Course Creator: Should You Become One?
Jill Castle Blog
by Jill Castle
1M ago
In 2016, I created my first online course. Titled, The Nourished Child Blueprint, it was my first foray into online courses. Why did I do it? I wanted to embrace passive income, reach more parents, and have a greater impact. That first course was followed by Eat Like a Champion (Teen Edition) and then The ADHD Diet for Kids. I’ve gone on to record other courses and workshops to provide training for parents. I like the idea of a course. Especially when you find yourself repeating the same basic nutrition information over and over to your clients. Courses can be a direct way to get the nutrition ..read more
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Delegating: Essential for a Successful Nutrition Business
Jill Castle Blog
by Jill Castle
4M ago
When I was younger, I naively thought I could do everything in my business. And I did. I built my private practice from the ground up, dove into blogging ,then book writing, speaking, and on and on, until I had a multi-six figure business with several income streams. Even things that were considered “passive income,” like running another website with ads. As my business grew, it became apparent that I couldn’t do it all myself. I needed help. That’s where delegation came in. I think there are compelling reasons why delegating tasks to others can be so beneficial if you’re running a nutrition b ..read more
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6 Benefits of Working with a Business Mentor
Jill Castle Blog
by Jill Castle
8M ago
Have you thought about working with a business mentor? It’s widely accepted that having a business coach can help you get better faster – grow, have impact, and make more money. Coaching helps lots of people grow. Think of the life coach. Baseball coach. Mindset coach. No athlete made it to the Olympics without a coach. When it comes to running a business, certain concepts and challenges are universal, whether you’re booking appointments in private practice or selling the latest in garment wear. Strategies, systems, time management, mindset challenges and more…these are universal to all busin ..read more
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Selling Online: 5 Questions Dietitians Should Ask Before Beginning
Jill Castle Blog
by Jill Castle
9M ago
Thinking about selling online? Whether it’s group programs, online courses, or e-books, here are 5 questions to ask yourself before you commit the time, energy and money to the process. One of my amazing moments of insight came in 2016 when I realized I could take some of my private practice topics and turn them into a product. Yes, those topics I talked about all the time and the questions I got asked in counseling sessions could be turned into a product that I could sell on my website. My first product: The Nourished Child Blueprint. In my mentoring and mastermind programs, where I coach and ..read more
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Business Book Recommendations for Nutrition Entrepreneurs
Jill Castle Blog
by Jill Castle
10M ago
My business book recommendations for dietitians starting a business and for those nutrition entrepreneurs who want to keep growing. I am a registered dietitian. I don’t have a MBA. I’ve never taken a business course either. I spent my time and energies learning about nutrition. Pediatric nutrition. But, when I decided to go out on my own and open my business, the biggest obstacle in getting started was my lack of business savvy. I did not have any clue about business. Remember, I’m a healthcare provider. The focus is on different stuff when we’re trained. Before I launched, I spent a year read ..read more
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What a Pediatric Dietitian Can Do for Food Startups
Jill Castle Blog
by Jill Castle
11M ago
Many dietitians work with brands to support them in building brand awareness. They act as a spokesperson, do project work and many other things. I’ve worked with food startups since 2014, helping them design their products and marketing messages, and understand the audience they’re trying to serve. In my case, parents. A registered dietitian can be an asset to companies seeking to create products and build their brand. From validating the product’s role for individuals to building the nutrient composition of the product, and so much more, dietitians can help startups in many ways. If you’re ..read more
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9 Ways to Make Money While You Sleep (or Eat!)
Jill Castle Blog
by Jill Castle
1y ago
Learn the different ways you can make money while you sleep as a dietitian. As a nutrition entrepreneur, I feel like I’ve tried it all. Of course, my early days centered around working for a hospital, but after I “retired” to start my family and eventually decided to start my own business, I attempted to make money many ways. My first path was through my private practice, located in Nashville, TN. After nine years as a stay-at-home mom, my “re- “learning curve was steep. From new allergen information to developed practices for PCOS, eating disorders and insulin resistance, I had to brush up ..read more
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Childhood Nutrition Trends 2022, According to a Pediatric Nutritionist
Jill Castle Blog
by Jill Castle
1y ago
What are the nutrition trends in 2022 for kids? Read on to see what this pediatric nutritionist predicts as this year’s leading childhood nutrition trends. As someone who’s been a pediatric dietitian for 30+ years, I’ve watched trends come and go. I’ve also seen a lot of research evolve in the field of pediatric nutrition, and with that, alterations in our practices and the advice that’s given about nutrition for kids. For example, the way we think about and handle food allergies is entirely different than our management of it 20 years ago. Back then, we avoided allergens in the early years of ..read more
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A Better Investment in Pediatric Health Care
Jill Castle Blog
by Jill Castle
1y ago
As the incidence of weight problems in kids rise, health concerns may follow. A simple solution is right under our noses: Pediatric health care that focuses on parenting food and feeding kids. “Why do you think so many kids have a weight problem?” an acquaintance asked me recently. “I just don’t understand it. Is it food? Not enough exercise? Bad parenting?” According to the Centers for Disease Control and Prevention (CDC), 14.4 million children and teens are affected by obesity. That’s 19.3% of all kids and teens.  Sadly, these numbers have only increased, especially during the pandemic ..read more
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5 Years of Successful Podcasting: Here’s What I Know
Jill Castle Blog
by Jill Castle
1y ago
I’ve been podcasting since 2016. I did what many new podcasters do. I got excited about the idea of hosting a podcast and threw myself into it. I learned how to podcast on the fly and in real time. Recently, I learned my podcast is in the top 1.5% of all podcasts globally (that’s the top 1.5% of over 2.7 million podcasts globally, according to Listen Notes). I guess you could say I have a successful podcast. Here’s what I’ve learned about podcasting along the way…and no, I’m not going to give you technical advice. Just some tips for podcasting should you decide to dive in. Choose Your Guests ..read more
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