Once again, Ken Steele scoured the interwebs and collected more than 240 higher education holiday greeting videos (released as of December 21 2023). Setting aside the sermons, concerts, animated cards and talking heads, he shortlisted the best and presented them to a jury of marketing professionals in a 2-hour livestream on Eduvation Circles. A series of episodes will bring you all the fun of Ken’s annual collection of higher ed holiday greeting videos - It’s the next best thing to being there! In part 5, Ken looks at the best of 2023’s higher ed “Musical Performances,” from string quartets to ..read more

Once again, Ken Steele scoured the interwebs and collected more than 240 higher education holiday greeting videos (released as of December 21 2023). Setting aside the sermons, concerts, animated cards and talking heads, he shortlisted the best and presented them to a jury of marketing professionals in a 2-hour livestream on Eduvation Circles. A series of episodes will bring you all the fun of Ken’s annual collection of higher ed holiday greeting videos - It’s the next best thing to being there! In part 3, Ken looks at the best of 2023’s higher ed “Holiday Parodies,” including plenty of deans a ..read more

Once again, Ken Steele scoured the interwebs and collected more than 240 higher education holiday greeting videos (released as of December 21 2023). Setting aside the sermons, concerts, animated cards and talking heads, he shortlisted the best and presented them to a jury of marketing professionals in a 2-hour livestream on Eduvation Circles. A series of episodes will bring you all the fun of Ken’s annual collection of higher ed holiday greeting videos - It’s the next best thing to being there! In part 2, Ken looks at the best of 2023’s “Holiday Shout-Outs,” “Holiday Hand-Offs,” “Holiday Trivi ..read more

Our 5-part series on Forward-Looking Facilities concludes with a look at the informal communal spaces on campus, in-between faculty offices and labs, or student dorms and classrooms. These so-called "Third Spaces" are home to some of the most valuable interactions between students, staff and faculty alike... In Part 5, "Third Spaces," Ken describes the gradual evolution of higher ed campuses from "introverted" retreats to more extroverted "collision spaces," where informal and serendipitous interactions can spark revolutionary ideas and unexpected illumination. These learning commons and "ling ..read more

Our series on Forward-Looking Facilities continues with more detail on the ways that pedagogical change, and particularly the adoption of active learning, has transformed classroom time and classroom spaces on campuses. In Part 4, "Active Learning," Ken looks at the way thousand-year-old transmission theories of education created the design of modern lecture theatres, while pedagogical research from UBC's Carl Weiman Institute has paved the way for new approaches. New classroom designs, from Oregon State University's "Phil Donahue" theatres-in-the-round to learning studios and SCALE-UP classro ..read more

Our series on Forward-Looking Facilities continues with a closer look at the new work experience of staff and faculty, and how that will reshape work-life balance and the nature of work – on campus and off - in what is going to be a very fluid future. In part 2, "The Fluid Future of Work," Ken looks at the fluidity and ambiguity facing PSE in the years ahead, employee appetites for remote and hybrid work, and the implications for office design and space. He emphasizes that mental wellness is a growing concern for students and staff alike, and that sleep deprivation is an often-overlooked issue ..read more

Season 7 of Ten with Ken opens with a 5-part series looking at Forward-Looking Facilities, and the ways that campus design and architecture have responded to the lessons learned during the pandemic. In part 1, "The Post-Pandemic Campus," Ken reviews the turbulence and shifting context we've all learned to expect, and warns that the future will be even more fluid, thanks to climate change, extreme weather, zoonotic viruses and more. COVID19 thrust our society, and our institutions, a full decade into the future, forcing us to adopt technologies and remote approaches to work and learning, w ..read more

Ten with Ken returns from its pandemic hiatus, with a 5-part series on trends in campus architecture, classroom and office design, and so-called "third spaces" for serendipitous interaction.  Although eventually episodes will appear here too, they're already streaming NOW - exclusively on our free virtual community platform, Eduvation Circles. Join free today at http://circles.eduvation.ca  ..read more

College and university marketers have to work hard to gather research and build campus consensus around a new brand position. Although the goal is to develop a distinctive position, the reality is that many higher ed branding projects result in some awfully similar creative executions. Next week, we’ll round up ten recent examples of “One-Word Wonders” – higher ed brands that try to “own a word” in the marketplace. But in this teaser episode, we’ll look at two of them that wind up looking awfully similar. Brescia University College, affiliated with Western University in London Ontario, is Cana ..read more

When maverick university marketers create a brilliant brand, but campus stakeholders feel uncomfortable about potential sexist or racist implications, what do you do? In the “Wild West” of higher ed branding, the University of Wyoming charged ahead with its new slogan, “The World Needs More Cowboys” – and noted higher ed brand strategist Ken Steele thinks they were right to do so. The $1.5 million campaign, launched in July 2018, was based on months of solid research that showed the word “cowboy” offered a real opportunity to differentiate uWyo from its competitors. As president Laurie Nichols ..read more