The Local Marketing Matrix
Leadership Beyond Borders
by Kimberli J. Lewis
2M ago
In this episode we dive into the world of location marketing with an industry expert as he helps us explore the evolving landscape of local marketing, addressing key challenges faced by multi-location businesses, strategies for proving value to SMB customers, emerging trends. This episode will provide you with an insightful discussion on the latest trends, challenges, and innovations in the realm of local marketing. From high-level ROI and metrics to practical tips for SMB resellers and businesses, we have insights for all ..read more
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Precision in Leadership-learning from the Swiss Army
Leadership Beyond Borders
by Kimberli J. Lewis
2M ago
In this episode we discuss one of the most well know Army’s in the world, Swiss Army, where leadership is an art form. Renowned for its precision, adaptability, and unparalleled teamwork, the Swiss Army embodies a leadership model that thrives on innovation and collaboration. Just like a well-oiled machine, every member of the Swiss Army plays a crucial role in achieving collective success. Their model emphasizes resilience, versatility, and a deep sense of unity, fostering an environment where everyone’s strengths are recognized and utilized for the greater good ..read more
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Adapting SEO in Google's Wake
Leadership Beyond Borders
by Kimberli J. Lewis
2M ago
In this episode we discuss The Impact of Google Leaks on SEO Strategies: We will explore recent Google leaks and their impact on SEO. Learn about alterations in Google's algorithm, new tactics post-leaks, and adjustments in keyword research. Discover ranking factors, local SEO strategies, and agile approaches for continuous growth. Gain insights into industry collaboration and adapting strategies. Stay informed on trends, adapt to evolving SEO, and foster shared growth within the community ..read more
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Empowering Voices: Honoring Courage Together
Leadership Beyond Borders
by Kimberli J. Lewis
2M ago
As we approach the 4th of July, a special opportunity arises to honor the dedicated individuals who have valiantly served and continue to serve in the military, defending freedom and the rights of all individuals, whether in the USA, NATO countries, Ukraine, or anywhere that stands for these fundamental values. This episode is a celebration of courage and resilience, featuring the remarkable story of a US veteran and one of the most decorated Paralympic athletes in the history of Team USA. Tune in to be inspired by a tale of unwavering determination, extraordinary bravery, and remarkable achie ..read more
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Cultivating Resilience: Thriving Amidst Adversity
Leadership Beyond Borders
by Kimberli J. Lewis
3M ago
Resilience is a cornerstone of success in today's dynamic and ever-changing world. It empowers individuals to adapt, overcome challenges, and thrive in the face of adversity. By cultivating resilience, we not only weather storms but also emerge stronger, more resourceful, and better equipped to seize opportunities. Building resilience fosters a growth mindset, encourages innovation, and enables us to stay focused on our goals amidst uncertainty. The guest this podcast has studied what makes people resilient and has written books to help us develop our resilience ..read more
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Encore -Unveiling AI's Trust Revolution
Leadership Beyond Borders
by Kimberli J. Lewis
3M ago
In this VoiceAmerica episode, we explore AI's trust issues with Christian J. Ward, Chief Data Officer of Yext. We discuss how companies like OpenAI, Claude, and Google focus on building trust through a two-panel design that provides citations for AI-generated content. This trend harkens back to SEO practices, highlighting the renewed importance of citations. Ward notes that some businesses are even reporting new leads from AI interactions. OpenAI's SearchGPT and Google's Gemini are leading this field, but we anticipate an explosion of open-source models accessing real-time data. The episode em ..read more
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Encore- Pioneering Ethical Leadership: Empowering Change
Leadership Beyond Borders
by Kimberli J. Lewis
3M ago
In this episode, we dive into the essential topic of ethical leadership. Leading with integrity, honesty, and fairness has never been more critical in today's rapidly changing world. Ethical leaders understand the significance of prioritizing the well-being of their team members, customers, and communities while driving toward organizational success. In this episode, we explore the profound impact of ethical leadership and how leaders can foster a culture of accountability, transparency, and high ethical standards in the workplace. We uncover actionable strategies and insights to empower leade ..read more
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Encore -Why Integrity Matters
Leadership Beyond Borders
by Kimberli J. Lewis
3M ago
As we close out 2024, we are repeating some episodes that give us food for thought. In this episode, we talk about why Integrity Matters. We delve into the power of integrity in today's business landscape, exploring the importance of maintaining honesty, ethics, and transparency in all aspects of business. From building trust with customers to foster a culture of accountability within teams, we uncover the ten essential strategies behind integrity with real-world examples that highlight the impact of integrity on success. The interview with today’s guest, Jeffrey Klubeck, author of The Integri ..read more
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Encore Empowering Voices: Honoring Courage Together
Leadership Beyond Borders
by Kimberli J. Lewis
3M ago
As we head into the holday season, we are taking this opportunity to give thanks and reflect on the people who implement change for the good. We are repeating an episode we did around the US Holiday the 4th of July. Using the upcoming US Holiday of Thensgiveing to once again take a special opportunity to honor the dedicated individuals who have valiantly served and continue to serve in the military, defending freedom and the rights of all individuals, whether in the USA, NATO countries, Ukraine, or anywhere that stands for these fundamental values. This episode is a celebration of courage and ..read more
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Encore AI Visionaries: Growth and Innovation in Today's Digital World
Leadership Beyond Borders
by Kimberli J. Lewis
3M ago
In today’s episode we are going to speak with a visionary CEO who is trailblazing the AI landscape, leading their innovative company into the future with a strategic focus on artificial intelligence. T his inspiring leader not only drives their own company's success in AI but also takes the time to empower and educate smaller businesses about the vast opportunities AI presents. He is going to talk to us about the opportunities around AI and how to Passion fostering a community of learning and growth around these exciting opportunities ..read more
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