How to Harness the Power of Leverage
Art of Mortgage Marketing
by Doren Aldana
1w ago
Tired of feeling like you’re grinding uphill with concrete blocks on your feet in your business? I know that frustration all too well.   Perhaps you’ve been putting in massive amounts of time, energy, and money only to see meager results in return. You and I both know, that's a special kind of suck.   Those are all symptoms of doing it the hard way. But here's the good news...   By harnessing the power of LEVERAGE, you can start closing more deals better, faster, easier than you ever thought possible.   If you're going to a gunfight, you don't want to be wielding a butter k ..read more
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Your 2024 Marketing Plan
Art of Mortgage Marketing
by Doren Aldana
2M ago
If you're coming out of a year you never want to repeat again, you've come to the right place. If you NEVER want to go back to the suck of spinning your wheels and living in I-can't-afford prison, I’m going to share the secret sauce to increasing your income by at least $100,000.   No matter what you faced in 2023 - fruitless toil, a dark cave of income uncertainty, chasing mediocre Realtors, chump level results. We have the jackhammer to smash those concrete blocks on your feet so you can swim towards the shore of excellence.   We don't want you just splashing around in the ocean go ..read more
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3 Keys to Maximizing Your Profit From the Next Refi Wave
Art of Mortgage Marketing
by Doren Aldana
2M ago
If you’ve been waiting for the light at the end of the high-interest rate tunnel, you’re going to love this…   There are positive signs of change all over the economy. With rates and inflation dropping, a refi boom is coming to a town near you. That means more demand, more referrals and more refi revenue… FINALLY!   No doubt, the next refi boom is the surge everyone’s been waiting for, but what if rates and market conditions didn’t matter to you at all? What if you didn’t have to freeze in cold water, hoping for the next wave and going broke while you wait, and create waves on demand ..read more
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How Colin Shea Doubled His Commissions in the Slowest Market of His 13+ Year Career
Art of Mortgage Marketing
by Doren Aldana
3M ago
If you tend to root for the underdog, this story is sure to inspire you. With high interest rates, low inventory and sharply-shrinking revenue, Colin Shea was in a dark place. There was no light at the end of the tunnel in spite of his best efforts to fix the problem, except the distant hope that rates would go back to "normal" sometime soon.   Then, by divine orchestration, Colin saw one of our ads and booked a call. That was the pivot point that changed everything!   After landing on Planet Prosper, Colin went stratospheric (doubling his income in just 6 months) in spite of being i ..read more
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How to Shift from Call Reluctance to Call Confidence!
Art of Mortgage Marketing
by Doren Aldana
3M ago
If the thought of picking up the phone to call Realtors gives you the gag reflex, you're not alone. Most mortgage pros hate cold-calling Realtors, so you're in good company!   That being said, the reason you don't like making those calls is because you're doing it wrong. It's kind of like sex, if you don't like it, you're probably doing it wrong!   So, if you reach for that phone and your knees get wobbly, your palms get sweaty, and that phone feels like it weighs 1000 lbs, that's a symptom you're doing it the HARD WAY.   Chances are, you want to bring the swagger factor to your ..read more
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How Ben Davis 4x’d His Income in Just 6 Months in Spite of This “Slow” Market
Art of Mortgage Marketing
by Doren Aldana
4M ago
If you’ve been on the struggle bus ever since rates went up, this is just for you...   If you're like most mortgage pros right now, you’ve gone from making bank to scraping the bottom of the barrel, and you’re hunkering down waiting for rates to go back down to “normal.”   Here's the rub: your bills don’t care that it’s a "slow market" and if the outflow exceeds the inflow, we've got a problem. Come hell or high water, we've got to provide for our family. The question is, how do we win in this tough market?   Perhaps you're getting close to having to do something drastic, like t ..read more
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The Booking Beast: 3 Simple Steps to Book Appointments with Top Realtors ON DEMAND
Art of Mortgage Marketing
by Doren Aldana
4M ago
Are you avoiding reaching out to Top-Producing Realtors because you think they won't give you the time of day?   Or do you just lack an effective "hook" to get their attention have them WANT to meet with you?   If so, this new podcast episode is for you!   If you start every day thinking, "there has to be a better way"... there is.   There are no merit badges for doing it the hard way. You can double or even triple your income in in the next 3-6 months, in spite of this "slow" market, as long as you follow these 3 really simple steps.   No more revenue rollercoaster ..read more
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How to Stop Worrying About the Market and Start Winning in ANY Market
Art of Mortgage Marketing
by Doren Aldana
6M ago
If you've been struggling to get traction and build your pipeline in this tough purchase market, I feel your pain…   When the deals start to dry up and the bills start stacking up, it’s hard not to worry. Here’s the problem: when we gripe about our business, we tend to make the problem worse, not better.   How do we get our mindset in check so we can show up powerfully and resourcefully to overcome any challenges we face? How do we turn these current market conditions into a massive opportunity to take market share?   In this episode, I talk about 3 steps you can take to stop wo ..read more
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How to Attract Realtor Partners By Showing Them ALL Cheese & NO Whiskers
Art of Mortgage Marketing
by
7M ago
If you’ve been trying to crack the code on attracting Realtor partners and failing, this insight will instantly turn things around, because chances are, you're scaring Realtors away without even knowing it!   Think about it this way...    If you’re presenting any semblance of selling, you’re going to be repelling. -Doren Aldana   Things We Learned     - How to stop being seen as an Average Joe LO Top producers can spot a loan leech miles away. How do you change your energetic frequency so they see you as a Welcome Guest vs. an Annoying Pest?   - How to t ..read more
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Unfair Advantage System 2.0: How to Get Realtors Totally Addicted to You So They Send You Their Buyers w/Kevin Bilberry
Art of Mortgage Marketing
by Doren Aldana
8M ago
If top Realtors aren’t giving you the time of day, and they see you as an annoying pest instead of a welcome guest, I feel your pain.   Are you feeling stuck, wasting your time with the wrong Realtors who send you chaff (unqualified leads) instead of kernels (quality borrowers that close)?   If you are sick and tired of chasing and groveling for business?   What if you could knock the socks off a top producer, by WOWING them with an irresistible killer offer that's an "easy yes" value proposition?   In today's new podcast episode, you're going to learn how to do exactly tha ..read more
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