We are sharing some 5-minute 'thought starters' from our blogs in between Event Shows, to hopefully help you with your thinking. This one is about how an event-led 'Blockbuster strategy' is helping the leaders win across sport and entertainment, and how you could too. To check out the blog version please visit... https://www.andrewoloughlin.com/blog ... and if we can help you in the design (or redesign) of your event experiences, or with your strategy and evaluation - please do let us know! andrewoloughlin.com andrew@andrewoloughlin.com + join the Event Club! eventclub.com.au   ..read more

Welcome to this new series of the Event Show we are lucky to speak with leaders in the world of major events, as we enter an exciting window of opportunity across our industry. The purpose of the show is to give a voice to our industry, to hear from influential leaders as to how they are going about their work, and so we can take things away and apply it in our world. So in this chat, I’m joined by a popular figure in our industry, who has been heavily involved in an event most of us will know.  Karen Clydesdale is 'Head of Customer Experience and Customer Relationship Management’ at Tenn ..read more

We are sharing some 5 minute 'thought starters' from our blogs in between Event Shows, to hopefully help you with your thinking. To check out the blog version please visit... https://www.andrewoloughlin.com/blog ... and if we can help you in the design (or redesign) of your event experiences, or with your strategy and evaluation - please do let us know! andrewoloughlin.com andrew@andrewoloughlin.com + join the Event Club! eventclub.com.au ..read more

We are sharing some 5 minute 'thought starters' from our blogs in between Event Shows, to hopefully help you with your thinking. To check out the blog version please visit... https://www.andrewoloughlin.com/blog ... and if we can help you in the design (or redesign) of your event experiences, or with your strategy and evaluation - please do let us know! andrewoloughlin.com andrew@andrewoloughlin.com + join the Event Club! eventclub.com.au   ..read more

Welcome to this special Event Show which is a bit of a comeback special, almost two years to the day that we did a coronavirus special to support each other as our industry was shut down, in those weeks that the likes in the Grand Prix were cancelled, today the Grand Prix is back stronger than ever, as our many events across Australia. But it hasn’t all been smooth sailing, and while the opportunities are back, there are as always some scenarios to be particularly conscious of, and be thinking about. And as I was recently asked by our friends and colleagues in New Zealand to share our experien ..read more

I’m really pleased to be able to share this follow up discussion that I had with Tim Oberg, a previous Event Show guest and the man who brought what has become a global success story, parkrun, to this part of the world. This is a great opportunity to understand the experience that parkrun provides, and how it goes about providing it. A participant experience which ultimately has had an immense influence on many people, influencing more people to sign up and show up again, and again, week after week until they become evangelists for parkrun, and start to bring others people with them - all of w ..read more

Over on our 'Sport Experience' show we speaking with some of the world’s leading experts, giving us some inspiration and relevant information to use in designing experiences that will capture the hearts and minds of our audiences. So we thought we would share this conversation here on the Event Show, as it was invaluable talking to James Wallman, founder of the incredible World Experience Organisation (WXO), plus a best-selling author, entrepreneur, and futurist exploring all there is around the role, and value of experiences in our lives. James works with some big brands, advises governments ..read more

Welcome to the Sport Experience show - where we are speaking with world-leading experts in the world of sport and active experiences, sharing their ideas and giving you some inspiration and meaningful info to walk away with and use in your work. This new series is exploring the influence of the experiences we provide, as I think we all agree that the experiences we provide have a major influence on people, and ultimately determine whether we are successful in our work. And so… I am super excited to share this discussion I had with... Mat Johnson, who is without doubt one of the leading thinker ..read more

Welcome to the Sport Experience show, where we are speaking with the world’s leading experts in sport and live experience design, finding the new ways of winning for sport and active experience providers. We all have a lot of things to achieve, but ultimately the EXPERIENCE matters the most. As we all know that the experiences we provide will decide if we are successful or not in our work, or not! So this show is all about finding meaningful information for you to take away and use, helping you create more valuable, meaningful and manageable sport or active experiences. and let's never forget ..read more

What is the purpose of your event experience? What influence do you want to have? In who? What is the purpose, the shared interest you have with these people? What types of experiences do you want to provide? What types of value do you need to provide in your experiences? What are the influential milestones? What are the moments that will have the most influence? What influence do you want to have in those moments? What influence will the people around your audience have? What influence can you audience have on each other? What place will allow you to have the most influence? What can you do i ..read more