Welcome back to our special two-part series from the ABA Marketplace Roadshow edition! In this week’s episode, we continue our exploration of the positive energy and optimism that pervades this year’s event. We discuss a range of topics, from the importance of collaboration in creating unforgettable experiences for visitors to the growing trend of slow travel and the benefits of spending more time in a single destination. So join us as we continue to explore the future of tour and travel in this exciting and dynamic industry. In this episode, you’ll hear from: Jacob Servais – Hall of Fam ..read more

For this first episode in a special two-part Destination on the Left series, I’m joining you from the American Bus Association’s Annual Marketplace in Detroit. What stands out in my interviews with the following industry leaders is how positive everyone feels about 2023 and the future of the tour and travel sector. My guests share their golden nuggets about what they are most looking forward to, the changes they see in the market, how collaboration has helped them, and trends on the horizon that they are excited to be part of. In this episode, you’ll hear from these extraordinary leaders: Amy ..read more

Amy is the fourth generation to call Wyoming home and the third generation to graduate from the University of Wyoming. Wyoming is Amy’s home. She also holds a Master of Tourism Management degree from Colorado State University and completed two internships with the Walt Disney College Program as an undergrad, one where she earned not only her “ears” but a Ducktorate Degree as well. She embraces the opportunity to share all that Wyoming has to offer with others. From its iconic national parks, amazing scenery, incredible outdoor experiences, fascinating history, and Western Hospitality, to her ..read more

Olivia Novak is the marketing manager for Discover Lancaster. Helping people is Olivia’s passion, and being a resource for others as they plan their trips to Lancaster appeals to that passion. Lancaster, PA, is an up-and-coming destination with so much to offer; from heritage to adventure, there truly is something for everyone. Olivia’s background in sports has strengthened her understanding of the human desire for experiences. As a former college athlete and Final Four National Tournament participant, she has seen firsthand how to build one moment into a larger-than-life experience. On this e ..read more

Julie Ellis is an author, professional speaker, and leadership coach to corporate leaders and scaling Entrepreneurs. Julie provides her unique experience and expertise to her coaching clients, gained through 25 years of working first in the corporate world and then as a leading Canadian entrepreneur. She is a co-founder of award-winning Mabel’s Labels, one of Canada’s greatest small business success stories. Julie’s book, Big Gorgeous Goals, is written for women entrepreneurs who want to step out of the small box they find themselves in and set world domination in their sights. In discussion w ..read more

Jill Delaney is the President and CEO of Discover Albany, previously known as the Albany County Convention and Visitors Bureau. Discover Albany represents hundreds of local businesses and attractions and assists each year in hundreds of regional meetings, events, and destination promotion. Discover Albany also operates the Discover Albany Visitors Center and the Albany International Airport Information Center and serves as Albany County’s Official Film Commission and Sports Commission. Jill previously served as the President and CEO of the New York State Tourism Industry Association (NYSTIA ..read more

Todd Wynne-Parry brings a wealth of global senior leadership knowledge and insight developed over more than 20 years of reporting directly to CEOs and Boards in industries that range from luxury, lifestyle, and outdoor hospitality to investing, consulting, and financial analysis. As a CGO, EVP, SVP, and Executive Committee member, he has helmed major expansion, post-merger integration, and growth initiatives for the world’s premier hospitality brands, including, AutoCamp, Two Roads Hospitality (formerly Commune Hotels & Resorts), Global Acquisitions and Development, InterContinental Hotels ..read more

Samantha Cole is the Director of Public Relations at Valley Forge Tourism and Convention Board. The Valley Forge Tourism & Convention Board is a nonprofit, membership-based sales and marketing organization that aggressively promotes the Valley Forge area and Montgomery County as a convention site and leisure visitor destination by encouraging patronage of its 500-plus member hotels, restaurants, attractions, and services. On this episode of Destination on the Left, I talk with Samantha Coles about some of the creative campaigns her destination is running right now, including using instafam ..read more

Greg Star is the Co-Founder of Carvertise, an advertising company that enables companies to advertise on private commuter vehicles. This is so companies can advertise in a novel, targeted, and grassroots way while everyday people can earn additional passive income for advertising for a brand they like and support. On this episode of Destination on the Left, I talk with Greg Star about how Carvertize helps destinations stand out and increase ROI through creative advertising. We also discuss several creative examples of destinations that have leveraged his methods. What You Will Learn in this Ep ..read more

Patrick Harrison is Chief Marketing Officer for Visit Tampa Bay. Through an innovative and aggressive approach, he has spearheaded the DMOs marketing transformation. His campaigns have been honored with over 30 US and International marketing and PR awards, including multiple Adrian Awards, and he was named a Top 25 Extraordinary Mind by HSMAI in 2019. Before joining Visit Tampa Bay, he spent 25+ years at agencies in the U.S. and U.K. He holds a Masters’s Degree in Communications, with an emphasis in Propaganda, from the University of Leeds. Patrick currently serves on several boards, including ..read more