Sales Objection Pocket Guide by Billy R. Williams https://youtu.be/81myylUJ9PQ Unlock your full sales potential by picking up a copy of "The Best Responses to Overcome Sales Objections Pocket Guide by Billy R Williams." It's not just a pocket guide; it's your roadmap to sales excellence. Are you ready to take control of objections, build lasting client relationships, and achieve unparalleled success in your sales career? Say goodbye to missed opportunities and hello to a future where objections are mere stepping stones to your next big deal. Grab your copy now and let your sales journey be def ..read more

How to control your emotions during an Insurance Rate Increase Conversation https://youtu.be/GfYJQmgNVyE Emotion is the killer of a well structured Insurance Rate Increase Conversation. In this 15-Min Lunch and Learn I will explain in detail how to manage your emotions when having a rate increase conversation with an insurance customer. Key points in the session 0:08 Emotion is what is killing your rate increase conversations, 1:18 The 5 ways to influence an insurance customer's rates, 1:55 Why many of your competitors are lying to write new business, 6:50 Help the customer understand the cons ..read more

Hello! I am Billy R. Williams Ph.D., president of Inspire a Nation Business Mentoring and CEO of the Williams Family Investment and Insurance Agency. (https://www.inspireanation.org/ and https://www.wfig.info/) I am often asked what a real-world coaching session with Inspire a Nation Business Mentoring is like?  Gina Mcintosh, president of Mcintosh Insurance located in South Carolina, kindly allowed me to record and share one of our recent mentoring and coaching sessions. https://youtu.be/NmOuK7MIX3E The focus of this session was discussing real-world situations that were happening with p ..read more

Term Life Insurance Versus Permanent Life Insurance Pros and Cons Term Insurance is a type of life insurance that provides coverage for a specified period of time, typically between 10 and 30 years. It is a great option for those who want to provide financial security for their family in the event of their death. However, there are some potential drawbacks to purchasing a term insurance policy ..read more

Hi,  on behalf of Dr. Billy R. Williams, president of the Williams Family Investment and Insurance Group, and President of Inspire a Nation Business Mentoring, welcome to this short class on Commercial Insurance In order to help you better understand the different policy types and coverage available on a commercial package policy, I am going to teach you using examples ..read more

Business Referral Partners are essential for insurance agents looking to grow and expand their customer base. By partnering with another business, insurance agents can increase referrals, access new markets, engage in cost-effective marketing, increase trust and credibility, and collaborate on new opportunities. These benefits can lead to increased sales, new customers, and a positive reputation. Do you have 20 active business referral partners sending you leads each month? If not, you need to check out our 15 Min Lunch and Learn Sessions. We will go over the best: Professions to target, How t ..read more

Guess what? Insurance rates will continue to rise at an alarming rate for a while to come and you and your team had better learn to master the conversations!   As an insurance agent, one of the most critical aspects of your job is to help customers understand the policies and coverage available to them and the rates associated with their policy(ies).   Effective insurance policy rate increase conversations can mean the difference between great customer retention and profit sharing, and a bad loss ratio because of customers running out the door to shop for cheaper rates..   In th ..read more

As insurance rates go up so should the number of insurance policy reviews within your agency! Sticking your head in the sand and hoping that customers won’t call and complain about rate increases will only cause you to lose customers, revenue, and profit sharing. While you can’t save every customer, an effective policy review process will allow you to address the customers that are at high risk for flight. Examples are monoline customers, customers with a premium increase higher than a trigger amount, customers with glaring coverage weaknesses on their insurance policies, and customers that ju ..read more

Ask your P&C Customer this question? If it was two minutes before you knew you were going to die and I could only write and issue you one policy, what policy would you want me to write? 95% of your customers will say "The biggest Life Insurance Policy you can write!" (Of course, there is always 5% that will give you some reason like "I am not going to leave a bunch of money so she can spend it on her next boyfriend." But . . . that is probably that same customer that drives a Range Rover with only liability coverage.) If life insurance is so important that it is the last policy a customer ..read more

30-Day Insurance Agency Reboot:   If I had to reboot my insurance agency from scratch here is what I would do in my first 30 days!"   15 - Min Lunch and Learn Session Many agencies can't grow because they feel trapped in the way the agency currently operates.     I've started many agencies from scratch and helped many agencies reboot and start from the beginning.     No matter the situation, the first 30 days will lay the foundation of the agency for years to come.     Let me show you what your first 30 days should look like.   #fixmyinsuranceagency ..read more