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How Brands Are Built

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How Brands Are Built is a channel where branding professionals get into the details of what they do, and more importantly, how they do it. Follow along to find tips, tools, and other useful resources to help you build brands.

Rob Goodman uses content strategy to drive business outcomes

How Brands Are Built

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1M ago

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Stef Hamerlinck and Rob Meyerson discuss brand strategy

How Brands Are Built

by How Brands Are Built

2y ago

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Season four wrap-up: How brands (and branding professionals) can do good

How Brands Are Built

by How Brands Are Built

3y ago

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Qualities of good brand names

How Brands Are Built

by How Brands Are Built

3y ago

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Diego Segura goes through the doors that open

How Brands Are Built

by How Brands Are Built

3y ago

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Brian Collins changed someone’s life by redesigning a uniform

How Brands Are Built

by How Brands Are Built

3y ago

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Brian Collins changed someone’s life by redesigning a uniform

How Brands Are Built

by How Brands Are Built

3y ago

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Alina Wheeler has a doppelgänger named Blake Deutsch

How Brands Are Built

by How Brands Are Built

3y ago

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Nirm Shanbhag sees brand architecture from the consumer's perspective

How Brands Are Built

by How Brands Are Built

3y ago

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Emily Heyward builds brands that inspire obsession

How Brands Are Built

by How Brands Are Built

3y ago

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