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Strategic Account Management Association Blog

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Founded in 1964, the Strategic Account Management Association (SAMA) is a unique nonprofit association focused solely on helping to establish strategic, key and global account management as a separate profession, career path and proven corporate strategy for growth. With more than 11,000 members worldwide, SAMA offers unmatchable networking, research, training and professional development..

SAMA’s Annual Conference: The Ultimate ROI

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2M ago

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What’s In A Name? Turns Out — Everything!

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2M ago

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Procurement & Sales: A Complex Relationship

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2M ago

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How to Make Strategic Customer Engagement a Top Competitive Advantage in 2024

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6M ago

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Strategic Account Manager Training: Begin with the End in Mind and Ask the Right Questions

Strategic Account Management Association Blog

1y ago

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The Essential Seven Factors for Unlocking Strategic Account Growth

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1y ago

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The Secrets Of Successful Strategic Account Management With Richard Santucci And David Hughes

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1y ago

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Understanding What Your Customer Needs to Solve

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1y ago

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If you’re traveling around the globe and representing the strategic account organization, you must ensure that you do that at the highest and most professional level possible.

Strategic Account Management Association Blog

1y ago

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Communication is very important, not just the elevator speech. Communicate what you are doing to the organization.

Strategic Account Management Association Blog

1y ago

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