141: How COVID Changed Dental Marketing (For The Better)
The 8E8 Show
by Joshua Scott
3y ago
It’s 2021 and we live in a faceless society. As in, we literally can’t see each other’s faces. We’ve got eyes, ears, hair (if we’re lucky), and that’s about it. There’s no denying the effects of mask-wearing on our daily interactions with others. It used to be so simple to smile at another shopper in the grocery store, or casually say “hi” or “thank you” to a stranger. Recently, those small connection-building interactions have become awkward and difficult (if not impossible). And what do our masks primarily cover? That’s right: smiles! The very thing our profession works so hard to ..read more
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140: Back to Basics: Branding 101
The 8E8 Show
by Joshua Scott
3y ago
Branding is so important and especially important to think about when you’re coming out with a new website. Whether you’re a new startup or taking the important step to refresh your online look, branding choices are an essential first step. Hanna gets our design team in a room to talk about branding and how to make sure yours is engaging, consistent, and representing your practice well.  Read the Article:s8e8.com/articles/shattering-social-media-excuses-for-dental-startups Studio 8E8 is Dentistry's Story-Driven Marketing Agency.Learn more about our approach to marketing at s8e8.com. Subsc ..read more
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139: Shattering Social Media Excuses for Dental Startups
The 8E8 Show
by Joshua Scott
3y ago
We’re breaking down the most frequent excuses we hear from dental startups on why they aren’t posting on social media consistently - it usually comes down to being overwhelmed, not having the time, or not knowing what to say. Social media is the first impression you’ll make on your patients, but in the startup phase, it’s also how your community is gauging if they should trust you. In order to make that great first impression, you’ve gotta show up. Jump into this month’s episode for more.   Read the Article:s8e8.com/articles/shattering-social-media-excuses-for-dental-startups   Studi ..read more
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138: A Conversation on Design with Shianne Swinehart of Identify Designs
The 8E8 Show
by Joshua Scott
3y ago
Our team got to sit down with Shianne Swinehart of Identify Designs to talk about interior design in a dental space. The ways our brain takes in design visually goes deeper than we thought and seeing how the inside of a practice gets envisioned and built before we get to photograph it is unreal. Listen in. Studio 8E8 is Dentistry's Story-Driven Marketing Agency. Learn more about our approach to marketing at s8e8.com. Subscribe to the 8E8 Show Podcast: iTunes | Spotify | Stitcher ..read more
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138: A Conversation with Shianne Swinehart of Identify Designs on Interior and Digital Design
The 8E8 Show
by Joshua Scott
3y ago
Our team got to sit down with Shianne Swinehart of Identify Designs to talk about interior design in a dental space. The ways our brain takes in design visually goes deeper than we thought and seeing how the inside of a practice gets envisioned and built before we get to photograph it is unreal. Listen in. Studio 8E8 is Dentistry's Story-Driven Marketing Agency. Learn more about our approach to marketing at s8e8.com. Subscribe to the 8E8 Show Podcast: iTunes | Spotify | Stitcher ..read more
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137: Digital Advertising for Dentists: How It Works and Why You Need It
The 8E8 Show
by Joshua Scott
3y ago
Picture it: your shiny, brand new website has just been launched and it’s everything you dreamed it would be. Your social media following is growing steadily, positive reviews are boosting your Google listing...yet, your practice still has plenty of breathing room for new patient appointments. So, now what? Before you run to your nearest printing company to send out direct mailers, hear us out. There is a better (and often more cost-effective) way to get attention to your site and your practice: digital advertising. Read the Article:s8e8.com/articles/digital-advertising-for-dentists-how-it-wor ..read more
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136: 13 Questions You Should Be Asking Your (Dental) Marketing Company
The 8E8 Show
by Joshua Scott
3y ago
We're doing a deep dive into the 13 questions you should ask your dental marketing company to see if they’ll be a good fit for you. Ideally, you'll be spending a lot of time with your marketing company in the short and long term, best to find a perfect fit. Read the Article: s8e8.com/articles/13-questions-you-should-ask-your-dental-marketing-company Studio 8E8 is Dentistry's Story-Driven Marketing Agency. Learn more about our approach to marketing at s8e8.com. Subscribe to the 8E8 Show Podcast: iTunes | Spotify | Stitcher ..read more
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135: Cell Phone Video: The Good, The Bad, The Ugly
The 8E8 Show
by Joshua Scott
3y ago
With technology constantly evolving, it can be intimidating to know exactly what gear to purchase when planning out your next video post, but the best camera is the one you already own. That small camera in your pocket is more than capable of making high-quality video content for all of your social media platforms. We're talking about the good, the bad, and the ugly of smartphone videography. Read the Article: s8e8.com/articles/cell-phone-video-the-good-the-bad-the-ugly The 8E8 (pronounced “88”) Show is the internet's only dental show that's talking about what matters most in marketing. The 8E ..read more
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The Mental Health Of Dentistry Part IV w/ Brandon Prior (The 8E8 Show EP134)
The 8E8 Show
by Joshua Scott
3y ago
Our Business Development Director, Joanna Scott, reached out to a few practice owners and began a conversation around emotional and mental health. They weren’t afraid to talk about the subject, even with the social stigmas and stereotypes that we all know exist in the industry. Read the Article: s8e8.com/articles/the-mental-health-of-dentistry The 8E8 (pronounced "88") Show is the internet's only dental show that's talking about what matters most in marketing. The 8E8 Show is hosted by owner and CEO Joshua Scott and his team at Studio 8E8. Studio 8E8 is Dentistry's Story-Driven Marketing Agenc ..read more
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The Mental Health Of Dentistry Part III w/ Sarah Mertz (The 8E8 Show EP133)
The 8E8 Show
by Joshua Scott
3y ago
Our Business Development Director, Joanna Scott, reached out to a few practice owners and began a conversation around emotional and mental health. They weren’t afraid to talk about the subject, even with the social stigmas and stereotypes that we all know exist in the industry. Read the Article:s8e8.com/articles/the-mental-health-of-dentistry The 8E8 (pronounced "88") Show is the internet's only dental show that's talking about what matters most in marketing. The 8E8 Show is hosted by owner and CEO Joshua Scott and his team at Studio 8E8. Studio 8E8 is Dentistry's Story-Driven Marketing Agency ..read more
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