You see, we all have a personal brand already. You’re known for talking about certain topics. Dress in a certain way. Have an individual tone of voice. What we’re going to talk about is transforming that offline personal brand into an online one. Where you’ll be able to open yourself up to more opportunties, generating business leads and connecting with like-minded people. It all starts by being a little more intentional about it and creating content. Step 1: Define your goals for LinkedIn Step 2: Decided what you want to be known for Step 3: Create content pillars based on those areas Step 4 ..read more

With one piece of content I captured the attention of billion dollar company: Gymshark. 1.3million impressions later and I spent the day with Ben Francis at Gymshark HQ. Here’s how I did it… I thought it would be cool to capture Gymshark’s attention. Not only do I love the brand and product but their social content has always been inspirational to me. Given how renowned they are for their creative use of social media and the fact I work in socials - it made sense to capture their attention through content. I follow a philosophy of taking risks and experimenting with my socials and content. As ..read more

I spent 6 months with social media guru, newest and youngest BBC Dragon, award-winning entrepreneur and podcaster, Steven Bartlett. I’m going to share all the secrets to success that I learnt from working directly alongside him, in his personal team. Image source: The Independent How To Be Successful At Anything How his podcast made it to the No.1 spot 1) Every single day we ask ourselves “how can we be 1% better”.. and we’ve done that for 1 year. We decided that a central pilar of our teams philosophy will be trying to find a 1% marginal gain every single day and now “Let’s find the 1%” has ..read more

This year has been crazy. Like proper crazy. It is now coming to the end of the year, and reflecting back, it’s been a year of fast-paced change, new experiences and everything in between. It’s been great but at the same time, I want next year to be better. I want to push myself even more. I want to create even better stuff. I want to grow, progress and become better more than ever before. So I am going to make some changes. I thought that others may be going through a similar situation - looking into next year wondering how they can make it better. So I thought I would share my thoughts with ..read more

Web3 is an internet owned by users and builders orchestrated with tokens. The History of The Internet The internet is a hundred percent the most important invention of the century. Web3 is fundamentally re-thinking how money and power going to flow on the internet, and the new technology and incentives with Web3 will change this dramatically. If you think of Web1 as read-only, largely read-only, and open. Then we have Web2 read-write, but it’s become more centralised with it being owned by large companies. Aside from maybe a domain name, you are not in control of your own destiny. You have ver ..read more

We have become obsessed with building leverage, reaching as many people as possible, having a huge impact on a global scale. But increasing your follower count and the number of people you reach is very unlikely to create lasting fulfillment and purpose. I believe that’s why we need to build a tribe, not just a following. The Rule of 150 We have a natural limit for our social channel capacity that is persuasively told by British anthropologist Robin Dunbar. Dunbar showed that there was a ratio between brain sizes and group sizes through his studies of non-human primates. Through mapping of ne ..read more

Success is a word I hear so frequently, yet I find that rarely do people actually deeply understand what it means to them. How often do you say the infamous word, and do you know what it means? I wanted to share 7 different, tweet-styled ideas about success to get you thinking. 1. Tying you’re self worth and success to grades, job titles, follower number, bank balance, weekend plans, relationship status, and more, will lead you to misery. You will only achieve true success when you start to detach your self worth to the outside world and start tying it to yourself. 2. If you believe that when ..read more

Bitcoin has become so popular as it has programmable, fixed supply in a world of uncontrollable, endless money printing. In other words, Bitcoin is scarce in a world of abundance. If there is one idea to strive for in the current world of endless content, millions of people in competition for our limited attention, and the huge variety of options at our fingertips every minute of the day; it's scarcity. So we want to become our own, human version, of Bitcoin. Scarcity Defines Human Life Whatever way you look at it, whether it's thousands of years ago when humans roamed the Savannah's or with e ..read more

I’ve recently become obsessed with seeking discomfort in my life. Which may sound strange. But I’ve been digging into the science, reasoning and history around the importance of being uncomfortable. And honestly, it’s changed my life. I’m going to share the key highlights - showing you why you too should seek discomfort. The Modern Comfortable World Most people rarely step outside their comfort zones. We are living in progressively sheltered, sterile, temperature-controlled, over-fed, under-challenged, safety-netted lives. The most physically uncomfortable thing most of us do is exercise, whi ..read more

Andre Agassi is a tennis champion. He broke records. Is one of the rare few tennis players to achieve a Career Grand Slam. Won gold at the Olympics. Fought long battles out on court. Faced injuries and setbacks. Turned from rebel to saviour. Rejected to rejuvenated to adored. His story has it all. But his unbelievably successful life in tennis came from a place you wouldn’t expect. And the ideas and practices that made him the champion he is, will surprise you. A Hatred for Tennis “No matter what your life is, choosing it changes everything.” Andre Agassi Agassi had a tennis racquet in his ..read more