As we reach the culmination of our 3 part series on AI-driven dynamic pricing, the spotlight must now turn to an instrumental ally in this journey: advanced pricing software solutions. We have traversed the potential and strategic importance of integrating AI into pricing mechanisms. However, it’s the practical application facilitated by pricing software that transforms this potential into tangible outcomes. Let’s delve into how such software serves as the cornerstone for realizing business objectives in dynamic pricing, focusing on its impact on revenue growth, margin optimization, and operat ..read more

Welcome back to our series on revolutionizing pricing through Artificial Intelligence (AI). In our previous post, we outlined the transformative potential AI holds for dynamic pricing and touched upon the critical steps for navigating the transformation. We laid out strategic and tactical measures including the implementation of predictive analytics for demand forecasting, the adoption of real-time pricing adjustments, enhanced customer segmentation, optimized promotional pricing, and the fostering of a culture of innovation. These steps are underpinned by critical considerations for successfu ..read more

As we stand at the forefront of the fourth industrial revolution, the fusion of physical production and operations with smart digital technologies, artificial intelligence (AI), and big data is transforming the business and competitive landscape . Among the myriad opportunities this transformation presents, the potential to revolutionize pricing strategies through AI stands out—especially for those of us leading the charge in pricing and revenue management. Challenges Traditional approach to pricing and pricing models often fail to keep pace with the rapid changes in market conditions, custome ..read more

Netflix, the streaming powerhouse, has reshaped the entertainment landscape. With a staggering 238.39 million subscribers globally in 2023, it wields unrivalled influence. Bolstered by a market capitalization  of roughly $200 billion, Netflix’s success is undeniable. Beyond the numbers, it’s a cultural force, boasting over 200 Emmy wins, an extensive library of original content. According to research from Ampere, approximately four-fifths of Americans aged 18 to 34 are either Netflix subscribers or enjoy access to the service and its streams accounted for 9.3% of all global downstream tra ..read more

The trend towards premiumization pricing strategy has gained significant momentum in recent years. This strategy involves positioning products or services at higher price points to convey exclusivity, superior quality, and enhanced customer value. By adopting premiumization, businesses can differentiate themselves from competitors, increase profit margins, and create a perception of elevated value. Additionally, this pricing approach allows companies to invest in innovation, craftsmanship, and personalized experiences, fostering brand loyalty and long-term customer relationships. However, it i ..read more

PPS conferences mark the most important events in the year for all pricing professionals. Apart from offering an insight into the pricing zeitgeist, the PPS conferences afford the opportunity to engage with the brightest minds in the industry, and the recently concluded Spring conference in Dallas was no different. As a long standing partner and sponsor of PPS conferences, Vistaar’s team was thrilled to attend the conference last week in Dallas. In line with the economic realities, inflation, and the surrounding economic uncertainties dominated everyone’s mind space at the conference. Speakers ..read more

Learn how Vistaar’s Pricing Solutions seamlessly integrate with SAP Order Processing, and home grown CRM + Order-to-Cash systems at the North America business unit of a Global leader in Electrification Products and Services Business with ~$13B annual revenue. The post Customer Case Study – Pricing Solution Integration at a Global Electrification Products Leader appeared first on Vistaar Technologies, Inc ..read more

Learn how Vistaar’s Pricing Solutions seamlessly integrate with SAP and MicroStrategy applications at a Fortune 500 Sprits Supplier. The post Customer Case Study – Pricing Solution Integration at a Fortune 500 Spirits Supplier appeared first on Vistaar Technologies, Inc ..read more

A typical company’s IT landscape is a heterogeneous mix of various best-of-breed software applications, often from different vendors catering to specific business needs. Integrating these diverse applications into a cohesive IT landscape that not only enables key business processes but drives efficiency across the business is an important requirement for all companies. Learn how Vistaar supports a broad array of integration protocols that enable seamless integration between heterogeneous software applications in any IT landscape by downloading the document.   The post Vistaar’s Applicatio ..read more

Last year witnessed an unprecedented price rise for all commodities. From lumber to metals, commodities across the board rallied on rising demand, leading to rising inflation globally. As we step into the new year, companies and economists are bracing for the inflationary trends to continue this year, driven by strong consumer demand, supply chain disruptions and the spread of the omicron variant. The Challenge for B2B Pricing As inflation rises, industrial companies must take a re-look at their pricing process. While most companies have passed on the price increases to their customers, there ..read more