One of the most frequently asked questions for any Facebook advertising expert is, “How can I properly scale accounts without compromising both the budget and audience?” Although this question is very simple to understand, the answer is far from so. Scaling any account doesn’t have an easy-to-follow recipe. But, if you’re someone who wants to explore new horizons with their business or wants to monitor their campaigns closely while creating new funnels to generate tons of sales, then you have come to the right place. To help you understand the nature of the scaling technique, we are going to e ..read more

Digital advertising has become a hot topic of every conversation since the late 2010s, and most of the credit for this goes to Google and Facebook for putting forth advertising platforms that have enabled the masses to reach their target audience without spending a fortune. Today, companies and individuals use digital forums and mediums to promote their products and businesses, but this isn’t as easy as it sounds. Digital competitiveness has increased since more and more businesses are increasing their use of digital channels. Here, we will tell you how you can win the attention of your consum ..read more

If you have already made your decision to spend a considerable amount of money on your advertisements, why not spend it in the right place? When we say the “right place,” we mean somewhere with over 4 billion daily interaction s and an estimated 700% return on investment. That right place is Google Ads. Google Ads is one of those indispensable tools that work for any and all online strategies due to their variety of formats and infinite advantages. Without a doubt, Google Ads is one of the key pillars of online advertising for any business, company, or project that wants to make itself known a ..read more

Today we bring you an article so you can establish an advertising strategy in Facebook Ads. It is true that since Facebook began to be offered as an advertising platform the creation of Fan pages has grown exponentially, and it is normal for companies to want to take advantage of this medium because today Facebook is the most used social network in the world and the one with the most age range It has among its active users. Therefore, Facebook Ads and Google AdWords are advertising tools that cannot be missing in any eCommerce worth its salt. If you’ve already heard about Facebook and Google a ..read more

When we think about launching a sales-oriented advertising campaign, at first, we think about Facebook or Google, but … today we present to you Amazon Advertising (Amazon ad services), and we recommend that you add it to your list of priorities. What is Amazon Advertising, and why should you use it? Amazon Advertising or Amazon Ad Service is a pay-per-click advertising system through which advertisers can choose different locations for their ads with different audience segmentation options. This allows them to reach the ideal target audience for their brand or company. Amazon is the largest sh ..read more

One of the most annoying experiences of managing an ad account by Facebook is getting banned. Now the reason for getting banned could be many. It doesn’t necessarily have to be malpractice on your part. Let’s look at what happens when (for whatever) reason an Ad-account is banned. You will receive either of the two messages. Your account stands disabled and that all running ads have been brought to a halt. It could be because you violated the Facebook Ads Account’s Terms of Use. For further queries refer to our advertising guidelines, etc. That’s just the gist of their message. In a nutshell ..read more

Before buying, people usually do online searches, comments, and criticisms that help them make purchasing decisions. For that reason, to sell more and better, it is essential to have positive reviews about your product or service. It is in this context that digital influencers enter, being able to act as catalysts in this process. That is why carrying out actions with digital influencers in these communication channels makes it possible to create an ideal image of your product. That stimulates the purchase because it creates in consumers the feeling that it is worth investing in what is being ..read more

With the boom in social networks, large companies have opted to promote themselves through the Internet, as it has many advantages. Within this post, we will focus on the guidelines on Facebook: how they are made, what tools you need, and what are the best practices. Facebook offers you countless tools for promotions to reach the right person at the right time. You just have to worry about making a great segmentation and creating high-quality material. What is a guideline A guideline is a way to promote yourself through the internet to increase the presence of a brand before your target audien ..read more

Thanks to the use of chatbots, Facebook Messenger marketing allows a more personalized service by the company and an innovative result for its customers. It is a land that is yet to be explored, but one that has great advantages under its sleeve. Messenger Marketing is gradually becoming a trend. Several companies around the world are already using their services as a marketing tool. It is a concept that is yet to be fully discovered, but like always, the most skilled have already found a way to strengthen it. Messenger Growth Facebook Messenger has been growing steadily since 2014 – The year ..read more

Every company that has its own Facebook page active knows that it is an excellent way to capture leads, and therefore, increases the opportunities to close more sales. However, the numerous algorithm changes that this social network has presented have meant that we have to continuously innovate our recruitment campaigns and tricks to grow a community with the best practices in community management. Despite this, they are worthwhile challenges. As its creator Mark Zuckerberg recently announced, 1 in 7 people in the world (specifically 1 billion users) connect to this social network every day. W ..read more