GOODFIEELDING
Ametsuchi Blog
by Yuya Kai
3y ago
We are pleased to announce the collaboration between our original brand "Amina" and the outdoor goods brand "grn" for the fall/winter season of 2021. The concept is "GOOD FIEELDING". This is a coined word from FIELD + FEELING, and we have created products with a distinct look and functionality that can be enjoyed naturally in nature. More casual and fun clothes to wear in the camp scene. In general, camping clothes tends to be designed monotone or plain, and appearance is often secondary to functionality. Moreover, many of them have too many functions that casual campers would not use, which m ..read more
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Nepal Made Hand Paper Calendars
Ametsuchi Blog
by Yuya Kai
3y ago
Introducing - Nepal made calendar collection. As part of our mission, we create products that preserve nature and tradition, while supporting the local trades. Nepal handmade paper lives on today despite fast-pace modern society. We are trying to preserve this precious art form and not letting go of this valuable handicraft, by being a partner for almost 40 years. =What is handmade paper made from?= Lokta, a tree that nature blessed in the Himalayas, is the source of Nepalese handmade paper. Our handmade calendars represent the warmth and beauty of nature in an inorganic space while a ..read more
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Mizuhiki Jewelry
Ametsuchi Blog
by Yuya Kai
3y ago
Mizuhiki is an ancient Japanese artform that uses stiff rice paper cord to create decorative knots or three dimensional sculptures and models. There are a number of different forms of mizuhiki. It is traditionally used to create decorations given away at special occasions, similar to the Western use of ribbons tied in a bow around a present. ... Mizuhiki has the meanings of sealing and "unopened", protection from evil, and connecting people to each other. The more you pull on the mizuhiki knot, the stronger it becomes, which is why there has been a culture of hanging mizuhiki on gifts ..read more
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Grn x AMINA - Collaboration Project Mask
Ametsuchi Blog
by Yuya Kai
3y ago
We would like to introduce Navajo Motif Embroidered Mask. This is one of the collaboration products with grn, a popular Japanese outdoor lifestyle brand. With careful design and material selection, you can enjoy the benefits of a functional mask while maintaining style. ・Antibacterial material ・Triple layered gauze ・Nose wire ・100% Cotton ・Corduroy Material ・Navajo motif embroidered ・Various color option Hope you enjoy the piece, Shop now from here ! See our mask collection from here ..read more
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Tsubame Sanjo x AMINA Steel Tableware
Ametsuchi Blog
by Yuya Kai
3y ago
A collaboration between our original brand "Amina" and "Tsubame Sanjo", a factory region famous for metal processing, stainless steel and copper tableware. In celebration of this collaboration, we are happy to introduce the exquisite craftsmanship of Tsubame Sanjo.   ~Incorporating Japanese craftsmanship into outdoor tools~ Tsubame-Sanjo is an industrial area in Niigata Prefecture that has spread its popularity around the world. It is mainly well known for its production of premium quality products such as cutlery, metalwork, stainless steel and copper tableware ..read more
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Dreamcatcher
Ametsuchi Blog
by Yuya Kai
5y ago
 伝統的なドリームキャッチャーは、柳の枝をセージの葉で覆い、動物の腱で作られた糸で編み、天然石やビーズで飾られ、鷲やフクロウなどの羽を取り付けていました。時代の流れと共に世界中に人気が広まり、様々な素材や装飾が施され、現在ではインテリアとして気軽に楽しめるデザイン性の高い物がネイティブアメリカン製以外でも沢山作られています。  チャイハネのドリームキャッチャーは、ネパールのワーカーさんが一つ一つ想いを込めて作ったオリジナルのドリームキャッチャーです。お世話になっているメーカーに、「ドリームキャッチャーマスター」と呼ばれる人がいて(私たちが勝手にそう呼ばせて頂いているのですが……)、器用な手先で一瞬にしてドリームキャッチャーを作り上げます。なんとも楽しそうに作るのでじっと見つめていると、出来上がったドリームキャッチャーを掲げて更に満面の笑みを見せるドリームキャッチャーマスター。手作りって本当にあったかいな……と、とても幸せな気持ちになりました。お店に並ぶ商品にも、ドリームキャッチャーマスターの温かさがたっぷりと詰まっています。カラフルなスウェードを巻いたものや、フェルトなど、種類も様々。大切な人へ想いを込めて贈れば喜ばれること間違いなし。寝室に飾って眠れば、あなたのもとに素敵な夢だけを運んで来てくれるでしょう。  ..read more
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The Day of the Dead
Ametsuchi Blog
by Yuya Kai
5y ago
The Day of the Dead (Spanish: Dia de Muertos) is a Mexican holiday celebrated throughout Mexico and by people of Mexican heritage elsewhere. The multi-day holiday involves family and friends gathering to pray for and remember friends and family members who have died, and helping support their spiritual journey. In Mexican culture, death is viewed as a natural part of the human cycle. Mexicans view it not as a day of sadness but as a day of celebration because their loved ones awake and celebrate with them ..read more
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2019 SUMMER - BOHO OUTFITS IDEAS FOR MEN vol.1
Ametsuchi Blog
by Yuya Kai
5y ago
2019 Summer- Boho Outfits Ideas for Men There are boho outfit ideas for men for any category. We have you covered for a BBQ, the outdoors, travel, a resort getaway, or even if you seek an exotic look.  Be loose, be more fun, be casual and be comfortable with our well-designed and crafted men's boho clothing and check out our bohemian outfit ideas for Men from here! Our favorite exotic look this year is the fun patchwork oversized top and comfortable harem pants. Pair it with a nice hat and you will be comfortable but stylish all day long.   To live the Boho life is to live freely and artisti ..read more
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2019 SUMMER - BOHO OUTFITS IDEAS FOR WOMEN vol.1
Ametsuchi Blog
by Yuya Kai
5y ago
2019 SUMMER - BOHO OUTFITS IDEAS FOR WOMEN When it comes to showing off your most fashionable outfits, summer is the best time to do so. The weather's warmer, meaning you don't have to hide under a winter coat all day, which will give you a lot more options when it comes to wardrobe variation. Buying clothes for the summer doesn't have to be daunting. In fact, if you know what you're looking for, it might just be your most exciting shopping trip of the year. Take a look at the post below for some of the best 2019 summer boho cute outfit ideas for women here.  - Maxi Skirt  Is there ever a tim ..read more
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Madras Plaid - Woven Fabric from Southern India -
Ametsuchi Blog
by Jumpstart Collaborator
5y ago
Madras Plaid - Woven Fabric from Southern India -  最近のファッションのトレンドとして天然素材(綿、麻)がかなりフォーカスされていますね。天然素材は、 まさに私たち得意分野です。その中でも特にお勧めしたいのが、南インドの先染め織り。チェックだったり、柄織りだったり、他で見たことのないような凝った生地が特徴的です。インド綿ならではの素朴さ、ふわふわとした手触り、発色性、 どれもとても魅力的です。  なぜ南インド素材は世界的に有名なのでしょう。古くは17世紀植民地時代にさかのぼります。当時欧米ではインドの職人が作る軽くて柔らかな織物がステイタスでした。職人仕事でしか作れない風合いが人気だったようです。  ところがイギリスで産業革命が興まり職人でなくても機械で作ることが可能になり、 一度インドの綿織物は衰退します。  しかし、1920 ..read more
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