In today's competitive business landscape, nurturing leads and maintaining a robust database is paramount for sustained success. Without a streamlined system in place, valuable leads can easily fall by the wayside, costing us both time and money.   Potential clients slip away, opportunities for repeat business are missed, and our revenue potential remains untapped. Without personalization and relevance in our approach, prospects may feel disconnected and disengaged.   How do we stay up to date with leads? How does remembering detail when it comes to clients help us keep them engaged ..read more

In today's fast-paced world, the norm is to juggle multiple jobs to secure financial stability. However, this leaves little room for personal freedom and life choices. With the unpredictable nature of the real estate market, agents often find themselves vulnerable to fluctuations in income, which can create financial pressure.   Enter the world of passive income—a gateway to financial freedom and flexibility. By diversifying our income streams, we can break free from the shackles of a traditional 9-5 job and let our money work for us.   How do we get started and work our way up? What ..read more

Love is indeed in the air, and what better way to celebrate it than by embarking on a journey of buying, selling, or investing in properties with your loved ones? Whether it's with a partner, friends, or family, the prospect of joint real estate ventures can be thrilling.    However, beneath the excitement lies a potential minefield of challenges that could strain even the strongest relationships.   What happens when things don't go according to plan? Why is it important to understand the nuances of the person that we’re buying with? How can we take calculated risks with our par ..read more

In today's fiercely competitive landscape, turning leads into loyal clients is a constant challenge across industries. The need to build lasting relationships and establish trust has never been more critical.   The digital age has also ushered in a new era of consumer behavior, where attention spans are fleeting, and trust is hard-won.   How do we make our clients feel truly significant in a world where everyone is vying for their attention? How can we be a valuable asset to people and serve them before we sell?   In this episode, we talk about lead generation in 2024, why inter ..read more

Generating leads can be an arduous task. Sometimes all our efforts result in wasted time and resources chasing after unqualified prospects. Traditional methods may not yield the desired results, leaving us frustrated and struggling.   In a crowded real estate market, differentiation is key. By doing things differently, we not only capture the attention of potential leads but also demonstrate our commitment.    How do we step out of the cookie-cutter idea of what an agent should be? How does standing out attract more leads? Can the conversations we have with clients foster meanin ..read more

In the fast-paced world of real estate in 2024, B2B growth is the name of the game. However, amidst the hustle and bustle, many businesses find themselves stuck in a rut.   The B2B landscape often feels stale, lacking the excitement and innovation that drives success in other sectors. So how can we change this?   Can adopting a B2C mentality propel your B2B business to new heights of success? How does developing a well-thought-out strategy not only provide direction but also ensures consistency in our approach?   In this episode co-founder and CEO of brandRUSSO, brand strategist ..read more

Building a global team is a daunting challenge for many businesses. The process is dragged down by communication barriers, cultural misunderstandings, and establishing a cohesive work environment across different time zones.    That doesn’t mean it can’t be done though…   What are the first steps to take if we want to expand globally? How do we figure out which opportunities will help us to build our business on an international scale?    In this episode, real estate trainer and bestselling author, Lisa B joins us to talk about strategies to grow businesses on a global ..read more

Property investors, both new and seasoned, often overlook crucial aspects of insurance and claims management. The lack of awareness around intentional considerations in this realm can lead to significant financial setbacks.   In the world of property investment, ignoring insurance and claims processes can be a costly oversight. By understanding the nuances and actively mitigating risks, we can can safeguard our investments   Where do we get started when it comes to risk management? What are some of the common risks we should be aware of? Is there professional help that we can seek ..read more

In the world of real estate, many agents find themselves trapped in a cycle of traditional approaches that yield limited results.    A lot of people are of the mindset that success is reserved for those who have reached a certain level, creating a barrier that many struggle to overcome.   How do we shift from this mindset of limitation and look at new experiences and realities to unlock opportunities? How does this help us to challenge ourselves and grow?   In this episode, Seattle agent and investor Aaron Hendon joins me to talk about inner game strategies to level up succ ..read more

In an ever-evolving economic landscape, the outlook on the housing market and interest rates, coupled with insights into where the economy is headed, is vital information.    Without a clear understanding, people find themselves ill-equipped to make informed decisions about investments and the financial future.   How do we break down and understand what the economy truly means for us and our businesses? Where exactly is the economy headed in 2024? What does the housing market and interest rates look like for the new year?   In this episode, internationally acclaimed economi ..read more