From Foot Traffic to Sales: The Role of Shopper Yield in Retail Success
V-Count
by V-Count
11M ago
The competitive landscape is ever-changing, and your potential customers have an even wider list of options to choose from rather than your brick-and-mortar store. As a competitive retailer who wants to improve your business’s bottom line, boost sales and improve key metrics, you should thoroughly understand what shopper yield is and how it can help you succeed. Of course, no matter how important, a single metric alone won’t define your business’s full potential, nor will it help you enhance operations where improvements are needed, especially if you’re working with distorted data. Having sa ..read more
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How Automatic Passenger Counting Technology is Revolutionizing Public Transport Industry
V-Count
by V-Count
1y ago
Public transportation serves as a primary mode of transportation for billions of people worldwide. It has been a crucial part of modern urban life for many decades now, and the industry is further growing as the demand for public transportation grows alongside the world’s population.  However, this growth goes unchecked, and most private companies and government organizations are far from running their public transportation operations in an efficient way. Transport operators and authorities tend to work without accurate passenger numbers and behavior data. This usually leads to them div ..read more
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Tips and Solutions Guide to Building Sustainable and Green Retail Spaces
V-Count
by V-Count
1y ago
There is a greater awareness of the environment than ever before on the consumer side, and who can blame them? This is especially true for younger shoppers, but of course, not exclusive to them. Nowadays, shoppers expect accountability from enterprises they identify with, and showing that you care with actions has become quite important in building customer loyalty.  According to several recent pieces of research, most customers want retailers to address energy waste at their stores, drive social and environmental changes moving forwards, and optimize their operations to be more eco-fri ..read more
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Maximizing Profit with People Counting and Visitor Analytics in Duty-Free Stores
V-Count
by V-Count
1y ago
It’s more important than ever for duty-free stores to understand and optimize the customer experience, especially to compete with online stores and their advantages. People counting and visitor analytics for the real world are standout ways to succeed in this retail space. The power of traffic data allows duty-free retailers to gain valuable insights into customer behavior, preferences, and trends.  Duty-free shop managers can use the information they gain through visitor analytics to make data-driven decisions and improve store layout, product placement, staffing levels, and launch mor ..read more
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The Importance of Visitor Flow for Retailers and Other Physical Businesses
V-Count
by V-Count
1y ago
Investing in a new system or technology is never easy, especially if you’re an alien to said new tech. However, the world is changing, and so does the retail environment and customer behavior. Brick-and-mortar businesses have to stay in shape and become more flexible than ever, or else they start lagging behind all the changes, and the bigger they’re, the harder they fall.  Like POS systems, people counters (also known as traffic counters) play an important role in the physical business world, they’re not essential yet, but they are getting there rapidly. In a nutshell, retail businesse ..read more
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Line Busting Strategies to Grow Your Business and Improve Customer Satisfaction
V-Count
by V-Count
1y ago
Time is a precious commodity in today’s fast-paced world of modern business, and every extra minute spent waiting in line can be costly, both for the customer and the business owner. According to The Market Research, most shoppers abandon physical queues in less than five minutes. On top of that, they’re less likely to return to the same store if waiting in long lines becomes repetitive. This leads to frustrated customers, which means lost business sales.  Considering the highly competitive retail business landscape, losing a visitor willing to become a customer isn’t acceptable. There ..read more
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Benefits of People Counting and In-store Visitor Analytics for Supermarkets
V-Count
by V-Count
1y ago
The retail industry is becoming more and more competitive by the day, and no industry is safe from changing visitor behavior. Your average shopper nowadays is more educated than ever —in the sense that they know what they need and want— meaning supermarkets and grocery shops must learn to adapt and leverage new technologies to help them understand what customers want and meet the modern shoppers’ demands. More often than not, supermarket owners and managers rely on offering sales and discounts on popular items to attract shoppers looking for deals, and they support these deals with visually ..read more
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How People Counting Can Help You Grow and Manage Your Church
V-Count
by V-Count
1y ago
Younger generations and less religious than the older ones. This isn’t an educated guess; it’s a fact that’s backed up with objective data based on numerous research and studies. We are not talking about Gen Z or Gen Alpha alone, either. The decline in church attendance is noticeable from young adults to middle-aged people. The older generations who are more loyal to their churches are slowly fading away, and it’s becoming harder for church leaders to spread the word and grow their congregation. Pastors who’re looking to share God’s message and grow their churches should find new and innovat ..read more
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How Educational Institutions Can Benefit From People Counting Technologies
V-Count
by V-Count
1y ago
Whether it’s tracking student attendance in classrooms, monitoring the utilization of common areas, or keeping a close eye on staff and students to ensure their safety, people counting sensors provide valuable insights that can help any educational institution.  In the world of education, data is everything. Educational institutions such as universities and other schools need accurate, real-time information from student performance to classroom utilization. A reliable and modern people counting system ensures your institute has accurate and timely data to help you make better-informed d ..read more
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From Safety to Sustainability: The Benefits of People Counting in Smart Buildings
V-Count
by V-Count
1y ago
The last decade or so has shown us how smart buildings can and have transformed the way we think about the places where we live or work. Smart buildings come with all kinds of automated systems and use machine learning to optimize energy usage and enhance security and safety at home and work. These technologically empowered buildings also improve comfort and convenience and cut down unnecessary costs. The real question, of course, is how a smart building understands the needs of its owners/managers. The answer is sensors, traffic counting sensors, to be more specific. The potential for techn ..read more
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