Quality over Quantity: A Guide to Creating Impactful YouTube Content
Tallboy Video Production
by Simon
3w ago
Are you missing out on a valuable opportunity to reach your target audience? When creating content for YouTube, targeting popular search terms and hoping to gain traction through SEO is no longer enough.In today’s competitive online space, viewers demand content that is not only informative, but also engaging and of the highest quality. Rather than focusing on the quantity of content you produce, it’s important to shift your focus to the quality of the content you create. You don’t need to create many videos to succeed on YouTube, but the ones you create must be exceptionally good. While produ ..read more
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How to be confident on camera
Tallboy Video Production
by Simon
1M ago
For many people, the thought of being in front of a video camera is daunting. I understand that being in front of the camera can be daunting. The fear of being recorded, evaluated, and judged by others can be overwhelming. We don’t like the way we look or the way we sound on video. And often, we get brain-freeze or tongue-tied as soon as the record button is pressed.  But here’s the thing – video content can be incredibly impactful in building brand awareness, establishing credibility, and connecting with your target audience.  In fact, businesses using video see an average of 41% mo ..read more
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Unlock the full potential of your video production with Green Screen Technology
Tallboy Video Production
by Simon
1M ago
Whether creating a video for your brand or just having fun, using green screen technology provides countless benefits that can elevate your content to the next level. There are advantages to using a green screen: Improved Visuals: By isolating the subject from the background, green screen allows you to add any desired background image or video, creating a seamless, professional-looking video that engages your audience. Increased Flexibility: No need to worry about finding the perfect location or reshooting due to weather conditions – with green screen, you can change your background ..read more
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The Unpredictable Nature of Virality: Why a Video Can’t Always Go Viral
Tallboy Video Production
by Simon
1M ago
As marketers, we are constantly seeking ways to create content that will capture the attention of our target audience and spread like wildfire. The idea of creating a viral video is the ultimate goal, as it promises widespread exposure, brand recognition, and a significant increase in engagement. However, despite our best efforts, the truth is that making a video go viral is more complex than just creating a fantastic piece of content. The first thing to understand is that virality is an unpredictable phenomenon. It cannot be forced or manufactured. Rather, it results from a perfect storm of e ..read more
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How to Strategize to Beat Ad Blockers on Your Video Content
Tallboy Video Production
by TallBoy
2M ago
Video is one of the most effective types of content, an approach that helps you build brand awareness, sell products and reach a whole new market with much stronger engagement than many other strategies. Introducing video into ad content is also a powerful way to reach your audience and it can deliver a strong ROI. Video Marketing Strategy One of the big challenges for businesses that depend on online ads are ad blockers. These are not new and have been around practically since the beginning of the internet and are becoming increasingly popular among users. These software programmes block ads ..read more
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How to Get Your Facebook Video Marketing Strategy Right
Tallboy Video Production
by TallBoy
2M ago
Facebook is the ideal platform for sharing video marketing content. With billions of users, it offers the chance to reach a huge number of people in one go. Tallboy are the experts to support your video marketing strategy on Facebook. The vast majority of online marketing teams now use at least some video in their campaign mix. It’s the most consumed type of content on the planet at the moment and is perfectly suited to devices such as smartphones and tablets. Here we take a look at some top tips for making the most of your video marketing on Facebook: Post Direct to Facebook Many people pos ..read more
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Don’t waste your money on video
Tallboy Video Production
by Simon
2M ago
Would you do it if you knew that producing a video for £5,000 would generate £10,000 in business? This sounds like a no-brainer, but I have worked in video for many years and one of the things I see regularly is businesses wasting a lot of money creating video content that sits on a shelf unused. Those same businesses will then think that investment was a waste, when in reality they just haven’t used video effectively. That’s why I’m doing this podcast – to help you get a return on investment for you and your business. So it’s time to stop wasting your money, and start using video properly! Hi ..read more
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Why video is so powerful
Tallboy Video Production
by Simon
2M ago
In the first episode of Simon Says Video I’m joined by psychologist, stand-up comedian and self-professed pop star Paul Boross.  I’ve been working with Paul on his award-winning The Humourology Podcast as his producer, but our friendship extends much further back.  It was a pleasure to have him on the podcast as we talk about the psychology of video and why all businesses need to be using it.   Highlights from this episode:  (01:54) Why is video so powerful?  (06:30) The three second first impression  (13:03) The importance of eye contact  (17:45) The fe ..read more
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Simon Says Video Podcast
Tallboy Video Production
by Simon
2M ago
Are you a business owner who knows you should be doing video but is unsure how to make it work for your business? Your business needs video. You can’t afford to ignore it anymore. Your audience and customers expect to see videos from you. If you want to increase brand awareness, attract new leads, gain new clients and retain existing customers, you need to use video consistently. To help you with this, I am launching the ‘Simon Says Video’ podcast. This podcast will show you how to use video to grow your business. It’s about getting a return on investment for any video content you create. Watc ..read more
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Myth Busting – Video in Email
Tallboy Video Production
by TallBoy
2M ago
Using video is an effective way of engaging with your audience and helping to influence whatever it is you’d like them to do. Whether that’s to purchase your product or service, promote the brand or simply to boost traffic, it’s one medium that’s becoming popular across all forms of marketing channels, including emails. Videos can certainly help with your email marketing campaigns but there are certain myths around videos within emails that are worth debunking. Video Myth – Videos Can’t Be Included in Emails Yes, it’s true that videos aren’t available to be added into emails. However, even tho ..read more
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