In this Best of episode, Sam Sutaria, CEO of WaterBear, shares his B2B2C community growth strategies. Learn what are the challenges of growing a B2C community while building the B2B partnership side of the business. Learn about the importance of shared values when creating collaborations and finding the right trustworthy partners. Listen to the full episode with Sam on: Setting a new standard for impact in media with WaterBear, the free “Netflix” of captivating films and thought-provoking series Listen to the full episode here - https://smartlink.ausha.co/mission-first/setting-a-new-standard ..read more

In this Best of episode, Tessa Clarke, co-founder & CEO of Olio, shares her experience with the different strategies for influencing consumer behavior they’ve used. Learn how Olio flipped communications and instead of talking about the global impact, they lead with the personal as a driver for change. Tessa also described how you can harvest behavioral psychology for positive impact and use different levers to nudge people to take the behavior that you want. Listen to the full episode with Tessa to learn also: How to define a new business model? And how to fundraise as a female co-founded ..read more

In this Best of episode, Nathan Bonnisseau, co-founder of Plan A, shares two key frameworks for building a successful brand: The Mountain of Tomorrow and How Wow Now. We then explore the topic of how to create a crisp brand that all employees and external stakeholders understand. From the full episode, you will learn from Nathsn's experience how to build a sustainable brand without greenwashing and turn your employees into brand ambassadors. Listen to the full episode here - https://smartlink.ausha.co/mission-first/37-how-to-build-a-sustainable-brand-backed-by-science-without-greenwashing W ..read more

If you are into nature tech, greentech, regenerative economy, product-market fit. This episode is for you. Is it possible to make economy regenerative? Can we make e-commerce, fintech and other digital sectors more sustainable? And prove it. Handprint are on a mission to regenerate the planet with the help of digital technology and partnerships. They want to change the narrative and convert our extractive economy to an economy that benefits nature. They do exactly what it says on the label - they help companies increase their handprint, the sum of their positive impact on the world’s enviro ..read more

If you are into clinical research, life science, pivoting, founder sales or company culture. This episode is for you. If you could do just one thing that would impact the lives of one million people, what would it be? This question nudged Maya to find a solution to help people. Millions of patients around the world need treatment, but they do not know if it exists and how can they get it. At the same time new drugs and therapies are available for free in clinical trials. FindMeCure bridges the gap between patients and clinical trials. Building any medical or pharmaceutical product is one o ..read more

What if, for once a year, corporate business leaders, innovators, investors, and activists come together, not as enemies, but as collaborators for change? Picture an event on impact and environment that leaves you not with despair, but with hope and concrete actions that could be taken. That's the essence of ChangeNow, the world's largest impact summit, besides the COPs, where the goal is not just to highlight the problems but to showcase real solutions and mobilize businesses to change. Kevin Tayebaly, is one of the co-founders and the Chief Development Officer of ChangeNow. He takes care o ..read more

If you are into marketplace, apps, behavior psychology, food waste prevention. This episode is for you. What’s “the chicken and the egg dilemma” when it comes to marketplace? People looking for an item want to join your marketplace only if you have a wide offering. But sellers or people who want to share something only want to join your marketplace if you have a lot of people searching for something. So how do you manage to attract both sides in your marketplace? With whom do you start? How? And how do you attract investors too? It seems Tessa Clarke, co-founder & CEO of Olio, managed t ..read more

If you are into agriculture, food supply chain, non-profit, community building, accelerator programs. This episode is for you.  What if farming wasn't just a means of survival but a way to nature restoration? And instead of being part of the problem destroying our soil, biodiversity, and amplifying climate change, it became part of the solution? Let me introduce you to a new (not so new ?) type of agriculture. Regenerative farming. It doesn't just sustain nature, it restores it. It brings back the health of the soil, sequesters carbon, and boosts biodiversity. For the future of our plane ..read more

If you are into branding, communication, PR, brand building, employee advocacy, Linkedin, science, greentech, decarbonization, this episode is for you. How can brands incorporate sustainability and science into their core in an authentic way and avoid the trap of greenwashing? It is one thing to craft a sustainable brand on paper and a completely different story to integrate branding as part of the whole company and the whole customer journey, without greenwashing. Every company in the world needs to decrease its carbon footprint and the negative impact on the planet, but it's not an easy t ..read more

If you are into entrepreneurship in general, economics, degrowth, post-growth, ecology, climate change, activism, or simply into the future of our planet, this episode is for you. Is the constant search for economic growth slowly pushing us to extinction? It’s time to change the way we measure economic success. It should no longer be about GDP. My guest today is a different type of entrepreneur. Timothée Parrique is a knowledge entrepreneur ? Timothée holds a PhD in economics, he is specialized in degrowth and post-growth. He's making big waves with his presentations. Just this year, he ha ..read more