Special Home/Work Edition: Reshaping the Modern Power Couple with Carla and Tariq Hassan
Yeah, That's Probably an Ad
by Adweek
1M ago
Shannon and Luz are taking a much needed break this week. They've instead opted for another episode in the Adweek Podcast Network, the premiere episode of Home / Work. Antonio Lucio sits down with Carla Hassan, Chief Marketing Officer of JPMorgan Chase, and Tariq Hassan, Chief Marketing and Digital Customer Experience Officer of Mcdonald's to discuss balancing two incredible careers while raising a family, what they learned while raising a family during the pandemic, and why they don't consider themselves a "power couple."   They also share what they believe corporations can do in ..read more
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There Are Stranger Things Than Seeing A Brand On a Show These Days
Yeah, That's Probably an Ad
by Adweek
1M ago
On this week’s episode of Yeah, That’s Probably an Ad, creative and inclusion editor Shannon Miller and community editor Luz Corona are joined by Erin Schmidt, chief product placement officer at BEN, an entertainment AI company that specializes in product placement. From strategic KFC mentions in Stranger Things to the critical role of a prop master, the episode dives into what it takes for brands to meaningfully connect with the audiences watching the (big and small) screen. Hosted on Acast. See acast.com/privacy for more information ..read more
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Yeah, That’s Probably A New Halftime Show
Yeah, That's Probably an Ad
by Adweek
2M ago
On this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and senior producer Al Mannarino are joined by senior CPG reporter Paul Hiebert and senior TV reporter Mollie Cahillane to discuss the next era for the Super Bowl Halftime show, from the new sponsor taking over to the superstar headliner announcement to ad predictions. Hosted on Acast. See acast.com/privacy for more information ..read more
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Slightly Off Pitch
Yeah, That's Probably an Ad
by Adweek
2M ago
On this week’s episode of Yeah, That’s Probably an Ad, creative and inclusion editor Shannon Miller and community editor Luz Corona are joined by agencies editor Jameson Fleming to discuss the rise in agencies winning new business without pitching and what it could mean for future agency-client relations. Hosted on Acast. See acast.com/privacy for more information ..read more
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Behind the Scenes of Brandweek 2022
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by Adweek
2M ago
On this week’s episode of Yeah, That’s Probably an Ad, creative and inclusion editor Shannon Miller and community editor Luz Corona are joined by senior producer Al Mannarino and director, event operations and production Gail Amurao to discuss the development and execution of Adweek's Brandweek event in Miami, which included sessions led by Kristin Cavallari, Kevin Hart, and Pharrell Williams. Hosted on Acast. See acast.com/privacy for more information ..read more
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We Should Probably Worry Darling
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by Adweek
3M ago
On this week’s episode of Yeah, That’s Probably an Ad, creative and inclusion editor Shannon Miller and community editor Luz Corona are joined by Rachel Gillman Rischall, founder of Three PR, a Chicago-based lifestyle public relations firm to discuss the upcoming film, Don't Worry Darling and what happens when the surrounding press becomes bigger than the product. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information ..read more
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Billable Ballet Bonanza
Yeah, That's Probably an Ad
by Adweek
3M ago
On this week’s episode of Yeah, That’s Probably an Ad, creative and inclusion editor Shannon Miller and community editor Luz Corona are joined by Adweek European creative editor Brittaney Kiefer to discuss her recent coverage of an ad agency's creative department spending 2,500 billable hours learning ballet to spark creativity amongst the team. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information ..read more
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How Marketers Can Win Over Generation Alpha
Yeah, That's Probably an Ad
by Adweek
3M ago
How does one market to a generation with some members not having even been born yet? On this week’s episode of Yeah, That’s Probably an Ad, creative and inclusion editor Shannon Miller and community editor Luz Corona are joined by Adweek agencies reporter Kyle O'Brien to discuss Gen Alpha (those born in 2010 and after) and how they are next in line for brands and agencies to target after Gen Z grows up.  Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information ..read more
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Getting Loud About Mental Health
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by Adweek
3M ago
Creative and inclusion editor Shannon Miller and community editor Luz Corona are joined by Adweek agencies reporter Emmy Liederman to discuss the state of mental health in the industry, how to avoid using it as an empty marketing tactic, and how Gen Z is setting the tone for mental health best practices and accommodations. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information ..read more
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It's a Bird! It's a Plane! It's Culture-Forward Advertising!
Yeah, That's Probably an Ad
by Adweek
4M ago
On this week's episode, creative and inclusion editor Shannon Miller and community editor Luz Corona are joined by senior producer Al Mannarino to discuss the state of nerd culture. They explore how it's pushing the marketing industry to respond, the rise of inclusive and diverse storytelling and the potential this new and exciting content available creates for brand partnerships. Check out these recent Adweek Voice pieces further exploring these topics... What Brands Can Learn From the Power of Latinx Superheroes by Michael León-Rivera Changing the Narrative: Marketing Lessons From Ms. Marv ..read more
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