Change is always good – as it compels us forward to do something new and exciting. Yes, change can be intimidating, especially when people are set in their ways. However, the way things change in this age of rapid digitization and technology has forced us to hop on the bandwagon of change and accept it.  Hopping on to this trend of rising technological changes has benefited individuals, companies, and businesses. It became more evident in the aftermath of the global pandemic when the companies that did not board this revolutionary trend fell far behind their counterparts. If digitization ..read more

“Change is the law of life and those who look only to the past or present are certain to miss the future.” — John F. Kennedy The Age of the Internet and Digitization has made digital transformation an absolute must for businesses. In the wake of the pandemic, companies that were yet to board the digital revolution train failed to survive. Just a few years ago, digitization was a choice, but today it is the solid foundation on which businesses are being reinvented.  It’s still not late. Non-digitized businesses can still attempt digital transformation by experimenting with the latest trend ..read more

Marketing used to be simpler. Taking a leaf from 2010, social media was a tool to connect with friends, while the internet restricted sales pitches and advertisements to a few websites, and advertisements were never personalized. However, as the digital landscape changed, marketing also changed gears and became much more versatile.  Business owners can use different platforms to pitch their sales, including ads played over YouTube, while users can connect with any product they want by following hyperlinks. From popular TikTok challenges to influencers taking social media by the storm, the ..read more

Test automation has become a buzzword for most QA managers and enterprises as businesses promptly replace tedious and monotonous tasks. But despite implementing automation and all its aspects, not all projects result in success and fulfillment of ROI expectations. The primary reason is the lack of ways to enhance the speed and efficiency of the testing life cycle. Speed and efficiency are the two most important pillars of successful test automation. In fact, isn’t that the primary goal of automation testing? It’s common to encounter compromised automation testing practices that compromise effi ..read more

People want to read unique content, convey stories, entertain, solve problems, and create unforgettable memories in the modern age. Therefore, businesses, advertisers, writers, and freelancers are constantly working to create content that is useful to audiences. Writers must provide high-quality, fantastic content that people will enjoy reading and sharing. You can do this by using writing tools. They will make your job easier by helping you in writing well-researched, essential, explicit, and entertaining content. There are dozens of writing tools that help you put a jumble of ideas together ..read more

Data breaches are not new, but of late, they have increased due to several reasons, including remote work, lack of secure systems, and lower cybersecurity planning. For example, the Identity Theft Research Center (ITRC) report indicated a 17% increase in data breaches for 2021.  These data breaches can not only tarnish the reputation of your business but also increase the cost of data recovery. According to IBM, the average cost of a data breach for any organization has risen to $4 million. In addition, such data breaches can lead to the exposure of sensitive information used as a ransom ..read more

The Internet is a fierce and competitive field in which everyone wants their website to stand out among the millions of sites that exist out there; after all, more visitors to your website equals more sales, right? However, having a presence on the Internet is not enough to guarantee the success of your site, online store or blog, since to achieve a good place in the results of user searches, it’s necessary to develop a specific strategy to optimize your site in order to achieve this goal. Search Engine Optimization or SEO is the strategy you need to make your website appear in relevant search ..read more

Website redesign is the process of revising the design and layout of a website. This can involve changing the overall look and feel of a website, as well as modifying the navigation and structure. A website redesign can also involve updating the content and images on a website. There are several reasons why you might want to redesign your website. Maybe your website looks outdated or doesn’t reflect your company’s branding anymore. Or maybe you’re having trouble keeping up with the latest web design trends. Whatever the reason, a website redesign can help you improve your website’s usability a ..read more

Most often, you come across tools in the market that has a bit of both and all of these tools have just one aim- to create incredibly lucid and user-friendly apps.User test, wireframe, create prototypes, visual design, optimize, and hands-off are the aspects that are regularly handled by the designer. It is noteworthy that while creating visually appealing designs, designers often take the help of different icons like thefree vector icons and even many paid ones in the process. A UI design aims to improve the user experience and, in this process, uses different typographical patterns, images ..read more

With more and more sales going online, many eCommerce Web Development companies are finding it difficult to address privacy and security concerns. According to Statista, global e-commerce sales were $3.53 trillion in 2019, and are expected to reach $6.54 trillion by 2022. As technology advances and hackers become more sophisticated, the sorts of security flaws in e-commerce become increasingly diverse and complex. According to a 2019 global online buying survey, around 76 percent of online customers value data privacy and security when determining where to buy. So, what are the top security co ..read more