Take Your Thought Leadership to the Next Level with Peter Winick
All Things Book Marketing
by Smith Publicity
4d ago
Peter Winick, Founder and CEO of Thought Leadership Leverage and host of the Leveraging Thought Leadership podcast, breaks down the hot topic of thought leadership with definitions, descriptions, and examples. Peter Winick is the founder and CEO of Thought Leadership Leverage. For the past two decades he has helped individuals and organizations build and grow revenue streams through designing and growing their thought leadership platforms as well as acting as a guide and advisor for increasing business to business sales of thought leadership products. His clients come from a diverse set of ba ..read more
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Expert Commentary as a Thought Leader: Open Book with Chris Baker
All Things Book Marketing
by Smith Publicity
2w ago
Book Publicist Chris Baker walks us through the basics of expert commentary as a thought leader with insights into how to frame yourself and pitch to the media. Follow Chris on LinkedIn and learn more about his band, The Duskwhales, at www.theduskwhales.com. Discover more about Smith Publicity and how we can potentially help you market your book at www.smithpublicity.com and follow us on Facebook, Instagram, Threads & LinkedIn ..read more
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How to Build Your Brand Into Your Book with emPower PR Group's Stephanie Feger
All Things Book Marketing
by Smith Publicity
2w ago
Author, Speaker and Chief Strategist of the emPower PR Group Stephanie Feger speaks about what makes up a brand and how an author's brand can be incorporated into their books and writing and vice versa. Learn about the importance of discoverability and consistency across all platforms and what to keep in mind as you expand your reach. Stephanie Feger, owner and chief strategist of the emPower PR Group, is passionate about emPowering nonfiction writers, authors and authorpreneurs with laser-focused marketing strategies and tactics to help them write books that sell, promote their books to thos ..read more
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The Four Types of Book Reviews with IBPA's Christopher Locke
All Things Book Marketing
by Smith Publicity
2w ago
Independent Book Publishers Association's (IBPA) Director of Membership & Member Services, Christopher Locke, discusses the four different review categories that affect today's books with host Olivia McCoy. Tune in to learn more about endorsements, trade reviews, media reviews, and consumer reviews and how they can help your book! As the IBPA Director of Membership & Member Services, Christopher Locke assists the 4,100+ members as they travel along their publishing journeys. Major projects include managing the member benefits to curate the most advantageous services for indie publishe ..read more
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Smith Publicity's 25 Year Anniversary Episode with CEO Dan Smith
All Things Book Marketing
by Smith Publicity
2w ago
CEO and Founder of Smith Publicity Dan Smith sits down with host Olivia McCoy to reminisce about the last 25 years working in book marketing and publicity. From radio to social media, they discuss how Smith began and grew into the company we know and love today. Discover more about Smith Publicity at www.smithpublicity.com and follow us on Facebook, Instagram, Twitter, & LinkedIn ..read more
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Digital Strategy and Optimization with Pubvendo's Josh Schwartz
All Things Book Marketing
by Smith Publicity
2w ago
Pubvendo's Josh Schwartz dives into digital strategy and optimization by discussing how data can inform language, advertising, audience engagement, and platform growth. Tune in for expert advice and to learn which metrics should be key in developing your brand! Joshua Schwartz is the Founder and CEO of Pubvendo, a disruptive digital agency for book publishers and authors, where he is responsible for digital campaign methodology, strategy, and execution. A 12 year veteran of the book publishing industry, he has previously held business development and product development roles at Aptara and Jo ..read more
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Authors: It's Time to Create and Promote Your Own Podcast! Expert Traci DeForge Explains How to Do It
All Things Book Marketing
by Smith Publicity
2w ago
Traci DeForge, one of the leading experts on podcast creation, promotion and marketing, explains how authors can develop podcasts to sell books, establish their expert brand and create revenue streams. She discusses how podcasts can be a powerful addition to an author's book marketing arsenals and maximize all of their book publicity efforts. Traci, founder of Produce Your Podcast, is recognized as an international podcast expert, sought after speaker and media contributor. She is the creator of PODHIVE.com, an online community providing education, encouragement and support for podcasters and ..read more
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What's it Like to Work With a Writing and Publishing Mentor? With Tiffany Hawk
All Things Book Marketing
by Smith Publicity
2w ago
In a wide ranging and information-packed conversation, writing coach and mentor Tiffany Hawk talks with Dan, discussing various elements of the writing and publishing process. From book proposals for agents and developing a compelling book, to book sales and different publishing models, this episode is perfect for all types of authors. Whether self or traditionally published, fiction or non-fiction and for writers any stage of a publishing journey, Tiffany's insights, tips and guidance are invaluable. Tiffany Hawk is a traditionally published author and writing coach who helps aspiring write ..read more
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Become an Amazon Bestseller with Chelsea Richards
All Things Book Marketing
by Smith Publicity
1M ago
Most authors know about the big bestseller lists with the New York Times and USA Today, but many are missing out on the much more reachable goal of Amazon Bestseller status. Chelsea Richards, the Marketing Manager at Greenleaf Book Group, joins this episode of All Things Book Marketing to dive into what it means and what it takes to become an Amazon Bestseller. As Marketing Manager at Greenleaf, Chelsea works with authors to create strategic marketing campaigns, build their author brands, and increase visibility and exposure for their books. She helps authors establish their authority as expe ..read more
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Becoming a Bestseller with Author Selena Rezvani
All Things Book Marketing
by Smith Publicity
1M ago
WSJ Bestselling and Award-Winning Author Selena Rezvani walks us through her publishing journey and what led to her success as an author, speaker, and thought leader. Selena Rezvani is a recognized consultant, speaker and author on leadership and self-advocacy. Named by Forbes “the premier expert on standing up for yourself at work,” she’s the author of the Wall Street Journal bestselling book Quick Confidence, and also wrote the award-winning Pushback and The Next Generation of Women Leaders, all about ways to make your voice heard and negotiate your needs at work. Selena addresses thousands ..read more
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