Our Video Project with Chris O’Brien Lifehouse Chris O’Brien Lifehouse (COBLH) is a cancer treatment and research facility located in Sydney. Their mission is to minimise the burden of cancer by providing integrated expert care, delivered with compassion, and founded on research, innovation, education and training. Laundry Lane produced their fundraising videos for their Giving Day campaign. Below is some information about the production process and the wonderful campaign results. Our Relationship with Chris O’Brien Lifehouse Over the years will have filmed at Lifehouse for various different h ..read more

As a purpose driven video and animation agency, Laundry Lane has always been focused on supporting projects and organisations that enhance the health and wellbeing of individuals, communities and the planet. We are passionate about the work we do and the positive impact it can have. That’s why we are pleased to share the news that Laundry Lane is now B Corp Certified. Achieving B Corp certification is a dream come true for Laundry Lane and we’re proud to become one of just 650 B Corp organisations in Australia and New Zealand. Nonprofit organisation B Lab is responsible for the B Corp certifi ..read more

Video and animation are wonderful mediums to assist parents with ways in which to engage and interact with their children. Most of a child’s brain development happens in the first 2000 days of their life (0-5 years old), so the time a parent spends connecting with their child is the most important thing they can do to build their brain and body. Research shows that children’s brains grow when they receive loving, human interaction. Video and animation can be extremely useful in assisting new parents throughout the stages of their child’s development. Video and animation can be really hel ..read more

Interview with our brilliant animator Akrom By Mia Elliott Hey Akrom, tell me a little bit about your animation! AKROM – So I did the design and animation for this project! State Records is a recordkeeping body which compiles all the records from each government section so that they are all organised in one place. They wanted an animation to increase awareness about their key principles and practices – a general introduction to recordkeeping. The animation is designed for employees of the Public Office. Cool! So what guided your design process? AKROM – Okay so the federal government has its ow ..read more

Many of our health and NFP clients are using video to promote their services and programs. They are mostly used on their websites, but also played at events or used for funding presentations. Overview videos are a wonderful way of really showing who you are and how you can help. Not only can your CEO and service/program staff be interviewed but you can also see if you can find someone who has benefited from your services to talk about their experiences. People love hearing about other people’s experiences! Here are two top reasons why you should consider an overview video for your organisation ..read more

  Meet our new Head of Animation… Kalp Sanghvi! Kalp is an animator and illustrator from Kolkata, India. He graduated from the National Institute of Design, India in 2016 and has since worked with a large range of clients: Amazon Prime, Nickelodeon, Penguin Books, Wildlife Trust of India, Doctors without borders (MSF), Sony Entertainment, Animal Planet, DLF, A.R. Rahman and The Los Angeles Philharmonic, among others. Kalp started working in Australia in February, 2022. We are super excited having him here to head up our animation team. Check out Kalp’s highly acclaimed short film ‘Wa ..read more

Building a passionate and dedicated workforce in the healthcare and NFP sectors can be difficult at times. Recruitment videos are a really effective strategy to aid this process. Here are some reasons why: Engagement and Attention: Videos are visually engaging and can capture the viewer’s attention better than text or static images. In recruitment, especially in competitive sectors like healthcare and NFPs, grabbing and maintaining the audience’s attention is crucial to communicate your organisation’s values, mission, and opportunities. Storytelling: Videos allow you to tell compelling stories ..read more

Interview with our brilliant animator Akrom By Mia Elliott Hey Akrom, tell me a little bit about your animation! AKROM – So I did the design and animation for this project! State Records is a recordkeeping body which compiles all the records from each government section so that they are all organised in one place. They wanted an animation to increase awareness about their key principles and practices – a general introduction to recordkeeping. The animation is designed for employees of the Public Office. Cool! So what guided your design process? AKROM – Okay so the federal government has its ow ..read more

Many of our health and NFP clients are using video to promote their services and programs. They are mostly used on their websites, but also played at events or used for funding presentations. Overview videos are a wonderful way of really showing who you are and how you can help. Not only can your CEO and service/program staff be interviewed but you can also see if you can find someone who has benefited from your services to talk about their experiences. People love hearing about other people’s experiences! Here are two top reasons why you should consider an overview video for your organisation ..read more

Interview with our animators Charmaine & Akrom By Mia Elliott Q – Hey guys, great vid! Can you tell me a bit about the brief and your different roles?  AKROM – Thanks! Carers NSW wanted an animation to explore how young carers deal with their mental health, hobbies, and recreational time amidst the process of caring for either family or friends who suffer some kind of illness or disability. I did the styleframes and animated majority of the project. CHARMAINE – I did storyboarding! That meant designing each scene and assigning the script to a visual so that Carers NSW could see how th ..read more