#59 - Roger Wilkins - US politics and people, vs Australia
Real People, With Jason Dunstone | Consumer Insights, Market Research & More
by Jason Dunstone, Square Holes
1y ago
Today we are joined by Roger Wilkins, an American now living in Adelaide. Jason and Roger chat trying to make sense of the differences and similarities between Australian and Americans. Roger is a strategic communications advisor and republican political advisor. A strategic thinker and man with an eclectic background from selling solar power to veteran affairs, and has worked in communications and strategic roles in New York and New Hampshire, and shares a fascinating take on what makes the United States of America tick. It's politics, people and history, and we discuss how this compares with ..read more
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#58 - Jamin Brazil - the happy market researcher
Real People, With Jason Dunstone | Consumer Insights, Market Research & More
by Jason Dunstone, Square Holes
1y ago
Today we are joined by Jamin Brazil, market research entrepreneur, and tech pioneer. Fresno, California-based Jamin is the super popular host of the Happy Market Research Podcast with more than 300 episodes in which he interviews consumer insight and research professionals and entrepreneurs from across the world. Jamin comes from a position of informed influence having founded top online survey platform Decipher in 2000 and Focus Vision research platform Focus Vision in 2016. An active contributor to the research industry and supporting early stage companies throughout California, Jamin is adj ..read more
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#57 - Ebony Gaylor - Decade of Action
Real People, With Jason Dunstone | Consumer Insights, Market Research & More
by Jason Dunstone, Square Holes
1y ago
We are joined by Ebony Gaylor, Managing Partner of newly launched social cause agency Decade of Action, a partnership with Thinkerbell's Adam Ferrier and Margie Reid. Ebony has held key strategy and social change roles, most recently for the Australian Red Cross. We discuss Ebony's background and childhood, and the motivation behind Decade of Action, and why businesses play a critical role in addressing urgent global challenges over the next 10 years and beyond. We discuss how business has a critical role to play and needs to take more targeted and authentic action. We explore the key role of ..read more
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#56 - Dr Fiona Kerr + Steve Sammartino
Real People, With Jason Dunstone | Consumer Insights, Market Research & More
by Jason Dunstone, Square Holes
1y ago
Today we are joined by Dr Fiona Kerr, Founder and CEO of the Neurotech Institute, and leading futurist and author Steve Sammartino in our first double header with previous guests. Fiona was interviewed in episode 11 of Real People and Steve in episode 16. This most certainly was an explosion of thinking as Fiona and Steve shared their observations of the world in chaos and what this means moving forward. We discuss a huge amount in a rollercoaster chat from digital sovereignty to how well Australia is performing at a global scale. We discuss the hunger games of the US and lessons as to how to ..read more
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#55 - Prof. Genevieve Bell - Contact tracing, data and vulnerability
Real People, With Jason Dunstone | Consumer Insights, Market Research & More
by Jason Dunstone, Square Holes
1y ago
Today we are joined by Distinguished Professor Genevieve Bell, Director of the 3A Institute at ANU in Canberra, a collaboration with CSIRO's Data61, with the mission of building a new applied science around the management of artificial intelligence, data, technology and their impact on humanity. Genevieve is also Senior Fellow, New Technology Group at Intel, since joining Intel as a researcher to conduct ethnographic research in 1998. This is a most fascinating discussion about the world in chaos, how we are adjusting and what might come. We discuss key themes such as contact tracing and mass ..read more
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#54 - Dr Rebecca Huntley - Australia lucky, even in a pandemic
Real People, With Jason Dunstone | Consumer Insights, Market Research & More
by Jason Dunstone, Square Holes
1y ago
Today we are joined by Dr Rebecca Huntley, one of Australia's foremost researchers on social trends. A regular media commentator and writer, including for the Quarterly Essay of March 2019, in which she explored how Australians are calling for change from our government in climate change and wider social issues, and the corruption of democracy. Rebecca is the author of numerous books, including 'How to Talk About Climate Change in a Way That Makes a Difference,' Still Lucky and The World According to Y. We discuss the changes that may come from the chaos of bushfires then COVID-19, some thinki ..read more
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#53 - John-Paul Drake - Riding the Retail Rodeo
Real People, With Jason Dunstone | Consumer Insights, Market Research & More
by Jason Dunstone, Square Holes
1y ago
Today we are joined by JP, John-Paul Drake Director of Drakes Supermarkets. We go on a fabulous journey going back to JP's entrepreneurial childhood, hear about riding the retail rodeo of the past few months, and how a bit of right place right time luck is awesome. We try to make sense of all the crazy hoarding and hear about JP's global social media attention for his one finger salute at the man wanting a refund on 150 packs of toilet paper. This is a great chat about the importance of agility in business, standing up for your staff, particularly against the rare arse of a customer, how the w ..read more
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#52 - Elaine Bensted - Caring for 3000 animals in surreal times
Real People, With Jason Dunstone | Consumer Insights, Market Research & More
by Jason Dunstone, Square Holes
1y ago
Today we are joined by EB, Elaine Bensted, the Chief Executive of Zoos SA, including Adelaide Zoo and Monarto Safari Park. We hear about EB's childhood growing up loving animals, then having a successful corporate career and passion for education, with her role prior joining Zoos SA, the CEO of TAFE SA. EB discusses finding joy in the chaos, and how a complex like Zoos SA, with its 3,000 animals needing care irrespective of visitors, adjusts, makes some hard decisions, and positions itself for short term survival and long term success. Real People is a podcast hosted by Jason Dunstone, the fou ..read more
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#51 - Brent Hill - Marketing tourism in a stay at home pandemic
Real People, With Jason Dunstone | Consumer Insights, Market Research & More
by Jason Dunstone, Square Holes
1y ago
Today we are joined by Brent Hill, the Executive Director of Marketing at the South Australian Tourism Commission. The leader behind recent campaigns 'book them out' responding to the devastating bushfires, and SA TV sharing content from across South Australia, responding to the 'stay at home' COVID-19 pandemic. Brent could have never imagined being involved in a tourism campaign to encourage people to stay at home, but that's the situation at the moment and for the foreseeable future. How does a tourism team deal with such a predicament? This is a most fascinating discussion about marketing a ..read more
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#50 - Adam Ferrier - Say "no" to boring efficiency
Real People, With Jason Dunstone | Consumer Insights, Market Research & More
by Jason Dunstone, Square Holes
1y ago
Adam Ferrier is the founder of Thinkerbell. He's a popular public speaker and author of recent release 'Stop Listening to the Customer' and previous popular read The Advertising Effect: How to Change Behaviour. He's a former Strategy Planner at Saatchi and Saatchi, Co-Founder and Global Head of Strategy at Naked Communications, current Board member of Tribe, and Co Founder of the Market Science Ideas Xchange and more. We discuss Adam's take on these crazy times we are all presently living through, and how it is hard to predict what new behaviours will stick and which will revert back. How will ..read more
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