274 | Building Authentic Connections in Celebrity Partnerships | with Karina Kogan
Honest eCommerce Podcast
by Chase Clymer with Karina Kogan
1d ago
Karina Kogan is an award winning marketing and technology executive with a track record of feuling transformational growth and digital innovation for disruptor brands.  Karina currently serves as Chief Commercial and Marketing Officer at Pvolve, an omnichannel fitness company that in 2023 announced a strategic partnership with Jennifer Aniston.  Karina has spent two decades working at the intersections of innovation and marketing with prior roles as CMO of Oura, SVP & Global Head of Product Marketing at Peloton, and SVP of Digital Media and Products at WarnerMedia.  Karina a ..read more
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273 | Shifting To Full-Time Founder: Stability vs. Risk | with Shaina Rainford
Honest eCommerce Podcast
by Chase Clymer with Shaina Rainford
1w ago
A few years ago, Shaina, CEO of Bask and Lather Co’s younger sister lost ALL of her hair to a ringworm that spread across her scalp and was misdiagnosed as dandruff. Dermatologist told her mother that her hair may never grow back after months of having a smooth, shiny scalp.  Out of desperation, her mother took things into her own hands and created a scalp oil to stimulate growth, which is now the company's #1 best selling product and a viral sensation.  Shaina, who is also a licensed Nurse Practitioner, helped her mother perfect the formulations and ensure that the ingredients were ..read more
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Bonus Episode: AI Integration: Harnessing AI's Potential in Ecommerce with Ashu Dubey
Honest eCommerce Podcast
by Chase Clymer with Ashu Dubey
2w ago
Ashu Dubey is the CEO and Co-Founder of Gleen, a leading generative AI-based customer service solution.  As a serial AI entrepreneur, Ashu previously was CTO and Co-Founder of 12 Labs, an early pioneer in AI-powered personalized health recommendations.  Ashu led top of the funnel user growth at LinkedIn, where he significantly accelerated user growth and was instrumental in launching innovative products such as LinkedIn Events.  Ashu has an MBA from UCLA, attended IIT Dhanbad, and consistently merges technology and innovation to shape industry landscapes. In This Conversation We ..read more
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272 | Strategic Vision: Planning Your Business Success | with Mussayab Ehtesham
Honest eCommerce Podcast
by Chase Clymer with Mussayab Ehtesham
2w ago
Mussayab Ehtesham, affectionately known as "Moose" within his circles, is originally from the vibrant streets of Pakistan. Moose grew up in a middle-class family, instilling in him the values of hard work, resilience, and self-reliance—pillars that would become the foundation of his entrepreneurial spirit. The visionary mind behind DMOOSE, an e-commerce brand that emerged in 2017 with a global mission to empower everyday athletes, Moose has transcended mere numbers. His story serves as a testament to breaking barriers and achieving monumental success through the right mindset and unwavering pe ..read more
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271 | Investing in Commitment: How Subscriptions Drive Growth | with Brian Pedone
Honest eCommerce Podcast
by Chase Clymer with Brian Pedone
3w ago
Brian Pedone took up boxing at the age of 13, and by 19, he had started his own boxing gym working with teenagers.  Brian holds a BS in Computer Science and was featured by BusinessWeek in 2008 as one of the top 25 entrepreneurs 25 years and under in America.  In 2013 he started the concept for Quiet Punch and has been at it now for over 10 years. His mission has been to make boxing accessible for all.  He loves working with entrepreneurs and helping others get started. In This Conversation We Discuss: [00:45] Intro [02:10] Quiet Punch: boxing in small spaces [03:18] Brainstorm ..read more
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Bonus Episode: Strategic Ad Spend: Balancing Perfection with Progress with Jake Madoff
Honest eCommerce Podcast
by Chase Clymer with Jake Madoff
1M ago
Jake Madoff is a full-stack growth marketing leader, specializing in growth marketing strategy, paid social, paid search, SEO, and CRO.  He’s led growth at three multi-million dollar startups—Bespoke Post, Sealed, and Everytable and founded three startups of his own. Through his 8-year freelance career, he has worked with over 100 brands like HUM Nutrition, Home Chef, Renaissance Capital, Kindo AI, Strategic Coach, Threadbeast, Jean Dousset, Partake Foods, TradeMark Engine, and many more, ranging from small ($5K-$10K monthly spend) to large-sized media budgets ($2M+ monthly spend).  ..read more
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270 | Organic Affiliations for a Genuine Brand Storytelling | with Kiran Smith
Honest eCommerce Podcast
by Chase Clymer with Kiran Smith
1M ago
As Chief Marketing Officer, Kiran oversees marketing, brand, channel and product strategy along with creative services with a goal of expanding ButcherBox's reach and communicating its authenticity to consumers.  Prior to ButcherBox, Kiran served as the CMO at iRobot and as the CEO of Arnold Worldwide. Kiran earned her B.A. in Computer Science from Bucknell University and an MBA from The Tuck School of Business at Dartmouth. In This Conversation We Discuss: [00:44] Intro [01:29] Navigating the world of consumer packaged goods [02:45] The multi-faceted role of a CMO [03:39] Maximizing imp ..read more
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269 | Revolutionizing Wellness Industry: The Apothecary Approach with Shizu Okusa - Honest Ecommerce Ep. 269 | with Shizu Okusa
Honest eCommerce Podcast
by Chase Clymer with Shizu Okusa
1M ago
Shizu Okusa is the Founder & CEO of Apothékary, a plant-based farmacy that couples traditional medicine with modern day ailments, offering natural alternatives to over-the-counter drugs and beauty products.  The company was established in 2019 and has since expanded their business beyond the US and now in 22+ countries worldwide.  In This Conversation We Discuss: [00:52] Intro [01:39] Transforming No’s into a business idea [02:53] From Aha moment to a wellness journey [03:37] Modernizing Eastern apothecary [04:2] Gathering storefront insights for Ecommerce [05:41] Maximizing dat ..read more
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267 | Building a Legacy Brand | with Daniel Winer
Honest eCommerce Podcast
by Chase Clymer with Daniel Winer
1M ago
Daniel Winer HexClad Co-Founder & CEO CEO, Co-Founder and kitchen maverick, Daniel Winer is the mastermind behind HexClad Cookware.  After spending more than a decade building relationships in the industry, Daniel recognized the opportunity for cookware in the DTC market. He worked to develop the first true innovation in cookware since the invention of non-stick - the patented HexClad design – which provides the searing capability of stainless steel and cast iron with the easy cleanup of nonstick for an unparalleled, high-performance culinary experience.  Daniel began marketing H ..read more
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Bonus Episode: Brand Visual Story Beyond White Backgrounds with Lindsay More Nisbett
Honest eCommerce Podcast
by Chase Clymer with Lindsay More Nisbett
2M ago
Lindsay More Nisbett is an entrepreneur, creative director, and Co-Founder & Brand Director of The Line Studios, a leading creative production studio with expertise in creating compelling e-commerce and marketing content.  Since its inception in January 2016, Lindsay has built The Line Studios into the go-to imagery experts for top e-commerce brands, including Hill House Home, MM LaFleur, Negative Underwear, Fresh Beauty, Faherty Brand, and many more. By striking the perfect balance between a beautiful image and an efficient production process, The Line Studios has become well-known f ..read more
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