In this revealing episode of Rethink Real Estate, host Ben Brady shares his unique perspective as a third party in real estate transactions, highlighting his ability to unearth the hidden expectations of sellers. Ben discusses the common scenario where seasoned Realtors might struggle with sellers who have hidden pricing expectations. He explores how a straightforward conversation can often align seller expectations with the current market reality, facilitating a listing price that is both competitive, buyer approachable, and market-appropriate. Ben shares insights into effective communication ..read more

In this transformative episode of Rethink Real Estate, host Ben Brady is joined by Jim Haley, President of Signature Impact Coaching, who has a proven track record of guiding business owners to surpass their professional and personal goals. Today, Jim brings his expertise to the real estate sector, having notably assisted one of our top agents, Drew Teicheira. Ben and Jim delve into the critical importance of discovering and embracing your purpose as a Realtor. They discuss how having a clear purpose not only provides direction but also serves as a powerful motivator through the inevitable cha ..read more

In this thought-provoking episode of Rethink Real Estate, host Ben Brady is joined by Chris Cochran, Director of Marketing for Harcourts Auctions, to delve into a recent Forbes article that explores the evolving landscape of internet and social media usage across different generations. The article, which can be found below, provides a comprehensive breakdown of how each generation is uniquely interacting with the digital world and how they are searching for local services online. https://www.forbes.com/advisor/business/software/social-media-new-google/ Ben and Chris discuss key takeaways from ..read more

In this episode of Rethink Real Estate, host Ben Brady is joined by Jonathan Bell, Owner and Director of Wingman Group, based in Australia. Jonathan is a pioneer in utilizing virtual assistants to scale businesses, particularly in the property management sector. He shares his journey of growing his property management business from zero to managing over 2,500 properties through strategic use of virtual assistants. Jonathan discusses how virtual assistants can significantly enhance the efficiency and effectiveness of real estate operations, both in property management and sales. He provides ins ..read more

Join host Ben Brady in this episode of Rethink Real Estate as he engages in a fascinating conversation with Jonathan Harris, CEO of Scout Realty and a prominent member of the Forbes Real Estate Council. Broadcasting from Nashville, Tennessee, Jonathan is renowned for his innovative approach to real estate, consistently thinking outside the box to attract new clients and grow his business. In this episode, Jonathan shares insights into his creative strategies and how he leverages various sales techniques, including Harcourts Auctions' non-distressed auction platform, to deliver exceptional resu ..read more

Join host Ben Brady in this informative episode of Rethink Real Estate as he takes you through a detailed analysis of the past month's real estate auctions conducted across 15 states in the United States. This episode is a crucial part of our monthly series designed to provide transparent and direct insights from our team's experiences in diverse markets nationwide. Ben discusses not only the performance and trends of each market but also shares valuable lessons learned from our marketing, sales, and leadership efforts. This comprehensive recap aims to equip real estate professionals and enthu ..read more

In this insightful episode of Rethink Real Estate, host Ben Brady is joined by Dr. Robert Scranton, the visionary behind YourFinancialIQ.org. Dr. Rob introduces the concept of the 'Infinite Banking System,' a strategic approach to managing and growing wealth through whole life insurance policies. Throughout the discussion, Dr. Rob explains how real estate professionals can leverage this system not only to save money but also to ensure that their finances are working effectively for them and their future generations. This episode provides a deep dive into using whole life insurance as a tool fo ..read more

Join host Ben Brady in today’s episode of Rethink Real Estate, where he sits down with the newest member of the Harcourts Auctions team, Matt Blethen. Coming from a robust background in startup and tech sales, Matt recently made a dynamic shift into the real estate industry, joining Harcourts Auctions as an Auction Associate. In this discussion, Matt shares his unique insights into the transition from tech sales to real estate, focusing on how the skills he developed in his previous role apply to real estate auctions. He talks about his reasons for joining the auction team, the learning curve ..read more

In this engaging episode of Rethink Real Estate, host Ben Brady is joined by Ty Tashiro, acclaimed author of 'AWKWARD: The Science of Why We're Socially Awkward and Why That's Awesome' and renowned TED speaker. Ty brings his expertise on social awkwardness to the realm of real estate, a field where interpersonal skills are crucial yet often challenging. Ben and Ty explore the nuances of managing social awkwardness not only as real estate agents, who are often mistakenly perceived as extroverts, but also in dealing with clients who are navigating significant life changes. They discuss practical ..read more

Join host Ben Brady and Chris Cochran, Marketing Director of Harcourts Auctions, in this episode of Rethink Real Estate as they explore the crucial role of data in today’s targeted marketing landscape. This discussion delves into the strategies for acquiring and utilizing data to effectively target prospective clients through platforms like Meta (Facebook and Instagram) and how these strategies have evolved for real estate professionals. Chris shares insights on the dynamic changes in digital advertising, providing real estate agents with the knowledge they need to adapt and thrive in the digi ..read more