business Numerology Forecast says it's time to step into this month's amplified CREATIVITY & COMMUNICATION because It's a 3 energy month y'all.
But first, a quick reframe about what “being creative” means. We’re not referring to the paint & sew kind of creativity you think about when the word "creative" is mentioned. For you, dear Spa Owner, the 3 energy refers to the incessant flow of creative ideas & solutions you have for your clients and spa business type of creativity. Yes...you see it now, don’t you? Agreed! You ARE very creative ..read more
Spa Business Mastery
1M ago
Step into the world of Conscious Leadership with our special guest, Ann Marie McKenzie! Join us as we explore the magic of integrating spirituality and numerology into your entrepreneurial path. Once you know about this style of running your business (in fact, you may already be doing this but didn’t know the term!), our hope is that you’ll feel inspired to align your values with your practices and embrace conscious leadership like never before!
In this episode, you will be able to:
Discover how Heart Conscious Leadership can transform your business approach and create a positive impact on ..read more
Spa Business Mastery
1M ago
Hey, Spa Owners! Do you dread tax time and struggle with bookkeeping challenges? Have you been told to simply hire a financial team and expect everything to fall into place, only to end up feeling overwhelmed and frustrated?
If you can relate to the pain of trying to keep your books in order without seeing the results you need, you're not alone. Let's untangle the complexities of bookkeeping and discover the key to efficient financial management and growth for your spa business.
Lilly Cook - Spa Owner & Certified CPA
Introducing Lilly Cook, the heart and soul behind Oasis Skincare nestled ..read more
Boosting Website Visits: Expert Tips for Spa Owners to Increase Online Presence and Maximize Profits
Spa Business Mastery
1M ago
Are you struggling to attract clients to your spa website, despite creating compelling content and a visually appealing design? Well, what if I told you that the key to increasing your online presence lies in strategies that don't require a hefty marketing budget?
Today on Spa Marketing With Delia I’m chatting with my friend Drew, a marketing expert from Search & Social. In this episode he reveals surprising techniques that can help spa businesses compete with the big brands and draw in more Ideal Clients, increase bookings and skyrocket your online sales!
From leveraging localized m ..read more
Spa Business Mastery
1M ago
? Calling all spa owners in need of a cash flow boost! ?Let's talk about maximizing sales & bookings in the spa industry—it's not just about selling products; it's about fostering genuine connections with our clients & providing the results they asked for. ?
In times when we need an immediate increase in cash flow, focusing on our existing clients' needs and preferences can work wonders. By understanding their journey with us and recommending products tailored to their unique needs, we not only drive sales but also elevate their spa experience. ✨
It's time to unlock growth and ensure a ..read more
Spa Business Mastery
1M ago
Embrace the power of fresh starts and new beginnings this February!
Calling all spa owners: Dive into the energy of the 1 with our exclusive Numerology Forecast for February 2023. Discover how to use the energy of innovation, fresh starts, independence and visioning can elevate your spa business sales & leadership.
Tune in for insights on leveraging the 1 energy for success and growth ..read more
Spa Business Mastery
1M ago
As January unfolds, we collectively embrace it as a fresh start, a canvas upon which we can paint new aspirations. For spa owners like you, this moment calls for a pause, a reflective glance back at the landscape of 2023 before setting sail into the uncharted waters of 2024.
Looking back isn't just a stroll down memory lane; it's a deliberate examination of what worked and what didn't. Debriefing our business year is an exercise in honesty and self-awareness. It's about acknowledging the struggles, being honest about what's not working, and learning from those experiences.
To turn your 2024 in ..read more
Spa Business Mastery
1M ago
Every January, spa owners around the world find themselves wondering about the future of their personal lives & business…and unsure of how to navigate the twists and turns of the upcoming year with a clear sense of purpose. You’ve heard me talk about systems, systems, systems, but there’s also more to it when it comes to mindset & taking action. And while there is wisdom in “going with the flow” as opportunities and challenges arise, deep down, that uncertainty and lack of control can be a bit overwhelming.
Well, now is the perfect moment to discover the hidden messages within t ..read more