
Rank Ranger Blog
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SEO research, strategy, digital news and also covers Rank Ranger updates. Rank Ranger is a SaaS company founded in 2009 that features an all-in-one SEO and digital marketing tool designed to help businesses capitalize on both free and paid traffic opportunities.
Rank Ranger Blog
5d ago
Is your Google business profile fully optimized? In this episode, Greg Gifford reveals five tips to optimize your Google Business Profile, including: Optimize your business name Add UTMs to your URLs Optimize your categories Questions and answers Google posts ..read more
Rank Ranger Blog
1w ago
What exactly is entity SEO and how do you use it to boost your SEO? In this episode, Sara Taher shares six tips to boost your entity SEO, including: Create a topical map Decide on the page/topic Entity research Integrate entities Add internal links Add schema ..read more
Rank Ranger Blog
3w ago
Big announcement. As you probably know by now, Rank Ranger is a Similarweb company and this puts us in a unique position. You see, Similarweb’s data is second to none. And we have access to it. And that brings us to how we bring you search volumes in our rank tracker UI. Until now, we’ve always used Google’s Keyword Planner search volumes. The reason we did this is that we were looking for accurate data. And since the data comes from Google it’s likely to be accurate. But over the years it became apparent that Keyword Planner search volumes are severely limiting. Discover why we changed o ..read more
Rank Ranger Blog
3w ago
Are you aware of your cognitive biases that may be unconsciously influencing your content publishing decisions? In this post, Myriam Jessier shares five SEO content biases to watch out for, including: Anchoring The illusory truth effect Authority bias The bandwagon effect The Google effect  ..read more
Rank Ranger Blog
1M ago
Are you unintentionally turning off a significant chunk of your target audience by publishing content that isn't inclusive? How can you turn this around and make sure that you appeal to as many people as possible? In this episode, Sarah McDowell explains six ways to be more inclusive with your content, including: Inclusive language Inclusive imagery Gender forms and security practices Keywords Showing support on your website Link out to resources ..read more
Rank Ranger Blog
1M ago
How much time do you take to better understand your clients' businesses? Are you just a service provider or are you a true business partner? In this episode, Jake Guntley shares five ways to be better business partners for your SEO clients, including: Is SEO the right choice for your business? Make all digital media more efficient Use SEO data to answer brand questions Be honest when it's time to pivot strategy or resource Explore internal processes and work to make them more efficient ..read more
Rank Ranger Blog
1M ago
When setting up SEO training for your team, how do you decide what training to deliver and how should you structure those training sessions? In this episode, Billie shares how to structure SEO training, including: Picking the right SEO training for your team Review your matrix Face-to-face vs. self-taught Training non-SEOs   ..read more
Rank Ranger Blog
2M ago
How should you be building links in 2023? In this week's episode, Bibi shares three key elements to creating linkable assets, including: Focus on your audience It doesn't have to be epic Outreach ..read more
Rank Ranger Blog
2M ago
We’ve all heard the TikTok stats. Around one billion people use the app. Now for context, there are about 8 billion people in the world. That means one in every eight people (on the entire planet) use TikTok. What’s more, as you can see from Similarweb data, Tiktok’s audience growth is exploding. There is a question that comes up regularly. Is TikTok a real search engine? And of course, the follow-up: If it is, how do I create a TikTok SEO strategy? In this post, I’ll address the first question. I’ll save actionable TikTok SEO tips for another post ..read more
Rank Ranger Blog
2M ago
In a world of increased content scrutiny, how do we effectively manage our content portfolio? Even at a basic level, content inventories are great to understand the challenges your site faces. In this episode, Charlie Williams shares 5 ways to use content inventories to improve your site's content quality, including: Understanding how much content you have and how popular it is Checking what Google has indexed at scale Finding hidden sections of poor quality Auditing on-page SEO elements Scraping key page attributes ..read more