One of the great things about the digital world is that aesthetics and tech have converged. As a result, people can have a much better user experience. That’s a plus, of course, for consumers, but it’s also one for web designers. The psychology of web design is now a critical aspect of our work. So, what are the principles designers have to understand to ensure they create fantastic sites that will make their clients super happy? As a client, it’s essential to know these principles as well so you find the best team to ensure you achieve what you want. The Visual First Impression for Design Di ..read more

Ever considered visual storytelling? Well, here’s a tip, you should if you’re looking for a creative and effective way to engage with your audience. Visual storytelling is a powerful approach that uses great imagery to tell your story using a planned narrative. In reality, video storytelling is exceedingly powerful, with video as the primary form of media in content marketing. As you might guess, the use of video is a compelling way for you to share your story, ideas, and experiences. And although many people think that anything on social is ‘storytelling,’ it’s not. In this article, we’ll exp ..read more

We like to say that everyone’s got a story to tell and share. And now you have the opportunity to do it in the world of Ink & Pixels Media. We believe that every person has a unique perspective and life experience to share through the power of storytelling. And that’s why we’re dedicated to helping people with something to say, say it. We’ve found that many people want to tell their fun, memorable, inspirational, or remarkable stories. They just don’t know how. The Grafix Design Studio and My Red Sneakers team recruited a network of passion ..read more

Though self-publishing a book is challenging (what isn’t?), it’s also a highly rewarding experience for authors. With the rise of digital technologies and platforms, it’s easier for authors to control their publishing process and reach a wider audience. If you want to become a thought leader and author, there’s no time like the present for creating your own book. However, self-publishing when you’re creating a book requires planning and support. First and foremost, it’s important to have a well-designed book cover. Think about when you look for a good book to read. How often does the book cove ..read more

You got a new book, and you’re excited! You should be. It’s not every day that you publish a book. But after creating a book, most authors end up having to market it for themselves. The fact is that publishing is no longer what it was in the past. As a result, authors have to assume much more of the financial risk. Still, anyone who has written a book knows how challenging it is to get the word out about it, especially after self-publishing. You poured your heart and soul into creating something that you know has value for readers, but finding readers is a lot of the battle. So, if you’ve wond ..read more

Today’s digital landscape is constantly evolving. Whether you’re watching cute cat videos or your favorite Youtuber, there’s always content trying to grab your attention. You’re probably wondering how to set yourself apart from the rest with so much noise. (Hey, the struggle is real, and we’re always looking to stay ahead too!) So, what are the best social media platforms to take your marketing campaign to the next level? With this in mind, we’ll look at some of the most popular platforms for your social media marketing plan. These social media platforms are excellent for reaching new customer ..read more

New social media marketing trends emerge every year. Yes, we know it’s a bit annoying to keep up, but that makes marketing so much fun. Still, it’s challenging for businesses to keep up with the pace and understand how each trend impacts their marketing. Regardless, keeping tabs on emerging marketing trends is essential because they provide ideas for reaching new audiences. Social media marketing trends help market your brand more effectively. But how do you know which trends to watch and which to ditch? Where can you find information about new marketing trends as they emerge? Huh? Hmmm…. You ..read more

Today’s real estate agents must think strategically to optimize their time and get the most out of every interaction. Moreover, because of immense competition, real estate agents can longer rely on word of mouth to get listings sold. So, the real estate digital marketing strategies you implement directly impact your agency’s and its agents’ success. Scary, right? Well, it doesn’t have to be! Whether meeting new clients, attending networking events, pitching to vendors, or implementing real estate digital marketing strategies, you need a game plan for success. So, in this post, we’re going to s ..read more

The digital revolution redefined marketing and business marketing strategies. And thanks to the internet, social media, and smartphones, it’s never been easier for business owners to market their brands. But with the increasing volume of new tools, services, and tactics emerging every day, how do you stay ahead of the curve? That’s where these six marketing trends come in. 1. Artificial Intelligence (AI) AI is the science of getting computers to perform tasks performed by humans. In the process, AI uses techniques based on data analysis, processing power, speed, and inference. As a result, the ..read more

If you run a business today, you probably face lots of challenges. There’s never been greater pressure on businesses, from competition to changing consumer demands and brand-new technologies. Fortunately, business marketing strategies exist for companies looking for new ways to reach customers. The following are but 10 effective strategies, including for your Google Rank, to help you stand out from the competition. 1. Build An Awesome Brand for Your Business Building a brand that you can be proud of is essential to the long-term success of your business. And, yes, even if you’re just starting ..read more