Nonfiction Author Marketing
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We are nonfiction authors marketing our books. Yay. Awesome. But what is there beyond those books? Speaking? Courses? Products? Let's see, seminars, masterminds, private Facebook groups, podcasts, video channels. There's so much more. In 2020, we're going to gather 52 tactics for the nonfiction author from 52 areas of marketing we can use to grow our brand, build our business, and leapfrog..
Nonfiction Author Marketing
3y ago
My books are in ebook format, my audiobooks are live, but what about that, you know, human connection?
Authors tend to like to write words and deal with paper and keyboards. But there’s an element, especially for nonfiction authors, of the human interaction, the face-to-face meetings, and having that beer after the event that you just can’t replicate with the best of hi-def cameras.
Joe Barnes hosts a regularly-scheduled meeting for entrepreneurs in London and he tells us the pros, the cons, and how we could set up our own in-person meetups to build our brand, widen our reach, and, you know, g ..read more
Nonfiction Author Marketing
3y ago
We could hide under a rock and hope to survive. Or we can step up and thrive.
Nicoline is action-oriented, positive, fearless, and fun.
I knew I liked her for a reason.
“Businesses who have that mindset, they will survive. The ones who will go into hibernation and hiding and waiting and seeing? Those are the ones that will die during the crisis.” — Nicoline Huizinga
You can also watch the stunning video version of this episode here: Nonfiction Author Marketing with Nicoline Huizinga ..read more
Nonfiction Author Marketing
3y ago
“No, but I listen to you all the time!”
— A podcast listener who didn’t comment or like or interact–but she was listening
“Because it’s your voice and it’s in your ears, you get a deeper connection than if it’s words on the page.”
Find out more about Heneka and starting your podcast at https://henekawatkisporter.com/.
[ https://youtu.be/gGh56IJyLFY ..read more
Nonfiction Author Marketing
3y ago
Oh wait. You don’t HAVE a podcast?
Well, yes, there’s that.
But we can fix that ..read more
Nonfiction Author Marketing
3y ago
Sure, you could be an author. I love authors. I’m an author.
But I’m also a speaker, a teacher, a coach, a consultant. Get the idea?
What are we beyond our words on a page? We’re a brand.
A walking, talking, writing brand.
I’m here with Nicoline Huizinga–a branding and “visibility” expert–talking about how we can build your own Personal Brand beyond just the book, beyond just you as an author ..read more
Nonfiction Author Marketing
3y ago
“Hey, do you have a workbook or checklist or something to accompany your book ..read more
Nonfiction Author Marketing
3y ago
It’s doesn’t have to be a stunt, like Evel Knievel, but it’s going to be publicity.
This podcast inspired by Mike Kim and his “Brand You” podcast.
I’m Bradley Charbonneau and I’ve been writing Every Single Day since November 1, 2012. No excuses, no questions, just getting it done.
According to Mike Kim, this is great and all, but they are drops in the bucket and we also need the occasional rock thrown in.
Here’s to quarterly rocks through into the bucket.
Oh and the pond? Here’s a photo.
BYP 215: How To Create Your Annual Marketing Strategy ..read more
Nonfiction Author Marketing
3y ago
Diversifying your nonfiction author business and brand beyond books.
Secret “Easter Eggs” hidden in books (which lead to discounts), chapters as podcast episodes, turning your book idea into a course or a talk or a …
So yeah, that.
There’s so much here.
Which is why I’m doing this.
More soon!
Bradley Charbonneau ..read more