Creating Disney Magic
217 FOLLOWERS
Lee Cockerell, former Executive Vice President of Operations for Walt Disney World, shares his wisdom and experience from his time with Disney, Marriott, and Hilton. Lee discusses how you can apply lessons in leadership, management, and customer service to create magic in your organization.
Creating Disney Magic
3d ago
“Your children have to know what you believe in, what you stand for, what the family is, what ethics are, and honesty, and what the expectations are in a family. It's the same in the workplace."
Key Moments
02:37 Workplace Ethics at Disney
04:18Leadership and Transparency
08:02 Importance of Communication and Respect in Teams and Families
11:57 Workplace Discrimination
Resources
The Cockerell Academy
About Lee Cockerell
Mainstreet Leader
Leaders Need to Take a Stand
There can be a number of challenges that come up when you are managing a work environment with cultural differences. It is import ..read more
Creating Disney Magic
1w ago
“You can brag that you have a 99.5 safety rating on your rides, but what if you're the family member of the point 5% that something bad happens to? That's just not acceptable and therefore, there is no wiggle room.”
Key Moments
01:37 Customer Service Challenges and Safety
03:44 Disney Parks Experiences with Safety
08:42 Handling Safety Concerns and Maintaining Guest Experience
11:14 Importance of Leaders Discussing Safety
Resources
The Cockerell Academy
About Lee Cockerell
Mainstreet Leader
Keep Safety a Priority
There is a delicate balance between prioritizing customer service and maint ..read more
Creating Disney Magic
2w ago
"It's about what can you do, not what you know. A lot of people know a lot, but they can't get anything done."
Key Moments
02:37 Show what you can offer, expertise matters.
06:33 Education and skills matter for job opportunities.
09:11 Early experience crucial, expertise brings further success.
11:44 Overcoming doubts, gaining confidence, finding success.
14:09 Expressing gratitude and encouraging others to create magic.
Resources
The Cockerell Academy
About Lee Cockerell
Mainstreet Leader
Do You Need a College Degree to Succeed?
There is often a debate on whether a college degree is necessary ..read more
Creating Disney Magic
3w ago
Make sure you reach out to Magical Vacation Planners. Let them plan your next vacation. You can reach them at 407-442-2694.
Resources
The Cockerell Academy
About Lee Cockerell
Mainstreet Leader
  ..read more
Creating Disney Magic
1M ago
"If you've hired the right people and they're committed and loyal and they are trained and they know how to do their job, you can get them ready for you to be gone for a little while."
Key Moments
03:16 The art of delegation as a leader.
05:51 Effectively managing a leave of absence.
08:42 Returning from a leave of absence
09:33 Organization culture’s influence on mental health in the workplace
Resources
The Cockerell Academy
About Lee Cockerell
Mainstreet Leader
Making a Leave of Absence Work
Part of being a leader is developing your team and empowering them to make decisions when someone is ..read more
Creating Disney Magic
1M ago
"Create products based on the problems you are good at solving and you like solving."
Key Moments
01:27 Career transition strategies for coaches.
03:13 Strategy sessions for high-value companies; focus on product messaging to boost sales.
08:51 Offer specific coaching services for targeted results.
10:04 Creating high-dollar workshops to increase sales.
13:09 Experienced mentors provide value through their wisdom and belief in achieving goals.
Resources
The Cockerell Academy
About Lee Cockerell
Mainstreet Leader
Starting as a Coach
It is not impossible to become a successful coach that t ..read more
Creating Disney Magic
1M ago
“Maybe it's time to pivot your career and start pouring into other people all the wisdom that you've gotten to save them a heck of a lot of trouble that they could get into." - Donald Miller
Key Moments
[00:04:45] – The impact of coaching
[00:06:44] - The inspiration behind Donald Miller’s new book, "Coach Builder."
[00:08:54] – Transitioning to coaching and making money as a coach
[00:11:42] - The value of coaching and consulting.
[00:14:39] – How to access Donald Miller's new book and additional resources.
Resources from Donald Miller
Order the Book Coach Builder
Visit the website https ..read more
Creating Disney Magic
1M ago
"Make sure you reach and research a subject to understand it. Become an expert, and you'll probably come off as an expert."
Key Moments
02:10 Research and collect input from others.
04:54 Organize knowledge and gain confidence to share your ideas.
08:31 Speak up to share your ideas and opinions.
10:09 Companies need experts for informed decision-making.
Make sure you reach out to Magical Vacation Planners. Let them plan your next vacation. You can reach them at 407-442-2694.
Resources
The Cockerell Academy
About Lee Cockerell
Mainstreet Leader
Building Credibility
It is important to comp ..read more
Creating Disney Magic
2M ago
"If you understand how it benefits a customer and you get to know your customers, then you can promote or upsell products that are a good fit for them because you know them."
Key Moments
02:21 Employee motivation for cross selling.
04:36 Importance of understanding, rehearsing, and training for product sales.
07:12 Promote products by understanding and educating customers.
12:19 Cockrell Academy is shifting to individual courses.
Resources
The Cockerell Academy
About Lee Cockerell
Mainstreet Leader
Upselling Your Products
It takes a clear understanding of your customer to encourage and motivat ..read more
Creating Disney Magic
2M ago
“Most people want to do a good job, but they just fall back into their habits.”
Key Moments
01:07 Managers need to reinforce good habits in employees.
05:17 Leadership requires empathy and patience.
08:02 Frontline staff are key to customer experience.
10:31 Consider time and effort before making changes.
Resources
The Cockerell Academy
About Lee Cockerell
Mainstreet Leader
Follow Through With Training
Every manager has had to train new employees at some point in their leadership journey. Recently a listener reached out with a relatable question. Tina said, ““I train peo ..read more