In June, the UK National Lottery will launch its ‘Best Gift Ever’ campaign with a retail takeover, encouraging customers to buy physical draw tickets or scratchcards for occasions like birthdays. The campaign includes playstation inserts, posters, wobblers, and counter cards. Starting October 1st, the UK National Lottery’s in-store Scratchcard purchase cap will be 10 per ..read more

“The Lotto 6/49 Gold Ball Crier” by the Atlantic Lottery on Mar 27, 2024, creates urgency in the search for an unclaimed $64-million jackpot ticket. Through the Crier’s visit to Gloucester, N.B., the ad urges players to check their Gold Ball Draw numbers before the April 15 expiration date. “Minnie & Max!” by the Kentucky ..read more

Instant Win Gaming (IWG), a leading supplier of eInstant games to NASPL and WLA-member lotteries, congratulates the New Hampshire Lottery on joining the Company’s multi-state eInstant progressive, Mega Money Jackpots. The New Hampshire Lottery launched Jackpot Spectacular, its first game in the Mega Money Jackpots linked progressive pool, for players in the Granite State on April 24th. New Hampshire ..read more

Scientific Games and Loterija Slovenije, the national lottery of Slovenia, are moving to strengthen their instant game partnership and position the Lottery for more growth through a new, exclusive five-year contract. The new contract follows 26% growth in Loterija Slovenije’s instant game sales over the past four years. The agreement may be renewed for an additional two ..read more

Social Media Advertisements/Influencer Posts Loto-Quebec   View this post on Instagram   A post shared by Kimberly Denis (@beurl) California Lottery March Madness Campaign   View this post on Instagram   A post shared by Kenny Chao (@kennychaojr)   View this post on Instagram   A post shared by Kenny Chao (@kennychaojr)   View this ..read more

Scientific Games and Totalizator Sportowy, the national lottery in Poland, have extended their current agreement and will continue bringing the company’s world-leading instant scratch games to players in Poland. Over the past three years (2020 to 2023), sales of scratch games in Poland have grown 39%. Totalizator Sportowy is among the top-performing instant game lotteries in Europe ..read more

Neo Group Ltd. (formerly known as NeoGames S.A.), a technology-driven provider of end-to-end iLottery and iGaming solutions, announced today that Aristocrat Leisure Limited (ASX: ALL) (“Aristocrat”), an entertainment and content creation company delivering world-leading mobile and casino games, has completed the previously announced acquisition of all of the outstanding ordinary shares of Neo for $29.50 ..read more

This year’s Colorado Lottery Starburst Awards recognize 13 projects, representing nearly $9 million, for their excellence in the use of Lottery funds. The diverse projects were chosen from across the state, based on the creativity of the project, economic and social impact on the community, and the goals achieved. Lottery proceeds are distributed statewide through ..read more

Lotteries and players love oversized tickets. But did you know that lotteries can lose up to 50% of their retail penetration because popular oversized tickets don’t fit into traditional dispensers? It’s a problem that helped Pollard Banknote develop a new proprietary product, EasyPack™. It’s a groundbreaking innovation that allows oversized tickets to get 100% penetration ..read more

Vermont may be the new king of Fast Play games. The industry knows Fast Play by many names: PlayNow, InstaPlay, Print ‘n Play, EZ Play, Print On-Demand, etc. Twenty-six U.S. lotteries sell Fast Play games in their jurisdictions, generating $1.4 billion in sales, or 3.8% of all terminal-generated games, in 2023. While overall sales are ..read more