How to Build a Robust Brand for your Consumer Products
rev Branding
by Robert Durrant
2d ago
With thousands of products flooding the retail market annually, the challenge for brand marketers is not just about selling products but also ensuring brand visible, fostering emotional connections, and building strong brand loyalty. Building a consumer product brand that distinguishes itself amidst the cacophony of marketing requires a strategic approach and meticulous execution. Our branding team have created free whitepaper that explores the essential steps to craft a robust and powerful consumer product brand.  From creating lasting emotional connections to dominating your category bo ..read more
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Highlighting the Necessity to Invest in your Brand
rev Branding
by Robert Durrant
2w ago
Highlighting the Necessity to Invest in your Branding and Why Your Business Can’t Afford to Become Stagnant… As companies grow and adapt to changing market dynamics, there comes a point where their branding begins to lose its effectiveness. This typically occurs around the 7-to-10-year mark, when the positioning message starts to fade, leaving it looking outdated and irrelevant. Recognising the Signs Business owners often overlook the need for a brand refresh or change, ignoring the signs and trying to avoid investing in the key business asset.  Often, the real reason is a lack of time, o ..read more
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Wix Website Optimisation Service: SEO – Page Display – Google Compliance
rev Branding
by Robert Durrant
2w ago
Many business owners who use Wix as their preferred website platform face a significant challenge: they lack the time and skills to ensure their Wix website is set up and configured correctly. Even worse, they may be unaware that their website pages are not displaying correctly across all devices e.g. mobile, tablets and desktop, leading to a poor user experience, lost sales, and erosion of brand loyalty. rev Branding, a leading digital brand agency, knows how important it is to have a professionally optimised website. As such, we’ve introduced our Wix Website Optimisation Service – specifical ..read more
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Embracing Change in Business: Imperative for Survival & Success
rev Branding
by Robert Durrant
1M ago
Change is not merely an option; it’s a vital necessity for long-term success. Yet, many business owners and managers resist change, leading to missed opportunities, stagnation, and a failure to adapt to the ever-evolving environment. It’s not uncommon for business owners and managers to ‘bury their heads in the sand’, operating under the assumption that their business will remain static indefinitely. This resistance often stems from a combination of factors, including a lack of foresight to anticipate impending changes, an inability to plan for the potential impacts on their business, and a de ..read more
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Transformative Product Development & Launch
rev Branding
by Robert Durrant
2M ago
In the fast-paced world of consumer brands, standing out in the crowd requires more than just a product—it demands a strategic approach to new product development and launch. Introducing rev Branding, a powerhouse in consumer brand digital agency services, with over 20 years of experience reshaping the marketing and sales strategies for 70 of the top 100 Global consumer brands. Unleashing Innovation: rev Branding’s Expertise 1. Consumer-Focused Approach: For more than two decades, rev Branding has been at the forefront of transforming the way brands engage with their consumers. Specialising in ..read more
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Revolutionising Category Reviews and Buyer Presentations
rev Branding
by Robert Durrant
2M ago
In the fast-paced world of retail, where competition is fierce and products flood the market annually, gaining a strategic edge is crucial for success. For senior marketing managers and brand managers tasked with launching new products and convincing retail buyers to range these products both in-store and online, navigating the competitive retail landscape demands a transformative approach. Step up your Sales Pitch and Buyer Presentation Brand Showcase (a service from rev Branding), is a game-changer for FMCG and CPG brands seeking to create compelling retail arguments and launch impactful sal ..read more
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FREE Google Websites – No Longer Supported
rev Branding
by Robert Durrant
2M ago
Navigating the Changes: Your Business Website and Google Business Profile Changes! Some small business owners have taken advantage of the free web pages provided through their Google Business Profiles; however, a significant change is on the horizon that you need to be aware of. Websites created with Google Business Profiles will be deactivated starting March 1, 2024. After this date, customers trying to access your existing website will be redirected to your Google Business Profile. If you’ve relied on this feature in the past to maintain an online presence, it’s crucial to understand that th ..read more
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Season’s Greetings from rev™ Branding
rev Branding
by Robert Durrant
3M ago
Season’s Greetings from rev Branding! As the year comes to a close, we want to take a moment to express our heartfelt gratitude for your continued trust and partnership with rev Branding. It has been a pleasure working with you, and we look forward to even more exciting collaborations in the coming year. As the festive season is upon us, we extend warm wishes to you and your loved ones for a joyful Christmas and a prosperous New Year. May this holiday season be filled with laughter, love, and cherished moments with friends and family. Office Closure Information: Please note that our office ..read more
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The Power of Marketing Strategies and Tactical Plans for Business Growth
rev Branding
by Robert Durrant
4M ago
Unlock growth success with a robust business strategy and tactical plan. Our expert insights will guide you to building a sustainable marketing and sales program. Behind every globally recognised brand lies a carefully crafted and meticulously executed targeted marketing strategy. The most successful brands in the world DON’T operate on improvisation; instead, they invest time and effort in the foundational work of research and analysis. They understand that to ascend to the pinnacle of their industry, they must first comprehend the intricacies of their market segment. These visionary brands e ..read more
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Elevate Retail Experiences with Proximity Bluetooth Beacon Marketing
rev Branding
by Robert Durrant
4M ago
Discover a new era of personalised shopping as businesses embrace Bluetooth Beacon Marketing – the game-changer in proximity marketing! In today’s competitive retail landscape, retail stores, pop-up stores, markets, and other location-based organisations are constantly seeking innovative ways to engage with their customers. Bluetooth Beacon Marketing has emerged as a powerful tool in the realm of proximity marketing, providing businesses with the means to interact with customers at a whole new level. Understanding Bluetooth Beacon Marketing Bluetooth Beacon Marketing involves the use of small ..read more
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