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Tricks of the Trade
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Former USPTO examiner Erik Pelton shares tips and experiences drawn from two decades of counselling brands for maximum protection and growth. Also, Erik's vision is to make the process of protecting a company brand easy, whether for a solo practitioner or an international corporation.
Tricks of the Trade
2d ago
What are the distinctions between patents, trademarks, and copyrights? Erik breaks it down in this episode. To schedule a free initial consultation, visit https://www.erikpelton.com/calendar/
The post Patent, Trademark, and Copyright: Definitions and Differences appeared first on Erik M Pelton & Associates, PLLC ..read more
Tricks of the Trade
1w ago
The USPTO has a wealth of great resources for the general public, and Erik recommends 25 of his favorites in this episode.
The post 25 Great USPTO Resources appeared first on Erik M Pelton & Associates, PLLC ..read more
Tricks of the Trade
1M ago
From their macabre name to their clever slogan—and everything in between—Liquid Death’s provocative branding is all about follow through, as Erik shares in this episode.
The post Liquid Death: Bold Branding Example appeared first on Erik M Pelton & Associates, PLLC ..read more
Tricks of the Trade
1M ago
The world of trademarks is vast, and contains many rare elements. Erik shares 25 examples in this episode
The post 25 Trademark Rarities You Ought to Know About appeared first on Erik M Pelton & Associates, PLLC ..read more
Tricks of the Trade
1M ago
In this episode, Erik shares insights and examples of how punctuation can be used in a trademark.
The post Punctuation Trademarks appeared first on Erik M Pelton & Associates, PLLC ..read more
Tricks of the Trade
1M ago
Erik shares 25 key terms to know if you are involved in a Trademark Trial and Appeal Board matter in this episode.
The post 25 TTAB Tips appeared first on Erik M Pelton & Associates, PLLC ..read more
Tricks of the Trade
2M ago
Did you know that a trademark registration can potentially last forever? Erik explains how and provides examples of some registered trademarks from the 19th century in this episode.
The post How Long Does a Trademark Last? appeared first on Erik M Pelton & Associates, PLLC ..read more
Tricks of the Trade(mark)
2M ago
There are countless key trademark terms, and Erik shares 25 of the most important ones to know in this episode. Learn more at erikpelton.com/resources/
The post 25 Key Trademark Terms appeared first on Erik M Pelton & Associates, PLLC ..read more
Tricks of the Trade(mark)
2M ago
Erik shares important information on the USPTO’s plan to change and increase fees and his concerns for small businesses in this episode. To be part of the process and make your voice heard, visit https://www.federalregister.gov/documents/2024/03/26/2024-06186/setting-and-adjusting-trademark-fees-during-fiscal-year-2025, and stay tuned as we continue to provide updates on this important topic.
The post USPTO Proposal to Change and Increase Trademark Filing Fees appeared first on Erik M Pelton & Associates, PLLC ..read more
Tricks of the Trade(mark)
2M ago
Erik shares 25 commonly used names that are actually registered trademarks in this episode. Some of them may surprise you!
The post 25 Names You Won’t Believe Are Registered Trademarks and Not Generic appeared first on Erik M Pelton & Associates, PLLC ..read more