Let's talk about the pros and cons of SEO-ing your WordPress website. Building your website with WordPress can be great for SEO. But it can also screw up your SEO if you aren’t careful. In this episode we go over why and how to avoid the pitfalls. Episode Highlights 02:23 Was a little sneaky with the title to create some controversy. I think WordPress is great for some people to use and detrimental to others. 05:20 If you do have your website on WordPress, you don’t need to move it. There are great plugins, like Yoast, that can help you with your SEO on Wordpress. The variety of plugins are w ..read more

Meta tags have gotten a bad rap. But that’s because people keep confusing them with meta keywords. I can see why. On this episode of the Organizing Your Business podcast, we talk about Meta tags and how they continue to play an important role in SEO. Meta tags exist within the back-end code of websites. Even though they often get confused with meta keywords that is only part of the meta tag story. Let’s walk through the reasons why meta tags are still important for your SEO success. Episode Highlights: 03:21 When you have a website, you have a front-end that everyone sees and a back-end that ..read more

Do you have a podcast? Or make videos? Have you ever thought about having them transcribed? On this episode of the Organizing Your Business podcast, I talk to you about the importance of transcribing as well as my favorite transcribing service. I explain how a transcription of your video or podcast will help with SEO by increasing your word count and keyword count. And I rave about my new favorite transcription service. Episode Highlights: 03:22 - One of the factors for SEO is longer posts, more words in your posts. 04:00 - If you podcast or make videos, you may have highlights or links, but ..read more

Bigger is better, right? More, more, more. Especially when it comes to SEO traffic to your website, right? You want as much as you can get by ranking high for those one or two-word phrase keywords. Eh, not so fast. On this episode of the Organizing Your Business podcast, I talk about long tail keywords and why you don’t need to rank with short single keywords to be successful with SEO. I explain the difference between “short tail” or “major” keywords and long tail keywords and why long tail keywords are the better option for optimizing SEO as a small business. Episode Highlights: 02:56 - I ha ..read more

Oops, I did it again. Seriously. I bought another “course.” I just joined Business by Design from James Wedmore.  But this time, I followed the steps I outlined in this podcast.And I knew this was the right one at the right time. And I’m so freakin’ excited about it. But if you are wondering whether or not you should be getting that NEXT course, check out my latest podcast episode. In the 58th episode of the “Organizing Your Business Podcast”, I talk about the decision process in taking an online course. How do you decide yes or no, when these course promoters are so great at marketing? E ..read more

Perfectionism. Most of us suffer from it. Especially if you are the type to be reading this post. Heck, even most of those people that seem like they do everything half-assed, it’s usually because they want it to be so perfect they get paralyzed, and do nothing. In this episode, I talk about how perfection is impossible, so stop wasting so much time and effort in trying to reach it. If you strive for the “good,” you can use that extra time and effort to do more good. This episode is as much for me as it is for you.  Episode Highlights: 01:01 - This Italian proverb, attributed to Voltaire ..read more

In this episode, I talk about the biggest mistake I made with SEO, what I learned and how you can learn to not make the same mistake as I did. Episode Highlights: 02:47 - Getting right into it: The biggest mistake I ever made with Search Engine Optimization. 04:05 - Updating your website, and the importance of staying up-to-date. 05:56 - Putting in the hard work will reap the benefits. 09:05 - The importance of not waiting. 09:55 - Stories from my first website to my current. My approach, and what I learned. 23:05 - Practicing what I preach. 25:38 - My tips for SEO for local business. 3 Key ..read more

In this episode, I talk about the top 5 SEO myths that you are probably believing, but are screwing up your website rankings and probably losing you business. Episode Highlights: An introduction into the topic for today, and why it's important to look at these top SEO myths that many people are utilizing. SEO is dead, It's all about content. Ranking is what's important, and it's all about getting as much traffic as possible. Social activity counts for nothing, Social activity counts for everything. A secure website isn't important for SEO. Being mobile friendly doesn't affect SEO. 3 Key Poin ..read more

In this episode, part 3 in this series, I am continuing the discussion around website security.  I focus on how to approach looking at different plug-ins, and choosing the right plug-in for your Wordpress.org driven website. Episode Highlights: A general overview of plug-ins, the flexibility, and why choosing a wordpress.org website is a great choice. A quick walkthrough of how to access plug-ins, searching them, and the best place to actually search for plug-ins. Key things to look for when searching for plug-ins. Steps to take before installing the plug-in you have chosen. I share the ..read more

In this episode, part 2 in this series, I'm going to be discussing Wordpress website security, and the top things you can do to achieve top-notch security. I focus strictly on Wordpress.org websites, some plug-ins to utilize, and best practices to use for ongoing security. Episode Highlights: I share my favorite plug-ins for Wordpress security Defining of a "firewall" and "security scanner", and what that means for your website. I discuss the importance of backups, making sure you have more than 1 way to backup and my favorite plugin for backups.   3 Key Points: It's crucial to have th ..read more