Exploring the Principles Behind DEIAB
Go Beyond: The Pursuant Podcast for Nonprofits
by Nonprofit Fundraising & Marketing Podcast by Pursuant
3w ago
The world is changing, and it’s time for nonprofits to change too — including their boards. To better fulfill your mission, your stakeholders and leaders should reflect the communities you serve. That’s why, on this episode of Fundraising Today and the Go Beyond Fundraising podcast, we’re exploring the principles behind DEIAB. Joining us are Christal Cherry and Dr. Renee Rubin Ross, who work with boards and lead inclusive workshops and conversations. They’ll define what diversity, equity, inclusion, accessibility, and belonging mean for nonprofits and why these principles should begin with you ..read more
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Boosting Your Fundraising Efforts with Google Analytics 4
Go Beyond: The Pursuant Podcast for Nonprofits
by Nonprofit Fundraising & Marketing Podcast by Pursuant
1M ago
In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we explore how nonprofits can use Google Analytics 4 (GA4) to boost their fundraising efforts. Emil Isaakov, a data analyst with Allegiance Group + Pursuant, walks us through the significant changes that GA4 brings, such as event-based tracking and predictive metrics. Emil also outlines the steps nonprofits can take to optimize their websites for better conversions. He touches on additional integrations with Google Ads and Google BigQuery that can help organizations build on and store the data they’re getting through G ..read more
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Nonprofit Volunteer Management: From Engaged Volunteer to Passionate Advocate
Go Beyond: The Pursuant Podcast for Nonprofits
by Nonprofit Fundraising & Marketing Podcast by Pursuant
1M ago
Most nonprofits rely on volunteers, but managing this group can be tedious. In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we talk with Albert Vasquez, Head of Sales and Operations for Rosterfy North America. Rosterfy is an end-to-end volunteer management and reporting tool that helps organizations onboard, engage, and track their volunteers. In this conversation, Vasquez shares how organizations like the NFL and FIFA use the platform to manage the thousands of volunteers they depend on. We also discuss the overall state of volunteerism and its impact on organizati ..read more
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On a Mission to Save Giving with philanthropist and fundraising coach Lisa Greer
Go Beyond: The Pursuant Podcast for Nonprofits
by Nonprofit Fundraising & Marketing Podcast by Pursuant
1M ago
In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we talk with philanthropist and fundraising coach Lisa Greer. Author of the bestseller Fundraising Revolution, Greer is on a mission to save giving by helping nonprofits move away from the impersonal interactions and scripted outreach that have dominated the sector for so long. In 2012, Greer and her husband became part of the 1% practically overnight and wanted to share their new wealth. In our conversation, she discusses the strange practices and frustrations they experienced for years with traditional fundraisers. T ..read more
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DAF-Giving Made Easy
Go Beyond: The Pursuant Podcast for Nonprofits
by Nonprofit Fundraising & Marketing Podcast by Pursuant
1M ago
In this episode of Go Beyond Fundraising, we sit down with Mitch Stein. Mitch is the Head of Strategy at Chariot, a donor-advised fund (DAF) fundraising solution provider. We discuss the increasing popularity of DAFs as a giving vehicle; the challenges associated with anonymous DAF donations; and the barriers that prevent nonprofits from maximizing DAF gifts. Mitch stresses how important it is for nonprofits to understand DAFs to unlock meaningful relationships with donors who use these funds. We also delve into the controversy around DAFs, including the lack of regulations that force DAFs to ..read more
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Steer Clear: Avoiding Common Fundraising & Marketing Measurement Pitfalls
Go Beyond: The Pursuant Podcast for Nonprofits
by Nonprofit Fundraising & Marketing Podcast by Pursuant
2M ago
The beginning of a new year is the perfect time to review your systems for marketing and fundraising. But as you evaluate your processes, it’s equally important — if not more — to also evaluate how you measure success and improvement in your programs. Of course, it takes more than just logging into Google Analytics. In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we’re counting the Five Fundraising Measurement Mistakes to Avoid in 2024. Allegiance Group + Pursuant agency leaders Liz Murphy, EVP of Client Relationships, and Kim Richardson, AVP of Client Strategy, sha ..read more
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AI in Fundraising: Balancing productivity, responsibility, and authenticity
Go Beyond: The Pursuant Podcast for Nonprofits
by Nonprofit Fundraising & Marketing Podcast by Pursuant
2M ago
Two of the hottest topics in philanthropy are the declining number of donors and the impact of artificial intelligence (AI). In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we bring these issues together in a stirring conversation with Nathan Chappell, author of The Generosity Crisis. As a founder of the Fundraising.AI collaborative, Chappell discusses the role of AI in the fundraising sector. He highlights the key elements that are necessary to ensure “responsible AI,” such as reducing bias, maintaining privacy and security, and adopting a sustainable approach. He ..read more
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Giving Trends: Exploring Changes and Impact on the Year Ahead
Go Beyond: The Pursuant Podcast for Nonprofits
by Nonprofit Fundraising & Marketing Podcast by Pursuant
2M ago
Cheers to 2024! In our first Go Beyond Fundraising podcast of the new year, we’re reflecting on the giving trends that emerged in 2023 and how they may impact the landscape in the year ahead. Is there still some uncertainty in the air? Or will things level out? And what can your organization do now to set itself up for a strong performance? Allegiance Group + Pursuant Chief Strategy Officer and President Trent Ricker led the conversation. He’s joined by Alicia Lifrak, Executive Vice President, and Matthew Mielcarek, SVP of Analytics & Insights Strategy. Alicia shares what she’s seeing thro ..read more
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Is Generosity Changing? Challenging Giving Trends with Jeffrey Cain
Go Beyond: The Pursuant Podcast for Nonprofits
by Nonprofit Fundraising & Marketing Podcast by Pursuant
5M ago
Giving USA’s 2023 report on Charitable Giving, a cornerstone in tracking philanthropic trends, notably observed a 10.5% drop in giving year-over-year in 2022. While this data provides valuable insights, it's crucial to consider its alignment with the experiences of fundraising professionals and the true reflection of current giving trends. In this episode of the Go Beyond Fundraising podcast, our Chief Strategy Officer Trent Ricker engages in a thought-provoking discussion with Jeffrey Cain, who authored a series of compelling articles challenging Giving USA’s perspective ..read more
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From Unproductive to Unstoppable. Exploring Healthy Tension in Productive Teams
Go Beyond: The Pursuant Podcast for Nonprofits
by Nonprofit Fundraising & Marketing Podcast by Pursuant
5M ago
In this episode of the Go Beyond Fundraising podcast, Pursuant CEO and President Trent Ricker talks with Tim Arnold, whose work in leadership and team development focuses on helping leaders unleash the power of both/and thinking in an either/or world. Tim’s latest book, Next-Level Teamwork: The 5 Tensions to Manage for High-Performance Teams, guides leaders through overcoming the five common tensions or dysfunctions that all teams face. In his conversation with Trent, Tim illustrates how, through a both/and approach, each dysfunction becomes a healthy tension that takes teams from unproductive ..read more
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