Disney is raising prices for its online streaming services across the board amid a declining subscriber base. This is the company’s second price hike in the last 12 months after it increased subscription fees for different offerings, including Disney+ and Hulu last October. Here is a handy list of Disney’s news price hikes: Disney+ (ad-free): $13.99 per month from $10.99 per month Hulu (ad-free): $17.99 per month from $14.99 per month ESPN+ (with ads): $10.99 per month from $9.99 per month Disney+, Hulu, and ESPN+ (all ad-supported): $14.99 per month from $12.99 per month Disney+ (ad-free), H ..read more

Hulu is slowly rolling out a new interface on streaming devices like Fire TV, Apple TV and Roku, among other compatible devices. The new redesign moves the navigation to the left side with options for TV, Movies and My Stuff. The company confirmed to TechCrunch that the updated interface began rolling yesterday. It will be available across all supported connected TV devices in the coming months, including Android TV devices as well as Chromecast, LG smart TVs, Samsung smart TVs, Vizio SmartCast TVs and more. Cord Cutter News was the first to report the new interface. Users that have seen the u ..read more

Disney Advertising held its annual Tech and Data Showcase today, revealing plans to roll out some of Hulu’s ad targeting capabilities to Disney+. When Disney+ launched its ad-supported tier last month, advertisers couldn’t target ads to specific audiences. By giving Disney+ advertisers access to Hulu’s ad-targeting tools, they can learn a user’s age, gender, and geo-location, which will likely help advertisers make more effective ads and bring in more revenue for both the ad agencies and Disney. In an exclusive interview with Digiday, Disney Advertising president Rita Ferro said Disney+ would ..read more

As streaming services continue to hike their prices, cord-cutters have found it harder to manage their growing subscription bills. Hulu was the most recent to announce a price increase, along with Disney+. Netflix has always charged more than its competitors — January 2022 was the most recent time it raised its prices. However, now that Netflix has launched a cheaper ad-supported tier, it’s possible more consumers will want to switch over to the platform. Price increases aside, there’s a lot to love about both Hulu and Netflix. However, some subscribers may have to make the hard choice of drop ..read more

Starting today, November 23, “Star Wars” fans can stream the first two episodes of Disney+’s  “Andor” on Hulu. Just ahead of Thanksgiving in the U.S., Hulu subscribers have access to episode 1, “Kassa,” and episode 2, “That Would Be Me,” until December 7. Also, the first two episodes will air across three Disney-owned networks ABC, FX, and Freeform. Tonight at 9 p.m. ET, viewers can broadcast the “Andor” episodes on ABC. The episodes will air on FX on November 24 at 9 p.m. and Freeform on November 25 at 9 p.m. The cross-platform push may indicate that Disney hopes to draw in a larger audi ..read more

A month after Hulu raised the subscription prices of its on-demand streaming service, it is now targeting the subscribers of its live TV streaming bundle. Parent company Disney announced in August that it would increase the cost of the Hulu Live TV bundle later in the year. Starting on December 8, Hulu Live TV subscribers will have to pay $74.99 per month for the bundle with Hulu Live TV (Ads), ESPN+ (Ads) and Disney+ (No Ads)– which was previously the basic $69.99/month plan. Since Disney+’s ad-supported plan is launching on December 8, subscribers can opt for a Hulu Live TV plan with ads for ..read more

Today, October 10, Hulu raised its subscription prices. Announced in August, the Disney-owned streaming service, as well as ESPN+ and Disney+, are all getting price hikes. Hulu is increasing its ad-supported plan from $6.99 to $7.99 per month. Its ad-free plan now costs $14.99 per month instead of $12.99 per month. Subscribers with the Disney bundle are safe for now since Hulu isn’t raising the price just yet. However, the bundled plan with ESPN+, Disney+ and Hulu with ads will see a price hike later in the year. The bundle is increasing from $13.99 per month to $14.99 per month. Thankfully, t ..read more

NBCUniversal CEO Jeff Shell revealed in a CNBC interview that Peacock added more than 2 million paid subscribers in the third quarter, bringing the total to over 15 million. The recent growth shows the streaming service is recovering from its slowdown at the end of the second quarter when Peacock stalled at 13 million paid subs. Shell claimed the boost in subs stemmed from a strong content lineup, including NBC next-day episodes that Peacock reclaimed from Hulu. “It’s really driven by the content…So all of our content that’s on NBC, Bravo, our other channels for the first time in the next coup ..read more

Streaming viewership reached new highs last month, exceeding cable usage for the first time, according to Nielsen. The measurement firm today released its total TV and streaming report for July, stating that streaming represented a 34.8% share of total TV viewing in the U.S. — an increase of 22.6% compared to July 2021. Cable consumption was a little behind at 34.4%, an 8.9% drop from the year prior and a 2% decline compared to June. Streaming had exceeded broadcast viewing before, and this continued to be the case, with broadcast down 3.7% on volume compared with June. Broadcast’s share of TV ..read more

The Walt Disney Company announced better-than-expected results last week when it unveiled its earnings for the second quarter of 2022 (the company’s third fiscal quarter.) The data point that caught the most attention? That total Disney DTC subscriptions — including Disney+, but also Hulu and ESPN+ — reached 221.1 million. Many headlines subsequently focused on Disney’s overall streaming subscription tally now being higher than Netflix’s. This focus is understandable — who doesn’t love a rivalry? But it’s also notable because their numbers are trending in the opposite direction. The Exchange e ..read more