The majority of online business owners spend a lot of money on content creation and advertisements. While these are practical ways to reach their audience, they may not be an effective solution to connecting with them. But what if there’s a way to better understand consumer behavior and then create a copy that subconsciously drives them to take action? It sounds intriguing, right? To deep dive into the Neuromarketing subject, I have Roger Dooley joining me today on the podcast. He is a well-known author and international keynote speaker. He wrote the books Friction: The Untapped Force That Can ..read more

Many wouldn’t agree that SEO is secondary to good copy. I wouldn’t blame them. Business owners presume that SEO should be first but if you think about it, they create content for their audience and not for Google.  In this valuable episode, my special guest Faith Hanan shared her views about SEO and copywriting so that you can make your content authentic, relevant, and interesting for your audience. Faith is a Jesus lover, wife, barrel racer, worship leader, accidental SEO expert, copywriter, podcaster, and wrangler of tiny humans.  She podcasts over at Simple SEO & Marketing, wh ..read more

Are you one of the many people who have plans to have an online business but don’t know where to start? Are you constantly anxious about the what-ifs, uncertainties, and risks involved in running a business? You’re not alone!  In this episode, Jaryd Krause will discuss: why people fail at buying websites? What is the entrepreneurial mindset that you should have this year so you can grow in life and business?    Jaryd Krause is a serial entrepreneur who helps people buy online businesses so they can spend more time doing what they love with who they love. He’s helped people ..read more

Are you doing the right SEO for your business? If you took too long to answer, then you might have a problem that you’re totally unaware of.  This is a unique spin we haven’t all anticipated. Eli Schwartz joins me today in this exciting episode to take a deep dive into Product-Led SEO and he’s going to unmask the difference it can make to your business. Eli Schwartz has more than ten years of experience working with top B2B and B2C businesses. He is the best-selling author of Product-Led SEO and an SEO expert and consultant. Some of the most popular websites on the internet have made mill ..read more

Do you want to scale up your business? However, you can’t seem to figure out how to run successful ad campaigns on Facebook and Instagram? I understand your sentiments. Creating different ad sets, having captivating copy, preparing ad creatives, and so on are just too much to think about. For small business owners, this process might take much of their time and make them overlook other aspects of their businesses.  I have invited Andrew Hubbard on the show to give some clarity around Facebook and Instagram Ads, so you can attract your target customers and unleash the full potential of you ..read more

Let’s face it, without website traffic, an online business could not thrive! It’s like a brick-and-mortar store without customers. The tough question is - How can you increase your site’s traffic so you can earn more? There are multiple ways to do it for sure and one is through link building which Alan Silvestri discussed in this exciting episode. Alan is the Founder and Director of Strategy at Growth Gorilla. Growth Gorilla is a no B.S. content promotion and distribution agency for B2B SaaS companies. They help software companies that are already publishing quality content, get the word out t ..read more

When it comes to making money online, many people have misconceptions. They believe it’s so easy and quick which is not the case.  The sad reality is that many lose money by investing in online businesses that are not suitable for their skills, time, and resources.  So how do you avoid being trapped in a difficult situation? How do you make things work to your advantage and actually earn and live the life that you’ve always strived for? In this lively episode, William chats with Jaryd Krause, the founder of Buying Online Businesses. Jaryd unfolded what a quality website looks like? W ..read more

Does your SaaS business have a high churn rate? Do you feel confused about what might have gone wrong? Are you completely clueless about what part of the business you need to change? UX writing and UX design could be a turning point for your business!  Today, I’m speaking with Yuval Keshtcher and he will reveal how UX writing and UX design can make a big difference in your online business and increase your income.  Yuval is a tech entrepreneur with a background in UX design. He currently hosts the Writers in Tech podcast and runs the UX Writing Hub and UX Writing Academy, an extensiv ..read more

Many of you may have wondered - How did Jaryd get started with Buying Online Businesses? How did Jaryd quit his job as a plumber and become a Business Mentor in the online space? What are his key takeaways that can be advantageous to your entrepreneurial journey? In this fun episode, Jaryd gets interviewed by William and he spilled the beans about his learnings, so better listen carefully. Jaryd Krause is a serial entrepreneur who helps people buy online businesses so they can spend more time doing what they love with who they love. He’s helped people buy and scale sites all the way up to 8 f ..read more

Technical SEO is a vital part of any SEO strategy. Without it, search engines could not access your site at all.  For today’s valuable episode, I together with my amazing guest Rad Paluszak will break down the complex technical SEO issues. Rad Paluszak is a web developer and software architect with 20 years’ experience. He is a technical mastermind in the SEO industry since 2010. Rad helped Matt Diggity run his SEO agency The Search Initiative and Matthew Woodward with Search Logistics. He recently founded Husky Hamster, an outreach link-building company. Rad's specializations include in ..read more