In this episode of Retail Coffee Break, we speak with Polly Wong of Belardi Wong about how to grow a DTC brand in 2022.  Time Stamps: 0:00 Intro 1:00 Polly and Belardi Wong Introduction 4:37 How has DTC changed since 1999? 6:37 3 DTC Growth Strategies for 2022  9:38 Why direct mail still matters in DTC  10:56 Direct mail vs digital marketing 13:42 How to track ROI of direct mail 15:16  Media spend breakdown recommendation 17:00 Should I be opening stores right now? 19:11 How do use data to figure out where to open stores 20:20 Outreach programs and how to execute them 21:4 ..read more

Dane Cohen isn't a stranger to retail. Growing up in the family retailer Lesters, he held leadership roles at Project Trade Shows and Helmut Lang. Now the Business Development Manger for Management One, he has a unique perspective to how you should be planning your inventory, and we get INTO IT.  To learn more about Management One check out https://www.management-one.com/ For more info on Dane Cohen: Email: dane@management-one.com LinkedIn: https://www.linkedin.com/in/danecohen/ Nick McHenry is the Co-Founder and CEO of OneShop Retail, the customer engagement tool for modern retailers to ..read more

Cliff Rodriguez and Chris Beadle started their careers like many of us do on the retail floor. After working their asses off to make way into the buying office they eventually landed jobs as tailored clothing buyers for Barneys New York. Since the Barneys closure they have since moved on to new endeavors and have their finger on the pulse of the menswear industry. Over a couple of Aperol Spritz's (true Italian company employees) we dug in deep into how they approached getting into careers as menswear buyers, the state of menswear in 2021, and so much more.  ..read more

It is no secret that retail definitively changed over the last 12 months and retailers were forced to quickly look to their retail technology providers to help them deal with a COVID world. With that came tons of learnings for what worked and what didn't. As the Director of Marketing for Celerant Technology, Michele Salerno worked side by side with retailers to launch numerous initiatives and with this came tons of learnings that she shared here. As we enter into a post-Pandemic world there is TONS to take away from here that we can learn from and apply to our businesses going forward. Learn m ..read more

Kirk Keel and his now Co-Founder Matt Hornbuckle were just two guys working for Johnson and Johnson before they decided that there was a huge opportunity in custom menswear. Offer great product, with an (almost) custom fit, at a great value. Fast forward until today, and Stantt has over 400 stores of distribution, is adding new categories and continues to grow. This is that story, what happened in 2020 and what the future looks like for Stantt and Menswear as a whole. Learn more about the brand at: https://stantt.com/ About the host - Nick McHenry is the Co-Founder and CEO of OneShop t ..read more

Although the podcast has been on a brief hiatus Retail Coffee Break is back to take on the post-COVID fashion and retail world one Gucci sneaker at a time. With bigger, badder, funnier, and almost always more and more entertaining guests, this is something you are not going to want to miss ..read more

Going into 2021 we want to come to you with consistent content every week for you to be a part of great retail business conversations with those pushing the industry forward for both big and small retailers.  So in 2021 we will be releasing new Retail Coffee Break episodes every Tuesday morning at 8AM EST! The rest of this year we will be taking off, and we will see you next year! Have a great rest of your 2020 ..read more

2020 has been a tough year for men's tailored clothing wholesale. Arguably one of the hardest since men's stopped wearing top hats or powdered wigs, and the wholesalers still needed to try to sell them. In this episode, I sat down with Connor Dickson of Boglioli to dig into exactly where men's tailored clothing is.  ..read more

Like many others that work directly with brick and mortar retailers, Krista and Lea were at the ready to help retailers wherever possible during the first round of retail lockdowns. During the summer I had the chance to speak with them about what they saw after the first round of lockdowns, and now this still seems more fitting than ever as many cities brace for a second lockdown. Even though it still feels like everyone in retail is still learning to assemble a parachute in the middle air, there is a ton to be learned from every phase of this year, and looking back at the learnings to learn ..read more

This episode originally aired on the Retail Revolution podcast on 11/3/2020. You can find this episode and other episodes at https://www.retailrevolutionpodcast.com/ This year has been one of the most challenging years ever for a lot of retailers, and at my company OneShop we firmly believe that building amazing relationships with your customers will drive business in tough times and in good times into 2021. Outside of the role our software plays, we think it something every retailer should be thinking about transitioning from "how do I sell more clothes?" to "how do I give my clients an incr ..read more