Building a product or service that your customers want is just half the hurdle in your startup journey. Reaching out to your target audience & converting them into your customers is probably as difficult as building the product itself. In this blog I will tell you about 4 ways to steal customers from your competitors so that you can get success for your brand. If you are entering a profitable market, you are sure to have competitors already. In fact, if you are trying to penetrate a niche where you have no competition, it could be a recipe for disaster. Before the advent of digital marketi ..read more

Do you know how to boost facebook post effectively? This is very simple and great method to advertise on facebook. And you must know about how to boost facebook post effectively. Most of the businesses that advertise on Facebook just use the Facebook’s Boost Post feature. For many marketers, the Facebook Ads Manager or the Power Editor feels daunting and overwhelming. With a simple boost post, one cannot have the right targeting or conversion tracking. Most of such boosted posts yield very poor results, but people keep doing it anyway because it is easy to do it. In this article, I want to sho ..read more

 I haven’t seen any communication channel come close to beating email in terms of engagement and personalization. Facebook messenger vs email marketing is trading day by day. Email marketing is, and hopefully will be, the holy grail of traffic and conversion for most of the digital marketers. If we look at Facebook messenger vs email marketing, then Facebook messenger bots give good results. Though email is far from dead, Facebook Messenger seems to threaten email marketing as we know it. Facebook has opened up APIs so that marketers can message their subscribers on the messenger platform ..read more

Generating new leads is vital for expanding the scope of business. But you have to know about lead generation ideas. The primary motive for content planning and marketing strategies, which requires an immense amount of time and resources, is to generate leads. A person fills out the form for the free case-study, podcast, trial, or and an e-book. A bibliophile signs up for the free weekly subscription of a book recommendation. A business owner tries the product demo for simplifying his business solution. Everyone is more than willing to exchange their contact details for receiving the ..read more

Lead generation is a process of collecting email, phone number and other details which give you more information about the potential customer. It serves as an entry gate to capture and stimulate the interest of your target audience and convert them into buyers of your product or service. The exchange of contact information reflects the initiation of interest or inquiry in visitors’ mind. What makes a lead ? The minimum requirement for lead generation is to have an email address. In most of the cases, it is the combination of email and phone number. So, the following metrics don’t qualify ..read more

Just like entrepreneurship, success in affiliate marketing is the combination of hard work and smart strategies. You can do affiliate marketing with niche website. With the rise of reputable affiliate programs and the promise of consistent revenue streams, the population of affiliate marketers has seen an exponential growth. Steps For Building a Profitable Niche Website You get a unique affiliate link to promote other’s product. Once you make a sale, commission transfers in your bank account. You don’t have to worry about the product development. No after sales follow up. You don’t even n ..read more

Every human has a potential and a creative side to them. It is really important to find out what you are good at, become even better at it and contribute back to the world and monetize digital marketing skills. Because in my experience I have found out that true happiness does not come with consumption, but through expression of your creative abilities. If you are reading this article then there is a high chance that you are interested in digital marketing and want to monetize digital marketing skills. To Monetize digital marketing skills you need to follow these steps: 1. Influence (Lead the ..read more

Do you know how to build a successful social media plan ? Success in social media is not easy. Don’t you want to know about how to build a successful social media plan ? Brands and businesses face a huge competition in the world of social media. If you want to succeed, you need to stand out, develop a sound social media strategy, and possess the characteristics that’ll help you to succeed. Every successful social media brand possess two things: The characteristics that serve as the foundation and The social media strategy You can start with these steps: 1. Determine your Goal Before starting ..read more

Do you want to crack your interview in first attempt ? Do you know about top digital marketing interview questions & answers ? Don’t you want to know top digital marketing interview questions & answers ? I guess, no. In order to help you prepare well and ace your upcoming interview, I have compiled the top digital marketing interview questions & answers that in my experience are the most commonly asked. If you prepare well for your digital marketing interview, demonstrate a clear understanding of your fundamentals and display the right attitude, you will surely stand out and, conve ..read more

Digital marketing has a lot of components. One of the most important and critical components of digital marketing is email marketing. In digital marketing I’m telling you about tips to make sure that your emails get delivered to subscribers inbox. Especially in the age of volatile social media, where you cannot trust any platform to reach your followers, email marketing is uber important. You must know about these tips to make sure that your emails get delivered to subscribers inbox. Let’s go to the tips: 1. Write Plain Text Emails Email campaigns are either made of plain text emails or of HTM ..read more