Leveraging Gen-AI to Revolutionize B2B SaaS Product Design
Koru UX Design Blog
by Sanjoli Jain
4M ago
In this blog, we’ll cover – The Potential of Generative AI on Product Design Life Cycle Big problems, and the potential for big solutions We’re Not Claiming AI Is Your Silver Bullet, But It’s Your Best Sidekick Turning Your UX Vision into Victory Through Gen AI Who remembers Lisa, the computer? Yep, that quirky piece of tech history that felt futuristic at the time. From tapping away on Lisa’s keys to now having AI weave into practically every step of our digital lives, it’s been quite the ride. Nowadays, there’s an AI tool for just about everything—yes, even the nuanced world of B2B UX ..read more
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Impact of AI-driven Personalization on B2B Product Growth
Koru UX Design Blog
by Renuka Savant
4M ago
What is the one thing that we humans find most endearing about our interactions and relationships? It’s when someone pays attention to us and delivers what we like, just how we like it. Businesses that know and act upon this are the ones that turn their customers into loyalists for life. Salesforce Einstein, for instance, has AI-driven personalization features that analyze customer data, predict future behavior, and provide personalized recommendations to sales and marketing teams for more successful conversions. Zendesk leveled up its customer service by utilizing AI to provide personalize ..read more
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Why Design Ops Is a Bottleneck for Many Organizations — And How to Break Through
Koru UX Design Blog
by Bansi Mehta
4M ago
Imagine investing heavily in assembling an elite in-house design team, only to watch your project timelines stretch and budgets bloat, all while the quality of output struggles to meet expectations. This is a reality for many organizations that leap into building an in-house design team without integrating Design Ops into their strategy. The truth is, you can’t choose to build an in-house design team and not think of Design Ops. You might seem to move forward, but you’re likely to lose direction quickly. Design Ops encompasses the processes, tools, and methodologies that allow design to f ..read more
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A Double Win for Koru UX Design at iF Design Awards 2024
Koru UX Design Blog
by Renuka Savant
4M ago
Koru UX Design won 2 iF Design Awards as announced by the iF Design Foundation in Berlin, Germany. The globally recognized iF Design Awards have been a symbol of outstanding design since 1953. With 10,800 entries from 72 countries, this is one of the most prestigious design competitions in the world. The team from Koru UX Design was spearheaded by Kshitij Kaushik, with stellar conceptualization by Manoj Nakum and Tanmay Puranik. The visually stunning UI designs were created by Bhagyashri Yewale, Dhanaji Yadav, and Arman Shaikh. The storyline and visuals were created by Manali Kulkarni and ..read more
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Top 10 UI UX Design Agencies to Work With in 2024
Koru UX Design Blog
by Sanjoli Jain
5M ago
Selecting the right UI/UX design agency for your B2B digital product is a critical decision that impacts your bottom line and market position. The wrong choice will cost so much more than just time and resources. It can derail entire product timelines, and impact long-term strategic goals. This decision isn’t a monthly subscription you can easily swap; it’s a long-term commitment with multi-million dollar implications. Our list of the top 10 UI/UX agencies for 2024 cuts through the noise, offering a straightforward guide to help you identify a partner that aligns with your strategic goals ..read more
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Design Debt is Ruining Your Product Experience. How Can You Save it?
Koru UX Design Blog
by Sanjoli Jain
5M ago
Design debt, a term often whispered in the corridors of software and product development, casts a long shadow over the industry. It’s the unseen cost that accumulates when teams opt for quick fixes over the best solutions, leading to a backlog of issues that need to be addressed later, often at a much higher cost. This phenomenon is pervasive, affecting virtually every product at some point in its lifecycle. For product managers, the challenge of balancing quality, time, and cost is similar to tightrope walking, where design debt lurks as one of their top challenges. “The key to preserving ..read more
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Crafting Seamless Interactions: The Ultimate UX Audit Checklist for SaaS and Enterprise Products
Koru UX Design Blog
by Bansi Mehta
5M ago
UX audits are performance checks specialist UI UX designers conduct on a digital product. They are conducted based on product evaluation criteria laid down in the UX audit checklist. These periodic checks ensure that your users find it easy to navigate your product, access content, discover information, and complete their intended tasks.  In this article, we’ll define what UX audits are, list their benefits, and provide an overview of how to conduct one with a comprehensive UX audit checklist. What is a UX Audit? A UX Audit is an expert assessment of your product’s usability and user ..read more
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UX Writing Examples: 6 Insider Tips for Impactful Microcopy
Koru UX Design Blog
by Kshitij Kaushik
5M ago
Picture this, you have an amazing app with great aesthetics. It looks good and works even better but it’s all written in Klingon. Did you picture it? Did you feel dissatisfaction there? A good copy is supposed to bridge the gap between reading and experience. Let’s look at a more relatable UX writing example. Ever encountered a passive-aggressive pop-up when visiting a website? Something like this, wherein you are left with negative feelings about subscribing? Source This is a typical bad UX writing example. A seamless UX copy is supposed to guide the user to make an informed decision r ..read more
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The Role of Rapid Prototyping Techniques in Transforming Digital Healthcare
Koru UX Design Blog
by Renuka Savant
5M ago
Rapid prototyping techniques are an integral part of the design process. From automobiles to engineering, to even the culinary arts, anything that relies on design has to be prototyped at various stages of its creative process. What happens within the process of prototyping? In simple terms, prototyping helps validate the feasibility of the product or concept by matching it with user expectations and needs. What is a Prototype? A prototype is a simulation or sample version of a final product or application used for testing before launch. The goal of a prototype is to test and validate pro ..read more
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Outsourcing UX Design: The Best Product Decision You’ll Ever Make
Koru UX Design Blog
by Bansi Mehta
6M ago
Remember Google’s Santa Tracker that was created to commemorate Christmas last year?  Well, the fabulous Santa Tracker that captivated the young and old alike came to life because the brilliant minds at Google decided to outsource UX design for that project. Savvy product leaders realize the importance of working smarter, not harder, and focus their energies on outsourcing UX design to deliver delightful products to their customers. They acknowledge that designing and maintaining an enterprise product is resource-intensive. And as a product leader, you realize that minimizing resource ..read more
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