Restaurant reputation management is one of the most important restaurant marketing tactics owners and marketers should include in their restaurant marketing strategy. Effective restaurant reputation management is crucial for business success because in today's world, online ratings are very persuasive to customers, and restaurant owners need to ensure they receive an online rating that accurately represents their restaurant. Opinions expressed in restaurant reviews on sites like Yelp, Google, Facebook, and TripAdvisor shape restaurant consumer purchasing decisions. So, restaurant marketers ..read more

Are you struggling to see a positive ROI from your restaurant marketing campaigns? Are you tired of spending money and time, only to see lackluster performance ..read more

As restrictions are lifted after the pandemic, and restaurants are opening their doors again, a crucial challenge faces by owners and operators is getting previous customers to begin visiting again ..read more

Until now, restaurant marketing professionals have had a tough time authenticating the ROI of their online and offline marketing campaigns. However, WiFi analytics and marketing platforms have changed the game, allowing physical locations to collect real-time tangible campaign data from actual customers. More importantly, when used properly, this data can provide a significant return on investment ..read more

Personalization of email marketing messages is crucial to win over today's savvy consumers . Personalization refers to using customer data to create much more effective email content because it can be tailored for each individual or each customer persona ..read more

Customer ratings and reviews can have a significant impact on your business. Whether good or bad, these reviews provide priceless feedback you can use to improve your overall customer experience. They allow you to recognize specific things that customers love, and those that need improvement ..read more

Restaurant marketing is more important than ever. After COVID-19 restrictions are lifted, customers will be dining out again - and you want your business to be at the top of their minds. For offline businesses like restaurants, WiFi marketing is quite possibly the most powerful way to build a strong customer base, increase customer spending, improve loyalty, and decrease costs. Here are some of the latest trends and advancements in WiFi marketing in 2021 ..read more

Customer ratings and reviews can have a significant and valuable impact on your business. Whether good or bad, these reviews provide priceless feedback you can use to improve your overall customer experience. They allow you to recognize specific things that customers love, and those that need improvement ..read more

Customer churn, also known as customer attrition, isn’t an isolated event. It’s a process that can start at any time, from when a potential customer first discovers your place of business, to when they finally become a repeat customer. Your company’s strategy to combat customer loss must work similarly, providing an end-to-end solution — and it all starts with first-party customer data ..read more

It’s no secret that your loyal customers are the lifeblood of your business. So when a customer changes their habit of visiting your establishment, do you have a way of knowing?  More importantly, can you entice them to come back ..read more