
Secrets of Attorney Marketing with Richard Jacobs
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Being a great attorney doesn't mean you'll retain quality clients or build a successful, respected law practice. If you don't have a significant online presence, positive reviews, and a powerful website, you're going to lose out to young, aggressive, web-savvy attorneys with a third of your experience. Richard Jacobs of Speakeasy Marketing offers the unvarnished truth about how..
Secrets of Attorney Marketing with Richard Jacobs
1w ago
In the fourth part of our series on Speakeasy’s AI-augmented Speak-A-Book process, we dive into the competitive advantages of publishing a Speak-A-Book.
Speakeasy has been helping attorneys across the country for 13+ years – which has led to compelling marketing improvements. Combining this experience with cutting-edge technology may be just what your firm needs to take its business to the next level…
Click play to discover:
How Speakeasy is using AI in a responsible and useful way.
What makes Speakeasy uniquely positioned to help attorneys grow their business.
The success that pu ..read more
Secrets of Attorney Marketing with Richard Jacobs
1w ago
In the third part of our series on how AI is being used to enhance Speak-A-Books, we explore Speakeasy’s approach to “the ultimate content plan”. Your content is the backbone of your brand, and optimizing it plays a major role in bringing more clients to your law firm’s webpage.
So, where does AI fit into all of this? Using this tool to your advantage will not only make your law firm more relevant online, but also provide clients with essential information that other attorneys may not be offering…
Join us now to learn about:
The #1 thing that you can control when it comes to your conten ..read more
Secrets of Attorney Marketing with Richard Jacobs
1w ago
In this episode, we discuss how AI is being used to produce Speak-A-Books, a service that gives attorneys the opportunity to write a book utilizing SEO – without physically writing a single word…
Speakeasy has been doing Speak-A-Books for the past decade, creating over 400 books in 17 different practice areas. Many attorneys have seen an increase in business from Speakeasy’s Speak-A-Books, establishing more trust between potential new clients and the law firm.
In this conversation, we discuss:
The ways that Speakeasy is not using AI to produce Speak-A-Books.
How AI and Chat GBT can be f ..read more
Secrets of Attorney Marketing with Richard Jacobs
3M ago
In this episode, Richard Jacobs outlines key insights that Speakeasy Marketing has picked up from our Attorney Answering Service. We’ve started out by keeping this service exclusive – only serving a tight-knit community of attorneys for the past year. But as we continue to grow, we get an even clearer picture of why this service is so beneficial…
What have we learned from our thousands of conversations with clients?
Listen now to learn about:
The nuances within our answering service that make it ultra-effective.
The importance of understanding the circumstances that clients may be ..read more
Secrets of Attorney Marketing with Richard Jacobs
3M ago
In this episode, Richard Jacobs discusses what Speakeasy Marketing is learning from our attorney answering service. Speakeasy has been offering this service for over a year now, and as we learn more, we have been able to refine how we interface with both current clients – and potential new ones…
Join us now to find out:
How we handle phone calls for our current clients.
The importance of prioritizing calls from potential new clients.
Essential advice for firms getting medium to high volume calls.
As Speakeasy continues to evolve and improve our attorney answering service, law firms are ..read more
Secrets of Attorney Marketing with Richard Jacobs
3M ago
Jon May joins the podcast to discuss his new book, Who Says You Can’t? Strategies and Tactics for Becoming a More Creative Criminal Defense Lawyer. The theme of the book centers around fostering creativity when solving seemingly unmanageable problems in the context of criminal defense.
Jon has been practicing criminal law for 44 years, first as an Assistant Public Defender, then as an Assistant United States Attorney. Drawing from his immense experience in this field, Jon is on a mission to provide other criminal defense attorneys with the same knowledge he has been able to take advantag ..read more
Secrets of Attorney Marketing with Richard Jacobs
4M ago
Joining us in this episode is “The Local Business Guy” Frank Demming, the President and CEO of Local Business Marketing Solutions. Frank has a background in doing IT work for the government, and after getting burnt out in this line of work, he decided to shift his focus to something new: digital marketing.
In 2007 Frank started a business aimed at teaching business owners how to do internet marketing effectively. In 2019, his services shifted to specifically target attorneys – and since then, he has helped countless legal professionals enhance their marketing strategies…
In this conversation ..read more
Secrets of Attorney Marketing with Richard Jacobs
6M ago
This is the Secrets of Attorney Marketing podcast from Speakeasy Marketing. Discover how to enhance your reputation as an attorney and out-market your competitors. Make sure you subscribe to the podcast and post a review ..read more
Secrets of Attorney Marketing with Richard Jacobs
7M ago
Happy Halloween. Today is the 13th and luckiest or unluckiest day, where I describe the monsters that are there to feast on your practice, suck it dry, destroy it, ruin it, trample it, and do all the evil things that monsters love to do. Our last two are friends, other associate attorneys, partners, or anyone in your life. They may be very close to you, and they may even work for you, but they're monsters and you’ve got to look out for them, look out for these qualities, and stamp them out. You’ve got to get rid of them.
The first one I’ll talk about is the Tom Sawyer. This is someone who gets ..read more
Secrets of Attorney Marketing with Richard Jacobs
7M ago
Good evening, it’s Richard Jacobs with Speakeasy Authority Marketing and Jacobs & Whitehall. It’s day 12 of 13 of the monsters that are there to suck the life out of your practice. Today we are going to talk about the fearmonger and the narcissist. We had a narcissist under client monsters, but narcissists can rear their head amongst staff, family, and friends.
First, we’ll talk about the fearmonger. This is a staff member, another attorney, spouse, or someone who you work with whose head is on fire. They are constantly worried about everything. What’s going to happen if we do this? What’s ..read more