#31: Taking a Break
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by bryandavidcohen
2y ago
When have you needed to step back and re-evaluate your priorities? What did you eventually decide on? Have you ever faced a “Solomon’s Choice”? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. This week Bryan explores priorities and time management! Bryan reports on how UK ads are running. This week Bryan delves into what is truly important. The Ad of the Week is: Writing Prompts Workbook Grades 7-8. The Keyword/Target of the ..read more
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#30: Omnipresence
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by bryandavidcohen
2y ago
What have you done to market your books off Amazon or outside of the U.S.? Do you have a wide and/or international marketing plan? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. This week Bryan explores advertising in other countries! Bryan reports on how things ran during vacation. This week Bryan delves into ads across the pond while still improving ROI on the superhero series. The Ad of the Week is: SPK Ad in the UK. The ..read more
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BONUS: Vacation Episode
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by bryandavidcohen
2y ago
Bryan is on Vacation, but he couldn’t live without RAAD! Direct MP3 Download What Bryan Will Cover In This Episode: Income Report – only Links: Sign up to Bryan’s ARC List ..read more
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#29: The Real Story
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by bryandavidcohen
2y ago
Have you ever been tricked by a weird ad or week into turning things off only to later discover the truth about your data? Has your gut tricked you into turning off an ad that your data later shows was working? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. This week Bryan will be setting everything up to run while he’s on vacation! Bryan reports on how the high-spend target pruning turned out. This week Bryan delves into ho ..read more
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#28: From Money Pit to Profit
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by bryandavidcohen
2y ago
Do you have any campaigns that are right on the edge of profitability? What is your plan to get these from the red to the black? What is your trick to tip an ad from losing money to profit? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. Bryan is gearing up for his vacation and shares how he had to shuffle some priorities. This week Bryan attempts to prune the highest spending targets and slide his Viral ad into the black. Th ..read more
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#27: Ads & Launch Strategy
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by bryandavidcohen
2y ago
How do you incorporate slow burn strategies like Amazon Ads into your launch plan? What part do long-term ad strategies play in your book launch? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. Bryan shares his personal plan to incorporate ads into his next book launch strategy. This week Bryan reveals the importance of elbow grease in getting the sales needle to move. The Ad of the Week is: How to Write a Sizzling Synopsis ..read more
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#26: Conquering the Tedious
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by bryandavidcohen
2y ago
How do you squeeze in tedious tasks like creating ads or submitting to promo sites? Do you have a plan to make time for your least favorite tasks? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! Bryan shares his progress on the $200 per day plan. This week Bryan reveals the secret to finding time to write your ad copy. The Ad of the Week is: Writing Prompts Workbook Grades 5-6. The Keyword/Target of the Week: “Summer Bridge Activities Grades 5-6” for the win! And, of course, Bryan reveals the Book MVP of the We ..read more
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#25: 21 Days Later
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by bryandavidcohen
2y ago
What’s something you’ve grown complacent about with your marketing? What’s one action step you can take to focus on it going forward? What is one thing you can do to reinvigorate your marketing? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! Bryan shares his progress on the $200 per day plan. This week Bryan explores the dangers of complacency and will continue to create new ads. The Ad of the Week is: Creative Writing Prompts Box Set. The Keyword/Target of the Week: “auto-targeted” for the win! And, of course ..read more
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#24: My 100% ROI Streak
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by bryandavidcohen
2y ago
What’s your big goal with advertising? How do you think you can chunk that down into smaller pieces to eventually achieve your audacious goal? Do you have tangible milestones on the road to your big ad goals? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape or if you are ready to jump into the Amazon Ads Made Easy course! Bryan is celebrating two straight weeks of 100% ROI. This week Bryan shares his plan to hit $200 a day in sales through more ads. The Ad of the Week is: Creative Writing Prompts Workbook Grades ..read more
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#23: First, Seek to Understand
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by bryandavidcohen
2y ago
What don’t you understand about Amazon Ads that you wish you did? Which truths are still eluding you in the Amazon ads world? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape or if you are ready to jump into the Amazon Ads Made Easy course! Bryan will let you know if he hit his 5-consecutive day goal. This week Bryan explains why NOT knowing what you’re doing will cost you money and makes a resolution to “ironclad” his Ad Time for the coming week. The Ad of the Week is: Writing Prompts Workbook Grades 7-8. The Ke ..read more
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