#404: How to Turn Moments into Movements With Your Social Media Storytelling
The Business of Story Podcast
by Park Howell, Brand Story Strategist
3d ago
Brittany Cabriales, Head of Social Media at GoFundMe.com, shares how she uses storytelling on social media to turn moments into movements that help people around the world.  Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.   Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbin ..read more
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#403: How Storytelling Through a SaaS Platform is Revolutionizing Autism Care
The Business of Story Podcast
by Park Howell, Brand Story Strategist
1w ago
Amy Jacobs-Schroeder and her husband Sean Schroeder, co-founders of the SaaS platform Happy Ladders, combine their respective skills of helping families dealing with autism and promoting their services through digital marketing to create positive outcomes for everyone. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.&nbs ..read more
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#402: Forget the Alamo: The Revisionist History That Built This Texas Brand
The Business of Story Podcast
by Park Howell, Brand Story Strategist
2w ago
Jason Stanford, co-author of Forget the Alamo: The Rise and Fall of an American Myth, shares the ramifications of what happens when you correct history replacing myth with storytelling based on facts. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ t ..read more
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#401: How to Use Ultrasonic Storytelling in the Manufacturing Industry
The Business of Story Podcast
by Park Howell, Brand Story Strategist
3w ago
Allan Rienstra, co-owner of SDT Ultrasound, shares how he uses storytelling and the ABT agile narrative framework to communicate and humanize his complex ideas to connect with his manufacturing customers.  Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle ..read more
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#400 ANNIVERSARY EDITION: Learn from My 10-Year Journey With the ABT's of Storytelling
The Business of Story Podcast
by Park Howell, Brand Story Strategist
1M ago
The ABT (And, But, Therefore) agile narrative framework revolutionized how I communicate and connect with audiences. It will do the same for you. Join me on my 10-year journey of learning, refining, teaching, and coaching the ABT storytelling structure to business, marketing and sales leaders just like you.  Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.   Grab your copy of The Narrative Gym for Business, a short guide o ..read more
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#399: Improving the Narrative for Ex-Cons Through Fair Chance Hiring
The Business of Story Podcast
by Park Howell, Brand Story Strategist
1M ago
Ken Oliver, VP, Checkr.org/Executive Director, Checkr Foundation, shares what would be a soul-crushing story to the rest of us of being in solitary confinement for 8.5 years and emerging as a profound voice for ex-convicts who have earned the right to become productive citizens through Fair Chance Hiring. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABT ..read more
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#398: How Hollywood Storytelling Can Humanize Your Hi-Tech Selling
The Business of Story Podcast
by Park Howell, Brand Story Strategist
1M ago
Justin Rende, Founder and CEO of Rhymetec, spent five years working for Robert De Niro’s Tribeca Films and used what he learned about Hollywood storytelling to grow his cybersecurity company. Here’s his story.  Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story ..read more
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#397: How to Move Your Audiences Using the Ken Burns Storytelling Formula
The Business of Story Podcast
by Park Howell, Brand Story Strategist
1M ago
Erik Ewers, Senior Editor and Co-Director at Ken Burns Florentine Films and Co-founder of Ewers Brothers Productions, shares what he’s learned about iconic storytelling from legendary documentarian Ken Burns and shares why his latest film called Hiding in Plain Site: Youth Mental Illness is the most important project he’s directed to-date. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Busi ..read more
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#396: How to Empower Mom & Pop Business Growth Through Storytelling
The Business of Story Podcast
by Park Howell, Brand Story Strategist
2M ago
Samantha Scholl, Director of Entrepreneur Programs for the Better Business Bureau Serving the Pacific Southwest (BBB), shares how storytelling through their Empower Program has helped main street mom & pop businesses thrive. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How t ..read more
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#395: How to Use Storytelling to Hack Human Behavior
The Business of Story Podcast
by Park Howell, Brand Story Strategist
2M ago
Nancy Harhut, co-founder and chief creative officer of HBT Marketing and author of Using Behavioral Science in Marketing shares how to use business storytelling to hack human behavior in your advertising, sales and marketing campaigns. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery ..read more
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